Susan Ly Email & Phone Number

Columbus, Oh, Us

Columbus, Ohio Metropolitan Area

An integral part of the Syneos studio restructuring and integration of the Buenos Aires office: developed and oversee an effective onboarding process, sharing a clear understanding of the studio organization, our standards, and processes as well as proper use of servers and systemsAct as an advocate for studio services and the gateway for agency associates to partner with our multi-functional creative studio, reviewing projects and aligning appropriate resources to meet team needsEnsure project parameters are clear and studio associates are set up for success at onset of all projects, following up to evaluate client satisfactionOversee design resources with a deep understanding of skills and work styles to ensure work is completed efficiently and on time Collaborate with studio managers across the network to ensure appropriate talent to task, balancing workload to optimize utilizationManage multiple clients, projects, and priorities while fostering open communication among associates

Columbus, Ohio, United States

I worked with and supported the account management and creative team in promotion of our client's brand through disease education and promotional campaigns. I aided in the development of a scope of work for a given calendar year, including the project budgets of agency fee and pass through costs, along with the monthly and quarterly forecasting for staffing and agency leadership review. Managed a $5 million annual client budget, I established cadence of projects to create a consistent workflow for the agency team, avoiding the usual ebb and flow of agency work. Using strong organizational skills, I managed timelines and created calendars, kept all projects on track and met all important deadlines.I evaluated print and digital media plans to find the best, in-budget solutions. After reviewing reports on digital placements and SEO, I adjusted placements to ensure the best ROI and oversaw the media invoicing to the client. I concerned myself with developing trust through transparency. I've created custom project status reports of fee and pass-through costs, delivering monthly reports to the client team showing the value of our work. I established relationships with a wide variety of vendors (printing, media placement, 3D art and animation, illustration, photography, email marketing vendors, etc.) and oversaw the production needs for all projects, ensuring high quality delivery of tactics.

Columbus, Ohio, United States

Supervised creative art staff to deliver creative disease education and promotional product campaigns that met strategic objectives for print, digital and trade show.- Oversaw branding initiatives for 6 commercial oncology products, creating detailed brand guidelines for client and partners to maintain consistency.- Facilitated offsite creative events for concentrated creative concepting, resulting in hundreds of strategic ideas for promoting the client brand.- Collaborated with Creative Director and copywriter to refine concepts and create engaging client presentations that sold the ideas and exceeded client expectations.- Worked with production manager, account team and editors, along with outside illustrators and photographers to develop impactful campaigns, winning Rx Club and Davey Awards.

Columbus, Ohio, United States

Columbus, Ohio, United States

Columbus, Ohio, United States