Suraj Parida Email & Phone Number

Bengaluru, Ka, In

Pune, Mh, In

Pune, Maharashtra, India

Pune, Maharashtra, India

1. High Margin Stations in the FMCG Rural Division: -Proficiently optimized assortment, elevating operational efficiency and bolstering margin in high- margin FMCG rural segment stations. -Innovatively deployed stock reservation strategies, enhancing high-margin stock visibility, igniting sales activity, and amplifying profitability. -Spearheaded nationwide expansion, widening market penetration and catalyzing substantial growth in the stations.2. Conducted rigorous Root Cause Analysis to discern and address sudden price fluctuations and spikes across SKUs in Pan India, ensuring swift and precise rectification as needed.3. Led the State Pricing for Bihar, Jharkhand, and Odisha, focusing on resolving pricing-related issues and eliminating communication barriers for the on-field team through strategic alignment.

-Corporate-Design

Bhubaneswar, Odisha, India

• Consolidated feasibility consulting project for IDCO to support industrial growth in Info Valley, BBSR• Collected and analyzed on-site data of industrial houses, i.e., MSMEs, IT companies, Co-working spaces• Conducted both primary and secondary research through in-depth telephonic interviews for the final report

Bhubaneswar, Odisha, India

• Roadmapped marketing strategy for the awareness campaign of the app in the beta testing phase• Collaborated with various functional team to create contents for social media promotion

Bhubaneswar, Orissa, India

• Evaluated existing and target clients in B2B & B2G market segment for business development• Articulated market mapping to coordinate with developers’ team for designing customized MIS systems• Implemented CRM tool “Bitrix24” to maintain log and manage client interaction, capture and store lead data• Outlined market research and competitor analysis and developed go-to-market strategies for different clients• Identified various gaps and shortcomings in the product: devised & implemented strategies to overcome them• Demonstrated Project based MIS solution to government officials, public sector units, and other target audience• Analyzed existing MIS systems through SDLC process and suggested improvements for customer value creation

• Researched and identified competition campaign for Social Media platform• Executed ATL and BTL marketing to promote the EdTech to the target segments

Bhubaneswar, Orissa, India

-Media & Promotion-Design

• Engaged in equity research and financial analysis under the financial markets experience program• Implemented the strategies of stock trading in the equity market and live trade in various sectors

• Approached brands for collaboration in providing goodies to the underprivileged with the help of team• Involved in campaigns to encourage people to come forward and register with the organization

Burla, Odisha

- Secretary of Mechanical Engineering Society, Vssut, Burla 2016-17

Burla, Odisha

-Core member of the organizing committee for the annual cultural fest Vassaunt, VSSUT, Burla, 2016

Burla, Odisha

-Core team member of annual sports fest Illumina, VSSUT, 2016

Rourkela

Master Of Business Administration - Mba, Business Management

Major: Marketing Minor: Operations and Strategy

Master Of Technology - Mtech, Mechanical Engineering, Cgpa 9.0

Bachelor’S Degree, Mechanical Engineering

Matriculation & Intermediate, Computer Science