Susan Gregory Email & Phone Number

GB

Brighton, GB

The marketplace for farmers and food businesses to buy and sell low carbon produce. We use absolute data from existing carbon audits so farmers can earn a premium for their low carbon produce from food and beverage businesses looking to reduce emissions.

Co-founder and CEO commercialising and driving investment for an impartial digital platform to accelerate and derisk agrisolar projects.

Cambridge, GB

One of 70 commercial and technical co-founders coming together in this third cohort co-ordinated by Carbon13 to form multiple ventures that each remove a minimum of 10mT CO2e p.a.

Worcester PARK, Surrey, GB

Doubled business (despite lockdown!) by instigating move to virtual presence for B2C and introducing a new B2B channel targeting corporate team building in tech sector.

Developed and launched a range of healthy drinks for dogs, self-funded and driven by B2C digital marketing. Great for active dogs, fussy eaters and poorly dogs.From sourcing raw materials and production to building the website and e-commerce, I built up the brand to be a ‘Best in Show’ brand at the 2020 Petcare Innovation Summit.

London, GB

Three days consultancy evolved into three months over lockdown. Increased sales by 90% and customer numbers by 227% following three consecutive flat quarters. Included market sizing, sales funnels (Hubspot), email marketing, pricing, promotion, customer insight and most importantly, clarifying selling messages.

Temporary contract to increase awareness of a family run ski business with a particular focus on 35+ age group. Budgets were minimal so the focus was on peer to peer recommendation and social media/digital marketing. The 2017/18 season was the best season ever and bookings for 2018/19 were 30% up on prior years

Vevey, CH

• Hired to troubleshoot the Nestle Professional food category (c£21m)Brought the Nestle Professional food category into double digit growth and profit for the first time in 6 years through:
• Revised Strategic Focus
• Portfolio Management
• Sales & Marketing Reorganisation
• European cost reduction initiative - releasing £300k profit.
• Introduction of consumer and digital marketing

Specialist tea business focusing on iced tea in summer (events based), loose teas (online) and a premium ethical and sustainable 'Ultimate Breakfast Tea' from Rwanda raising support for The Gorilla Organisation.

Blackfriars, London, GB

• Drove double digit growth across €55m European business through:
• Global Category Strategy, subsequently regionalised for local implementation.
• Portfolio Management - saving over €1million annually.
• Roll out of Rainforest Alliance certification across Europe and speaking at external events about Unilever's sustainability initiatives

Blackfriars, London, GB

• Overall responsibilities accounted for €135m turnover and included line management of a team of twelve (covering Flora, PG tips, Hellmann’s, Colmans and Marmite, customer marketing and insight teams). Exceeded all.
• UK Marketing Restructure – includes capability development
• Brand Strategy roll out
• Introduction of Category LeadershipEurope: Lipton tea and local tea brandsDrove +25% sales growth across 16 markets through
• Relaunch of mainstream tea range and launch of a premium offer
• Launch of the first Rainforest Alliance certified tea in Unilever. Renewed focus on European tea and a revitalised innovation and rejuvenation plan resulted in an increased global prioritisation of this category.

Vevey, CH

February 2004 to July 2006: Marketing Manager – Out of Home Food Returned category to profit (+£1.5m) through repositioning lead brand, refocusing activities and troubleshooting P&LOctober 2003 - February 2004: Nescafé Special Projects Marketing ManagerDeveloped and launched three speciality coffee products with a major key account June 2003 to October.

Cambridge Institute For Sustainability Leadership, Business Sustainability Management

Sustainability Studies

Cim, Diploma In Marketing

Engineer’S Degree, Produzione Industriale

Bsc Hons, European Business And Technology