Executive Search
Gurugram, Haryana, India
Handled end-to-end campaign execution and optimization for Perfetti Van Melle (PVM) across iconic brands such as: • Alpenliebe India, Mentos India, Alpenliebe Juzt Jelly, Center Fresh India, Chupa Chups, Happydent, and Center Fruit.Key contributions: • Managed Sofy Sanitary Pads and created performance-driven reports for Protinex. • Designed and executed media plans tailored to client objectives, ensuring alignment with budget, target audience, and campaign goals. • Set up and managed Self-Serve BLS, strengthening client and agency relationships. • Delivered insightful reports and recommendations using Excel and PowerPoint, enabling continuous improvement in campaign performance.Expertise in driving impactful campaigns and fostering strong partnerships to achieve client success.