Leading the establishment of a primary research team dedicated to B2B research initiatives, driving the development and implementation of innovative research methodologies.Managing a team of researchers, providing mentorship and guidance to ensure professional growth and alignment with organizational goals.Overseeing the execution of B2B research projects, ensuring adherence to timelines and budgets while delivering actionable insights to clients.Collaborating with cross-functional teams to understand research needs and translate them into effective research plans, resulting in a 95% client satisfaction rate.Contributed to business development efforts by identifying new research opportunities and assisting in the development of winning proposals.

 Working as a freelance consultant for companies where I conduct store check audits with my team across all the major cities in India. Conduct surveys, Pulse and trade interviews for companies and analyse data and prepare necessary conversions for same. In-depth report writing, help in proposals, preparing corporate presentation as well as writing PR articles for company websites and blogs. Ability to interview people and maintain interpersonal relations with the top level management of various companies especially in the field of Consumer goods. Strong research, analytical and aptitude skills.

Currently working as a Senior Manager in the company where I head two core teams in the organisation – Business Research & Sourcing. Profiling company data according to various parameters like services offered, presence regionally and globally, revenue, funding and many others.The company has primarily been responsible in introducing three dynamic products in the company. All these three products are in the space of Artificial intelligence. My team was keenly involved in providing the research expertise as well as intelligence so that the product would throw up relevant results. The search engine is primarily in the recruitment industry where the challenge faced is finding the exact fitment for the job. My team was responsible for sourcing number of active and passive job seekers in the pool and then fine tuning the companies by in different industries according to which talent moves.Thorough understanding of various job portals for talent search and understand how the whole industry works.

Was working as a Freelance Research Analyst by supporting the Consulting and Syndicated Research teams in various projects across all industries.Worked as In Country analyst for South India for the syndicated research team where I handled research assignments for industries like Toys & Games, Non Alcoholic drinks and various othersI have also worked on ad hoc projects for consulting team as well.Working as an Independent research analyst for the syndicated research team where I handled research assignments for industries like Toys & Games, Non Alcoholic drinks and various othersI have also worked on ad hoc projects for consulting team as well.

10 years of total experience in research field has given me a good understanding of Analytics, Consulting, Primary & Secondary Market Research Analysis, Business Insights and Team Mentoring.Close association with Euromonitor International, Brickwork India and Reuters has helped me gain a sound knowledge of Primary & Secondary Research as well as about different research methodologies followed by companies.Market Research, Specialisation & Consumer Insights for FMCG industries like Alcoholic Drinks, Non Alcoholic Drinks, Toys and Games and Packaged Food.Strong knowledge & experience in developing strategies, market research, client co-ordination and commissioning in my work tenure. Good Communication Skills, Effective Mentoring Skills, Stakeholder/ SPOC Management and Co-ordination, Fast Learner, Consistent Performer.Research experiences in my whole work tenure has helped me in developing strong analytical skills, eye for details and also play a key role in having a better understanding of client requirements. I was quoted in atleast ten news articles by leading publishing magazines like Economic times, Live mint, Adage and Wall Street Journal. Hence I am very well versed with addressing the journalist questions we get on a frequent basis.I have represented Euromonitor International in an interview on television ET Now for a popular show called Brand Equity where I spoke about the Lime Carbonates market in India.I have also represented Euromonitor International in an interview on television NDTV for a popular show called All About Ads where I spoke about the Juice Drinks market in India

Primary and Secondary research in Fast moving consumer goods (FMCG) sector for South India on various projects like Packaged Food, Alcoholic Drinks, OTC Healthcare, Cosmetics & Toiletries and Consumer Food Services.Primary Research involves store checks to collect information regarding New Products launched, Marketing and Advertising techniques used as well as understand the Unique Selling Points (USP)Ranking various companies according to the market shares and Brand Presence.Interviewing the Top Management of the companies to understand the trends in the market.Extensive report writing which involves Company Profiling and Sector Profiling.

Organizing and producing industry report on Cargo Security Market covering the market leaders, structure, comparative matrix, X-ray based technological break down and industry dynamics.Creating reports on “Analysis on NYSE losing its market share” for various American traders. Efficiently and actively involved in the preparation of investment reports on Infospace, Pogo Inc, Ebags, and Digitalsmiths.Instrumental in preparing the White papers on American Locum Tenens, Video Indexing, Electronic Lab Notebooks and VOIP industries.Ensuring proper comparative analysis on Packet 8 and CBeyond VOIP solution providers including strategy evaluation, financial statements and historical developments.

Played a significant role in managing a team and ensuring timely execution and accurate updates for Germany.Responsible for carrying out research on case studies for German-based companies “Epcos, Aixtron, MLP, Hannover Re and Daimler Chrysler”.Handled a bundle of activities like looking at news sources like Factiva and 3000Xtra for significant developments.Provided training on various products like Reuters Knowledge, Factiva, 3000Xtra, PPPro and Bridge Station.