Director Of Growth
CurrentI developed and executed a comprehensive go-to-market strategy for ezto verify, driving initial traction and market engagement for the SaaS product. By defining and targeting the Ideal Customer Profile (ICP), I facilitated successful product evaluation and adoption. I also led product promotions at global events, enhancing brand visibility and market presence. In addition, I managed and mentored a high-performing marketing team, fostering a results-driven culture, while building strategic relationships with partners, agencies, and vendors to strengthen marketing initiatives and expand our reach.