Surender Kumar Email & Phone Number

Chennai, Tamil Nadu, India

Chennai, Tamil Nadu, India

The primary objective of this role is to play a pivotal part in establishing and nurturing the clinical sales team in the specified region. Key responsibilities involve overseeing and guiding the clinical utilization of the Versius Surgical System in the existing user base. This encompasses driving procedural growth within the designated region and being responsible for recruiting, coaching, and advancing Clinical Sales Officers/Executives.Expanding clinical adoption by selling the system and providing training to new surgeons across various specialties that benefit from the Versius Surgical System.Supervising the training and educational processes for the established user base.Collaborating with the training and marketing departments to implement new strategies and initiatives as directed by senior management.

India

• Changing the paradigm of how robotic systems are sold within the hospitals• Promote Versius Robot the potential customer and presnt the CXO with the ROI and the marketing benefit of the product• Liaise with other team members such as product marketing, and Communication to ensure alignment and that events are on message and exposure is maximized.

Chennai Area, India

• Providing leadership for achievement of goals for the regional sales team, forecasting, analysing and reporting on sales, implementing policies, and maintaining budget.• Execute the regional sales plan to meet the objectives of the company’s overall business plan and strategy, including budgeted revenue and gross margin goals. • Recruit, direct, and develops all field sales personnel within the region to drive individual and group performance.• Provide support and coaching to sales personnel in assigned region to facilitate a high level of product sales and contribute to corporate and divisional objectives. • Work with KAM, AM and TM in the field to provide necessary support and assistance in resolving customer issues and driving performance in accounts. • Perform regional sales forecasting, analysis, and reporting.• Contribute to divisional, regional, and individual goal setting and planning processes. • Maintain regional budget and review/approve expense reports. • Work directly with Corporate Accounts, when necessary, to establish field contact with corporate offices located within regional boundaries.

Chennai Area, India

• Achieving regional/zonal sales target, with a bias towards ensuring that product wise and individual team member’s sales targets are also achieved.• Maintaining sales records, analyzing the same, and ensuring that sales trends analyses are communicated to field staff, with clear future action plans.• Training, counseling, motivating and skill development of the team members.• Managing the distribution channels of assigned zone. Developing cordial professional relationships with key channel partners, with a view to aligning their activities & investment with corporate objectives to drive sales growth.• Interact with supply chain team at Central Warehouse staff for discussing sales forecasts,Demand planning, inventory control, treatment of short expiry stock, and ensuring timely deliveries to Customers• Organising, participating & ensure effective promotion of assigned company products during medical seminars and conferences.• Ensuring ethical promotion of products to medical practitioners and hospitals. Developing key accounts,and Key Opinion Leaders for the focus products.• Developing regional pricing, coverage & business development strategies in consultation with the Sales Director for developing the trade and institutional business in the region.• Ensure that self and all team members comply with ‘Code of Ethics’ as prescribed by the company fromtime to time.

Chennai

• Reporting to Business Unit Head- India, responsible for Aesculap division handling a team of 1 RSM & 2 ASMs, expertise in conceptualizing and launching new products through conferences and key opinion leaders in special events, creating compelling brand strategies, marketing campaigns and managing the full product life cycle.• Proven to excel in positions requiring strong analytical and critical thinking skills, to apply knowledge of emerging research/technology to fuel the product development and global marketing process. Record of achievement in consistently exceeding revenue target, a keen eye for market assessment, extensive data analysis and create hard hitting sales & marketing strategies, well regarded for maintaining key relationships and top customers, capturing market share from competition.• Responsible for 15Cr business strategy portfolio between topmost corporate accounts of India,• All-India Strategic Customer Relationship Management responsibility for biggest Indian corporate hospitals including Fortis, Hinduja, Kokilaben, Ruby Hall and Sterling Hospitals , Manipal with respect to businesses of Instruments, Endoscopy portfolio• Monitoring competitor strategy and building counter strategies to increase the market share of the company, ensuring CME, camps, and Workshops for enhancing brand image, awareness and visibility are conducted.• Streamlined working processes at the distributors’ end and force-adapted them to the changing customers’ needs compliantly, introduced processes to include newer-technology products centrally at the top hospitals, to facilitate easy product availability and upgrades with surgeons at various corporate hospitals locally• Created segmented engagement platforms for the first time for all levels of non-clinical stakeholders – including entry, middle and senior level administrators in the supply chain, procurement and purchase functions of the hospitals,

Chennai Area, India

• Reporting to RSM, South , responsible for Medsurge Business a team of 2 TSM, 2 CSR etc in Tamil Nadu & Andhra Pradesh• Created new set ups in business operation in terms of new geographical areas, institutions be it private or government• FY10 Revenue – approx US$ 1.1M, increase in business volumes from US$ 900K to US$ 1.1M p.a with annual growth of 20% • Conducted workshops and relevant training program for Managers and facilitated leadership roles, deployment and utilization of resources optimally to ensure top line and bottom line achievements as ASM. .• Strengthening institutional business of both Private and Govt across regions in order to develop a sustainable rapid growing sales much higher the market growth through KOL management. • Increase the market share of the company through extensive market/ business analysis, ensuring CME, camps, and Workshops for enhancing brand image, awareness and visibility are conducted, building strategic alliances with channel partners through effective relationship management.

Chennai, Tamil Nadu, India

Created a market demand for IVS Tunneller by popularizing the concept of minimal invasive procedures SUI and vaginal prolapse.Successfully organized Bariatric Workshop at Coimbatore in 2005 to promote concept of Bariatric Surgery in India.Organized Indo-Japanese Thoracic Workshop at Ahmedabad in 2004Organized APAC field force training in Coimbatore-2005

Pgdm, Marketing & Finance

Pgdgm, General Studies

PGDGM

Bachelor Of Business Administration - Bba, Sales & Marketing

H.S.C, Mathematics And Science

HSC