Marketing & Digital Media ConsultancyProvide comprehensive digital marketing support to diverse companies, managing social media, marketing, and digital tasks across multiple brands.Develop effective social media strategies to enhance brand visibility and engagement.Plan and execute strategic marketing campaigns, leveraging data analytics and competitor insights.Optimize paid media campaigns for lead generation, driving measurable results.Create engaging monthly social content and manage competitions and promotions.Oversee website redesign and maintenance to ensure optimal user experience and functionality.Manage email campaigns and effectively handle database management.Design marketing materials to promote brand identity and maintain consistency.Spearheaded brand management initiatives, including brand identity creation and development.

Planned and executed effective marketing campaigns, driving brand growth and awareness.Conducted comprehensive competitor analysis and research to inform marketing strategies.Created compelling content and designed marketing collateral for various campaigns.Developed strategic communication plans, ensuring consistent messaging and impact.Led the project management of website redesign, enhancing user experience and functionality.Successfully executed the brand image and identity rollout, reflecting the company's values and vision.Managed social media presence, engaging with the audience and driving meaningful interactions

Planned and executed marketing campaigns, ensuring successful content delivery.Conducted competitor analysis and research to inform strategic decision-making.Wrote and designed marketing collateral, maintaining brand consistency and identity.Developed strategic communication plans to optimize campaign effectiveness.Managed paid advertising initiatives to reach target audiences effectively.Led the project management of website redesign, improving user experience and engagement.Successfully managed social media platforms, enhancing brand visibility and engagement.

• Set enforced and optimized internal policies to maintain efficiency and responsiveness to demands.• Strengthened performance metrics tracking and analysis to enhance tactical and strategic company plans.• Devised, deployed, and monitored processes to boost long-term business success and increase profit levels by 200%.• Implemented policies and standard operating procedures for continuous improvement.• Evaluated suppliers to assess quality, timeliness, and compliance of deliveries, maintain tight cost controls, and maximize business operational efficiency.• Increased profit margin of 200% by successfully negotiating lower supply costs with vendors and supplies.• Oversaw day-to-day operations, including supervising junior staff members.• Boosted team performance with enhanced employee evaluation processes.• Worked closely with all product development departments to create and maintain marketing materials for sales presentations and client meetings.

• Delivered engaging sales presentations to new clients, explaining technical information in simplified language to promote features and increase client base.• Monitored customer buying trends, market conditions and competitor actions to adjust strategies and achieve sales goals.• Coached employees in successful selling methods and encouraged cross-selling to drive revenue.• Collaborated with internal teams and suppliers to evaluate costs against expected market price points and set structures to achieve profit targets.• Identified, hired and trained highly-qualified staff by teaching best practices, procedures and sales strategies.• Improved sales processes to streamline customer acquisition and on-boarding strategies.• Held weekly meetings with Account Managers s to identify techniques to overcome sales obstacles.• Increased revenue by 150% by working closely with 4 key vendors.• Reorganized and optimized leads management by implementing Hubspot CRM solution.• Developed strategic relationships with key suppliers and clients to foster profitable business initiatives.• Conducted research to target, engage and partner with suppliers, negotiating beneficial, cost-saving deals.• Collaborated with purchasing department to reconcile vendor invoices and facilitate payments.• Supervised accounting department operations and team of up to 3 employees.• Managed and responded to all correspondence and inquiries from customers and vendors.• Tracked financial progress by creating quarterly and yearly balance sheets.

• Delivered sales presentations and pitches to clients, upper management and junior sales associates for demonstration.• Masterminded highly successful digital strategies for various platforms to attract customer engagement.• Worked with customers to develop strategic business and account plans.• Prepared client budgets by reviewing all client billing and managing monthly invoices.• Collaborated with MD to determine company goals and translate goals to individual clients needs.• Developed deep knowledge of customer businesses and relationship to company objectives.• Mentored junior account management professionals to develop skills and increase company revenue.• Met or exceeded sales goals for 15 accounts by bringing in over 8 new accounts and upselling deals to existing clients.• Collaborated with internal teams and suppliers to evaluate costs against expected market price points and set structures to achieve profit targets.• Delivered engaging sales presentations to new clients, explaining technical information in simplified language to promote features and increase client base.• Handled all customer relations issues pleasantly, enabling quick resolution and client satisfaction.

• Maximized strategic approaches by keeping a close eye on performance and making appropriate adjustments.• Collaborated with network executives to define and propel the organization's mission and vision.• Monitored social media and online sources for industry trends.• Led Digital Strategy team in the delivery of Strategies and implementation of media executions.• Developed team communications and information for weekly meetings.• Approved all Strategies and Media Plans in preparatory to Client's exposure.• Attended all Client Meetings and briefed teams on executions.• Utilizing a range of techniques including paid search, SEO, and PPC to increase Client's performance.• Review new technologies and keep the company at the forefront of development in digital marketing.• Building and maintaining client relationships.• Responsible for planning and budgetary control of all Digital marketing and Always on Channels.• Creating high performance Always on Strategies that met Client targets.• Monitoring and Optimizing conversion rates by recommending improvements to media and website.

• Worked with MTN Client to understand needs and provide paid Digital Media service.• Led Digital Media team in delivery of Brand Strategy project, resulting in Brand Love campaign.• Monitored social media and online sources for industry trends.• Resolved Digital Sales problems, improved operations and provided exceptional client support.• Engaged in professional networking to maintain strong relationships with communications and media professionals to drive partnerships and effective dissemination of mass communications.• Oversaw professional social media messaging through content development, follower engagement, social listening, trend analysis and by leveraging competitor research.• Devoted special emphasis to punctuality and worked to maintain outstanding attendance record, consistently arriving to work ready to start immediately.• Evaluated employee skills and knowledge regularly, providing hands-on training and mentoring to individuals with lagging skills.• Planned and implemented studies to assess market conditions and evaluated results to enhance marketing campaigns.• Capitalized on industry and marketplace trends to strategize solutions and enhance business operations.• Coordinated innovative strategies to accomplish objectives and boost long-term profitability.• Evaluated consumer preferences and behaviors, combined with market trends and historical data, to adjust and enhance campaigns.• Successfully planned & implemented the First Lead Generation campaign on Facebook for MTN Shop.

• Implementation Planning and Media Buying on a varied portfolio of accounts.• Responsibilities include compiling schedules with accurate rates and providing a strong support role to the media strategist. • Implementing communication goals as defined by strategic planner.• Negotiating the best deals possible and monitoring client commitment levels.• Checking media schedules and budget control. • Developing relationships with media owners and clients. • Developing a strong understanding of clients’ brands and business. • Performing full Media Buying functions on Digital• Responsible for monthly reports on billings• Recon on client accountsClient Portfolio includes:• AVI• Beiersdorf• Core Group• Hilton Hotels SA• Hewlett Packard• Liberty Life• McDonalds• Nissan SA• Standard Bank• Stanlib• VAA• Visa• Vodacom

 National sales, marketing and representation of Media24’s Community (86), Sundays (5) and Daily (8) newspapers by Ads24 to national clients and advertising agencies Identifying new turnover opportunities Achieve and exceed national turnover targets Establishing the Media24 newspapers represented by Ads24 as influential media opportunities Develop and build business relationships with advertisers Setting up and implementing strategies to maximize advertising turnover Developing innovative sales packages Key Accounts: Pick & Pay, Reckitt Benckiser, Liberty LifeI interacted with agencies at all levels including buyers, planners and strategists.

 Booking of adverts in 9 Daily Newspapers and 90 Community Newspapers,  General Filing Meeting deadlines on a daily basis  Problem Solving Quote on rates Data capturing Chasing up material and documentation Portfolio consisted out of 4 of our 5 top key accounts. (Included MTN, Pick ‘n Pay, DSTV, FNB