Suruchi Pendse Email & Phone Number

Bengaluru, Karnataka, India

Bengaluru, Karnataka, India

Raipur, Chattisgarh, India

 Conceptualized and arranged National level contests to foster the spirit of entrepreneurship andConsulting amongst students of IIM Raipur. Instituted Consulting Guest Lecture series to increase the acumen of students towards consulting domain. Facilitated mentorship program from domain experts to the students having entrepreneurial ideas Solicitated collaborations from industry in form of Live Projects and case studies for the students.

Delhi, India

▪ Analyzed pharmaceutical market of Raipur region, identified key market growth drivers and target groups▪ Generated insights on competitive landscape, conducted in-depth interviews with doctors, pharmacists to analyze the brand preference in the market▪ Proposed modifications in the commission strategy based on competition analysis and in-depth interviews▪ Proposed digital marketing strategy for new product to be launched and overall business

Mumbai, Maharashtra, India

 Identified and analyzed pain points associated with consumption pattern of LPG cylinders amongst PMUY Consumers with the help of consumer survey. Worked on cost benefit analysis for distributor’s delivery infrastructure and delivery pattern. Suggested ways and developed communication strategy for increasing consumption of 14.2 kg cylinders in rural market. Developed GTM strategy for 5 kg cylinders with remote rural areas of Indore region as the target market.

Delhi, India

 Analyzed pharmaceutical market of Raipur region, identified key market growth drivers and target groups. Generated insights on competitive landscape, conducted in-depth interviews with doctors, pharmacists to analyze the brand preference in the market. Proposed modifications in the commission strategy based on competition analysis and in-depth interviews. Proposed digital marketing strategy for new product to be launched and overall business.

Pune Area, India

 Developed interface using Java with Spring 4.0 framework for a client of financial sector Worked on portal decommission and converted preexisting MVC portal into REST framework Executed JUnits for the identification and elimination of redundant code in existing project using easymock and powermock frameworks Analyzed functional specifications and prepared Technical Design Document. On Operational front, managed resource allocation for the whole account.

Master Of Business Administration - Mba, Marketing

Be - Bachelor Of Engineering, Electronics And Communications Engineering