• Finalize strategy for Branding and marketing of food products under the PMFME programme and its implementation.• Identifying marketing channels at the state level for the micro food processing enterprises and establishing commercial linkages.• Closely engage with leading retail chains in the State to develop marketing linkages for the enterprises under FME.• Monitoring the branding and marketing activities in the State.• Develop plans to strengthen backward and forward linkages for the enterprises.

- Covering an array of International Markets (ANZ, EMEA, APAC and USA & Canada).- Building business funnel and pipeline by generating Referrals. - Maintaining a floor high conversion of 40% with excellent ATS.- Strategizing and working on pipelines according to multiple time zonesAchievements- Multiple RNR Citations.- Achieved promotion to a Senior Role within 2 months of being in the Live floor.- Consistent team and cohort topper in terms of ATS and Revenue.- Handled multiple geographies while maintaining excellent RPC throughout.

• Generate high-quality leads, build a strong relationship with customers, negotiate and close deals.• Exceed targets for New Sales, Referrals or Renewals, in an individual contributor role.• Managing Sales Funnel and Retaining Customers Email Marketing: Responsible for Marketing via Emails to all the customer base in the international market (USA & Canada)• Lead Generation: Utilized skills to generate high-quality leads, build a strong relationship with the customers, and close deals while operating on Salesforce.• Customer support: Handled objections, concerns, and rebuttals to deliver exceptional customer support

KRA's - Online and Offline Marketing. - Experimenting with organic and paid acquisition channels for content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis.- Working on valuable and engaging content for our website and blog that attracts and converts our target groups.- Measuring and Reporting on the performance of marketing campaigns, gaining insight, and evaluating the progress against goals.- Analyzing consumer behavior and developing email and advertising campaigns.- Building strategic relationships and developing partnerships with key industry players, agencies, and vendors.- Preparing and monitoring the marketing budget on a quarterly and annual basis and allocating funds accordingly.- Overseeing and approving marketing material, from website banners to hard copy brochures and case studies.

Consulting and Advising Govt and Institutional Clients on the Design, Function, and Integration of Command & Control Centers. Carrying out detailed analysis & study on Anthropometric data required for Operator positioning and Console arrangement, Acoustic requirements as per ISO 11064, Fire and Safety study based on ASTM e-84 requirements, and Material study based on RoHS certifications.Working closely on Design, Technical requirements, and specifications for Surveillance (Medical Council of India) & Network Operation Centers with Government clients in Multiple Smart City (New Delhi, Bhopal ITMS, Indore) and Urban development projects (Gwalior, Sagar, Satna, Ujjain).Conducting study and functional viability (Operator, LVS, Acoustics) of Surveillance and Traffic Control Operation Center for Airport ( Airport Authority of India - Air Traffic Control ), Logistics (Delhi Freight Corridor Corporation - India's biggest Railway Operations Command Control Center).Developing industry-oriented presentations and City-specific study for Govt. officials, Secretaries, Undersecretaries, Smart City SPV heads etc.Working closely with industry-wide System Integrators and Project Management Consultancies for Design and Integration of Control & Command Centers.

• Developing marketing collaterals• Creating social media profiles• Handling the SEO/SMO activities • Create ATL & BTL promotional campaigns• Content curation for social media • Developing communication channels with top Media Houses• Work with print vendors to establish quotes, production schedules, and delivery of materials• Increase the student footfalls in the studio, through communication and promotional campaigns

Product communication lead for Control rooms, Control desk & Office Furniture.• Developing previously nonexistent communication channels (Newsletters/Mailers).• Creating a product database library.• Industry and Competition analysis• Coordinating with product design team on NPD (New Product Development).• Standardizing the corporate communication channels.• Implement communication strategies for different product segments.• Developing the PMK (Product Marketing Kit) for sales team.• Coordinating with sales team to identify new market sectors.• Catalogue Content Management.• Designing and Content curation of sales presentations.• Creating Product Briefs for new recruits.• Website launch and Content development.• Managing relationships with SEO/SMO service providers.• Corporate theme implementation and communication of corporate identity through the developed channels.• Creating social media profiles and content curation.• Creating Brand awareness using platforms frequented by B2B buyers.

Key Responsibilities :Identification and enhancement of retail network.Building institutional customer base.Creating a strong dealer networkFinding resourceful distributors to sustain future business