E-Marketing Specialist
CurrentUnifiedFX Limited is a software development company based in United Kingdom, has its head office is in Glasgow, and a recognized leader in Cisco telephony Endpoint Management Solutions. My responsibilities are including online business analysis and build the online marketing strategy according the time scenario.Search Engine Optimization and Search Engine Marketing with enhancement of text and graphics ads over desktop and mobile platform. Regular Search Engine Analysis and algorithm… Show more UnifiedFX Limited is a software development company based in United Kingdom, has its head office is in Glasgow, and a recognized leader in Cisco telephony Endpoint Management Solutions. My responsibilities are including online business analysis and build the online marketing strategy according the time scenario.Search Engine Optimization and Search Engine Marketing with enhancement of text and graphics ads over desktop and mobile platform. Regular Search Engine Analysis and algorithm review and update company website according to new changes and requirements and Regular AdWords campaign management. Social Media Marketing which including Google Local Business, LinkedIn, Twitter and Facebook promotion through regular post for product updates and paid campaigns. Support on E-Mail Promotion campaign on regular interval with new product updated and user engagement for existing and new customer. Regular working for company online reputation and brand building activities which is including online presence enhancement. In the year 2018 and 2019 I had visited to United Kingdom and work onside in my Head Office in Glasgow. Following are some highlights of my current responsibilities.:- Develop and manage digital marketing strategy and campaigns- Oversee a social media strategy- Manage and maintain the organization's website and Continually work on the Search Engine Optimization techniques.- Write and optimize content for the website and social networking accounts such as Facebook and Twitter- Track and analyze website traffic flow and provide regular internal reports- Attain key performance indicators such as reducing the website bounce rate, increasing dwell time or improving conversion- Fix any errors or bugs in online content- Edit and post videos, podcasts and audio content to online sites- Create online banner adverts and oversee pay per click (PPC) ad management- Identify new trends in digital marketing, evaluate new technologies. Show less