Susan Betteridge is a Chief Creative Officer and Partner at Dame Creative. She possess expertise in integrated marketing, creative direction, creative strategy, interactive advertising, interactive marketing and 11 more skills. Colleagues describe her as "Susan was great to work under. She is insightful and is good at giving concise direction (which some people can’t do). As a manager, she is fair and direct. She keeps the mood upbeat and positive. She motivates and inspires you do your best work, while giving you the freedom to take ownership of your projects." and "Susan is one of the best creative directors I've had the pleasure of working for. Not only did she make the work better, but she made us better creatives. Susan recognized that my partner and I were ready to take the next step to become ACDs and she trusted us with responsibility to let us show what we could do. We knew she was there for support if and when we needed her, but giving us that chance was one of the best things a creative director has ever given me. And now that I’m a creative director, I hope I can be the same kind of boss for the teams that work for me. "