Visual Communications with Universal Appeal

-Design and deliver all digital assets for training programs using Adobe Photoshop, In Design, Illustrator and After Effects. Assets include e-books, digital slide presentations, live footage videos, animated videos, flyers and infographics-Conceptualize and create all communications campaigns including email marketing, newsletter distribution, event communications, and other assets with the goal of building a pipeline of qualified candidates to contract with the organization, tracking and reporting on effectiveness-Launch a series of static and video promotions, highlighting our vendors for distribution on social media-Manage and re-design website, using industry best practices for inclusion-Expand communication channels, building a social media presence that increased 1000% over a 6 month period, increasing engagement rates by 16%

-Recruited, onboarded and trained employees, provided ongoing coaching to ensure high quality program delivery, resulting in 98% excellence ratings as measured on client satisfaction surveys-Managed budgets; accounted for resources, managing inventory levels for all materials, adjusted to ensure effective day to day operations and meet critical targets for grant reporting-Responsible for all scheduling; monitored and reported data points used in evaluating program effectiveness, highlighting areas for improvement, solicited qualitative feedback to make improvements

-Collaboratively developed a multi-channel curriculum for new clients and members to ease pain points leading to increased client retention; allowing sales team to build new pipelines and increase revenue.-Leveraged SME expertise to create client and member training, with delivery formats encompassing workshops, print & digital collateral including videos, newsletters, and three online portals-Helped increase client retention by researching the causes of user nonparticipation in services offered, identifying gaps in access to resources, and created targeted improvements to increase usage for new corporate offerings, creating an increase in participation of 24% over a three-month time -Project manager for a team of 8; owning the timelines, deliverables, and documentation of multiple projects for a fast-paced team, setting priorities; ensuring on time and underbudget completion of deliverables-Increased efficiency of access to resources by 63% for sales and client services team by onboarding a new vendor, monitoring asset usage, identifying needs for future communications; increasing client retention by 47% in the first 6 months of roll out.

-Designed and delivered training for thousands of mid-career, multinational, K-12 level educators, in over 83 locations, to align performance with OECD benchmarks at the state level, resulting in a 56% performance improvement as measured against KPIs over a one year time period-Led the development of k-12 English curricula at the State level with 100+ global professionals, resulting in a 47% increase in targeted skills and knowledge as measured by international examinations-Designed and deployed comprehensive research strategies to investigate causes of faculty attrition; recommended & led the implementation of solutions; leading to an 37% increase in employee retention after a shift in recruiting and onboarding strategies within a 3 month time span-Mentored and led a team of international teachers through a change management process and quality inspections, resulting in the highest level of quality scores according to international regulatory bodies. (Employment break from 2011-2012 to take contract with GEMS Education before returning to ADEC)

-Expanded audience reach and revenue 43% by creating multiple tiers of membership based on market research while maintaining an annual income of $175K -Hired and Managed a team of staff and volunteers to assist in implementing events for both members (200+ audience) and the general public (1800+ audience members). -Raised funds for capital campaign & endowment by creating and managing a series of innovative local and international member experiences including exclusive preview parties, travel, tours and celebrity meet and greet events.