Susan Webb

Susan Webb Email and Phone Number

Director of Marketing and Public Relations at Lyric Theatre of Oklahoma @ Lyric Theatre of Oklahoma
Susan Webb's Location
Oklahoma City Metropolitan Area, United States, United States
Susan Webb's Contact Details

Susan Webb personal email

n/a
About Susan Webb

With over 20 years of leading successful strategic marketing and communications initiatives specializing in organizational growth and change, I enjoy serving both for-profit and nonprofit organizations as they seek to implement and fine-tune best practices in communications for optimized organizational growth. My customized approach includes working closely with organizations to execute their Strategic Business Plan while fine-tuning their marketing and communications actions to facilitate growth in customer sales, constituent engagement, donor giving, and volunteerism, all designed to improve revenue growth.

Susan Webb's Current Company Details
Lyric Theatre of Oklahoma

Lyric Theatre Of Oklahoma

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Director of Marketing and Public Relations at Lyric Theatre of Oklahoma
Susan Webb Work Experience Details
  • Lyric Theatre Of Oklahoma
    Director Of Marketing And Public Relations And Sales
    Lyric Theatre Of Oklahoma May 2024 - Present
    Oklahoma City, Ok, Us
  • Webb Communication Strategies L.L.C.
    Principal
    Webb Communication Strategies L.L.C. Oct 2021 - Present
    From simple communication fixes to long term patron growth strategies, my passion is to increase stakeholder engagement with your organization and its mission, resulting in increased participation, sales, and/or donor giving.
  • Parent Promise/Prevent Child Abuse Oklahoma
    Director Of External Relations
    Parent Promise/Prevent Child Abuse Oklahoma Mar 2022 - May 2022
    Oklahoma City, Oklahoma, Us
    PARENT PROMISE – PREVENT CHILD ABUSE OKLAHOMA 3-9-22 – to 5-9-22Director of Development/External Communications• Planned and managed events while creating and executing digital, email, and video content strategy.• Research, evaluate, and suggest constituent relationship management (CRM) systems.• Upgrade day-to-day workflow, implement best practices, optimize efficiency, engage media.
  • Oklahoma City Philharmonic
    Director Of Marketing And Public Relations
    Oklahoma City Philharmonic Feb 2015 - Oct 2021
    Oklahoma City, Oklahoma, Us
    • Evaluate, conduct research, and project manage organizational rebranding, the launch of a mobile-friendly website, and optimize social media strategy resulting in an average increase of 250 new subscribers annually, single ticket growth of 64%, and doubling social media followers.• Conceptualize, plan, implement, and oversee seasonal marketing, PR, and communications strategies optimizing direct mail, email, social media, media and press relations, telemarketing, and video production to grow audiences resulting in at least 50% increased community engagement; monitoring and maintaining brand voice and image across all platforms. Grow sales to seven figures.• Collaborate with the team, board, artistic leadership, and executive staff, to maximize messaging buy-in for growth.• Screened, selected, and managed subcontractors optimizing external relationships for excellent outcomes.• Managed the young professionals and student rush ticket sales growing younger audience engagement and growth by 50%.• Prepare, present, and manage annual marketing budget with cost efficiency optimizing paid and earned media. Results include high-profile local and national press.• Negotiated all venue ticketing contracts and external vendor contracts.• Hired, led, trained, mentored, and set standards for a team of four, including overseeing box office and ticketing processes.• Led a responsive team that adapted organizational voice and communications, during 3 years of the conductor search process and pandemic messaging.
  • Webb Communications, Oklahoma
    Company Owner
    Webb Communications, Oklahoma Oct 2005 - Jan 2018
    President and CEO• Execute branding, media buying, PR, and events for clients.• Connect organization with legislative decision makers resulting in $500,000 in funding.• Strategically unified messaging based on the organization's mission and vision, incorporating it through media messaging and design to achieve dynamic customer onboarding and maximize sales.
  • Webb Communications
    Theater Director/Arts Administrator/Media Relations Consultant
    Webb Communications Jan 2000 - 2015
    Producing, directing, and managing theatrical entertainment ventures while leading creative and technical staff. Marketing and public relations, sales, time management regulation. Conceptualization, strategic planning, and budgetary management. Effective in creating a positive and highly collaborative work environment, with many Myers-Briggs types under high-pressure circumstances with excellent outcomes. Effective in motivating volunteer workers.Worked with Oklahoman A+ Schools to obtain 500,000 in state funding that was in turn matched by a private foundation to provide quality arts integration in public education.
  • Oerb | Oklahoma Energy Resources Board
    Scholar Coordinator
    Oerb | Oklahoma Energy Resources Board Jan 2006 - Feb 2007
    Oklahoma City, Ok, Us
    • Establish the OERB Scholars program with the education committee. Over $5 million in petroleum industry scholarships have been awarded to date.• Foster relationships, manage, contracts, and the Scholar’s Program budget benefitting students on three college campuses.• Planned and implemented special events, mentoring program, and executive Q and A’s on three college campuses. (OU, OSU, TU).
  • The Petroleum Alliance Of Oklahoma
    Special Projects Coordinator
    The Petroleum Alliance Of Oklahoma Aug 2005 - Feb 2006
    Oklahoma City, Ok, Us
    • Planned and executed “The Oilfield Job Initiative,” connecting 75,000+ people to training and jobs in the energy sector.• Devise and manage a six-figure state-wide advertising campaign and development of a comprehensive bi-lingual resource and job search website.• Established and led an advisory board for blue-collar workers.

Susan Webb Skills

Project Management Project Planning Public Relations Directing Small Business Event Planning Theatre Teaching Dance Education Choreography Training Social Media Television Facebook Copywriting Public Speaking Social Networking

Susan Webb Education Details

  • Wharton Online
    Wharton Online
    And Related Support Services
  • Oklahoma State University
    Oklahoma State University
    Masters
  • Oklahoma State University
    Oklahoma State University
    Graduate Degree
  • Oklahoma City University
    Oklahoma City University
    Dance And Arts Management

Frequently Asked Questions about Susan Webb

What company does Susan Webb work for?

Susan Webb works for Lyric Theatre Of Oklahoma

What is Susan Webb's role at the current company?

Susan Webb's current role is Director of Marketing and Public Relations at Lyric Theatre of Oklahoma.

What is Susan Webb's email address?

Susan Webb's email address is sw****@****cox.net

What schools did Susan Webb attend?

Susan Webb attended Wharton Online, Oklahoma State University, Oklahoma State University, Oklahoma City University.

What are some of Susan Webb's interests?

Susan Webb has interest in Philanthropic Giving, Social Services, Children, Dance Enthusiast, Volunteer And Supporter, Education, Arts And Culture, Arts Education Advocate, Health.

What skills is Susan Webb known for?

Susan Webb has skills like Project Management, Project Planning, Public Relations, Directing, Small Business, Event Planning, Theatre, Teaching, Dance Education, Choreography, Training, Social Media.

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