With over two decades of experience in consumer insights and market research, I am passionate about helping clients develop more sustainable packaging solutions that meet the needs and expectations of consumers and businesses. As Principal Consultant at Insight + Action LLC, I provide expertise in consumer and B2B insights, package and product innovation, and recyclable and reusable packaging.I have authored several articles and presented at many conferences on topics related to ecommerce, packaging recyclability, and consumer perceptions of sustainability. I have also supported clients from various industries, including brand owners, packaging manufacturers, and recycling and sustainability trade associations, with customized research and consulting services. Projects I have worked on include testing consumer preferences for different types of sustainable packaging, evaluating the impact of packaging design on product quality and satisfaction, and identifying the best practices and opportunities for improving packaging recyclability and reuse. My goal is to deliver actionable and impactful insights that help clients create value and achieve their sustainability goals.
Listed skills include Leadership, Survey Design, Team Building, Consulting, and 23 others.