Susan Deming Email & Phone Number

Chicago, Illinois, United States

Supervise project management and design teams responsible for 1,000+ annual multichannel marketing projects ranging from product launches and reputational campaigns to conference branding and promotional materials.Lead change management and process improvement initiatives, including implementation of Agile methodologies.Reduced initial product release for majority of projects by 50% on average; eliminated need for overtime, improving morale.Triage incoming project for entire division, gather initial requirements, and determine project priorities to support organizational strategic goals.Manage branding and promotions projects for multiple conferences, improving cross-functional collaboration with multiple divisions, vendors, and stakeholders. Act as brand ambassador to ensure cohesive and effective branding.Manage high-profile, complex projects including a three-year, multimillion-dollar national reputation campaign. Direct development and adoption of new healthcare quality designation for hospitals, including comprehensive identity system, toolkits with 100+ marketing deliverables, and implementation at 2,300+ worldwide hospitals. Build strategic plan and manage the creation of business development and educational materials for 13 programs, including complex requirements gathering, vendor procurement, stakeholder and agency management, schedule design, and execution of project plan.

Greater Chicago Area

Managed portfolio of projects related to standards for cancer surgery, including development, implementation, and education.Developed and maintained project strategies, schedules, budgets, and communications plans. Managed development of “SMART on FHIR” digital synoptic operative report tool for integration with electronic medical records (EMR) systems, including EPIC, Cerner, and Allscripts.Prevented ~$150k in budget overage through risk identification and mitigation.

Chicago, Illinois, United States

Managed editorial components of large-scale K–12 educational projects for both print and digital publication. Developed and monitored project-specific budgets and schedules.Adapted project plans to reflect fluctuating requirements.Clarified and distilled project needs and facilitated healthy communication amongst clients, stakeholders, and team members.Designed and implemented complex, resource-efficient workflows.Recruited and managed teams of up to 40 in-house and freelance staff.Strategically staffed individual projects through careful assessment of team members’ strengths and abilities. Nurtured lasting partnerships with clients and contractors.Managed editorial projects from concept development through final delivery of K–10 educational materials, including student editions, teacher editions, and ancillaries in the areas of science, history, reading, and ELL. Prepared project bids, maintained budgets, and oversaw all freelance staff contracts and invoices.Proactively identified and resolved potential schedule or budget risks, saving up to $300,000 on a single project.

Chicago

Managed production of national multichannel marketing campaign deliverables, including recruitment and reputational brochures, newsletters, emails, web content, and advertising copy (digital and print). Led strategic planning sessions with internal partners to understand their needs and develop long-term marketing goals.Led successful reputational campaigns, increasing or maintaining rankings in U.S. News & World Report Top Law Schools.