Voices is the official campus newspaper of Somaiya Vidyavihar and Ayurvihar. I am in charge of Voices Digital (Campus Blog). I am also working as a part of the Promotion Team and developing content for the YouTube channel and other Social Media platforms.

Learnings:1. Retailing, sourcing and marketing of High fashion.2. A few aspects of Influencer marketing.3. Optimization of new media.4. Aspects of pre-production, production and post-production related to fashion.Responsilbites:1. Designing social media posts for designers showcasing at FDCI and Lakme Fashion Week.2. Layouts and aesthetics for Social Media.3. Coordinating with designers, merchandisers and retail stores.4. Assisting shoots and capturing content for social media.

Responsibilities - 1. Research and analysis for HUL brands, amongst youth (16-25). 2. Community management.3. Coordinating and brainstorming with the market strategy team for digital promotion.4. Handling daily scheduling and posting of content on Primary and Secondary platforms.5. Creative content for Instagram.6. Writing post copies and captions for the daily posts and content.I also covered the fittings and the main event at Lakme Fashion Week S/R 2018. My Duties during the Fashion Week - 3. Taking pictures and creative videos content. 4. Interviewing celebrity designers like Anita Dongre, Gaurang Shah, Bhumika Shodhan, Nishka Lulla. 5. Capturing creative content for Instagram, Facebook. Featuring top models, and fashion and beauty bloggers like Juhi Godambe, Kayaan Contractor, Debasree Banerjee, Larissa D'sa, etc.

As a copywriting intern, I have worked on brands like Jaguar and Land Rover, Tata Motors, Puro Life, Unilever, Surf Excel India, Cinthol, etc.