Digital Marketing Data Analyst
CurrentInterpreting data analyzing results using statistical techniques and providing notesEvaluating Website traffic data, monthly reports including charts and graphsAcquiring data from primary and secondary data sources and maintaining data analysis systemsDeveloping and implementing databases data collection systems, data analytics and otherstrategies that optimize statistical efficiency and qualityIdentifying analyzing and interpreting trends or patterns in… Show more Interpreting data analyzing results using statistical techniques and providing notesEvaluating Website traffic data, monthly reports including charts and graphsAcquiring data from primary and secondary data sources and maintaining data analysis systemsDeveloping and implementing databases data collection systems, data analytics and otherstrategies that optimize statistical efficiency and qualityIdentifying analyzing and interpreting trends or patterns in complex data sets.Working with management to prioritize business and information needs.Locating and defining new process improvement opportunities.Filtering and cleaning the data by reviewing the reports and performance indicators to locate andcorrect the problems.Analyzing and evaluating user behavior of the website and modifying code to optimize searchengine rankings.Recommending advertising strategies to project manager for the client by analyzing the website.Setting up and maintaining automated digital campaign data.Monitoring and auditing the data quality.Gathering, understanding and documenting detailed business requirements using appropriatetools and techniques.Designing and carrying out surveys analyzing survey data.Managing master Google Adwords data which includes creation, updating, and deletion.Generating reports on single or multiple systems.Handling client related issues and working with management in facilitating deliverables.Interacting with project manager and owner to have in-depth knowledge of business foranalyzing data.Providing sector and competitor benchmarking.Creating data dashboards, graphs, and visualizations.Assisting the web developers with analysis and reporting on effectiveness of new site featurelaunched. Show less