🕵️‍♀️ Susana Binder

🕵️‍♀️ Susana Binder Email and Phone Number

International UX and CX Consultancy, Strategy, Research, Service Design @ Profesional independiente
Barcelona, CT, ES
🕵️‍♀️ Susana Binder's Location
Barcelona, Catalonia, Spain, Spain
🕵️‍♀️ Susana Binder's Contact Details

🕵️‍♀️ Susana Binder work email

🕵️‍♀️ Susana Binder personal email

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About 🕵️‍♀️ Susana Binder

🕵️‍♀️ Susana Binder is a International UX and CX Consultancy, Strategy, Research, Service Design at Profesional independiente. She possess expertise in design strategy, design research, user experience, user interface design, wireframing and 48 more skills. She is proficient in English. Colleagues describe her as "Susana and I have worked side by side for a year, not only for relevant projects but also on a day-to-day basis. During this period, her role was crucial. Her greatest contribution was her ability to translate quantitative data into understandable and applicable concepts for the creative team and the content manager, becoming the bridge that joined different disciplines to find an efficient and coherent result. She has an strategic vision and is able to think outside of her role, considering the possible impacts of the final product in areas beyond UX. Her working style is organized to the point that she can guide the work processes for other profiles, and she has even suggested tools and work methodologies that enable communication between the different members of the team. Having her on your team is a synonym of quality and excellent results. " and "The incorporation of Susana has been key for the project and the team. She is enthusiastic in questioning the problem to have an accurate definition of it and she comes with more than a solution which is absolutely balanced between our client’s goals and the user’s needs. That´s why, Susana always offers valuable contributions to the projects. She is good at working as a team and proactive in terms of improving working methods. There´s another aspect I would like to emphasize. Her capacity in presentations. She knows how to perfectly combine visual expression, concise content and the power of the pitch. Not only for these reasons, it´s been a luck to count on her inputs as a profesional and teammate. "

🕵️‍♀️ Susana Binder's Current Company Details
Profesional independiente

Profesional Independiente

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International UX and CX Consultancy, Strategy, Research, Service Design
Barcelona, CT, ES
🕵️‍♀️ Susana Binder Work Experience Details
  • Profesional Independiente
    International Ux And Cx Consultancy, Strategy, Research, Service Design
    Profesional Independiente
    Barcelona, Ct, Es
  • Profesional Independiente
    Freelance Ux Consultancy, Strategy, Research, Service Design
    Profesional Independiente Aug 2023 - Present
    Barcelona, Catalonia, Spain
    I collaborate with companies of various sizes, industries, and UX maturity levels to enhance the user experience of their products and services, aligning user needs with business goals. As part of my UX consultancy, I help companies define their project needs, ensuring clarity and focus from the outset.I lead projects through the entire process, from uncovering insights and defining problems to developing solutions and delivering design recommendations, or I can step in at specific stages as needed. My expertise includes qualitative research, design thinking, and behavioral design. I conduct workshops, in-depth interviews (IDIs), and manage project tasks to improve user experience and service quality. Depending on the project's requirements, deliverables may include user flows, personas, and user and customer journeys.
  • Keenfolks
    Experience Researcher & Service Designer
    Keenfolks Sep 2023 - Present
    As the primary researcher, I lead and oversee research activities for a diverse range of national and international projects. My role involves designing, implementing, and managing research endeavors that span across various domains. Additionally, I actively collaborate with multidisciplinary teams to ensure the successful execution of these projects.
  • Teacup Lab
    Experience Researcher
    Teacup Lab Nov 2022 - Present
    As an Experience Researcher, I work on a variety of projects for leading tech companies like Google and Facebook in the German-speaking market. In this role, I am responsible for defining test flows, writing interview guides, conducting in-depth interviews, diary studies, analyzing qualitative and quantitative data, reporting, and providing actionable insights to clients. _________________💼 Clients: — Google— Meta (Facebook, Instagram, WhatsApp)— Iberia— Smartbox— Usertesting
  • Nacar Design
    Strategic Customer Experience Researcher
    Nacar Design May 2021 - Oct 2022
    Spain
    As a member of the Customer Experience (CX) team, I had the opportunity to work on a variety of exciting projects for a diverse range of clients, including GLS, Melitta, HP Hewlett Packard, and Roche. In this role, I was responsible for leading and contributing to various aspects of research planning and execution, including generative and exploratory research, driving experience research, and providing fact-based inputs through user interviews (in-depth and guerrilla) and shadowing.Throughout the project process, I had the pleasure of facilitating fun and engaging workshops (both remote and on-site) and presenting research insights to project stakeholders in a clear and compelling way. In addition, I worked closely with clients to formulate design requirements and integrated seamlessly into their teams, fostering an environment of collaboration and mutual learning._________________— Research planning and execution— Generative and exploratory research— Drove experience research along the project process to provide fact-based inputs through user interviews (in-depth and guerrilla) and shadowing— Presented research insights to project stakeholders— Facilitated workshops (remote and on-site)— Formulated design requirements— Integrated in a client’s team with an agile work environment_________________💼 Clients: — HP Hewlett Packard— GLS— Melitta— Roche
  • Lci Barcelona
    Lecturer On Design Thinking And User Experience
    Lci Barcelona Sep 2019 - Oct 2022
    Barcelona
    Capsule on Design Thinking and User Experience— Design in Progress: Research, synthesis and analysis tools, Design reports, Digital self-promotionAudience— Product Design, Graphic Design, Interior Design students (4th and final year)
  • Ddb Spain
    Ux Researcher & Designer For Audi
    Ddb Spain May 2020 - Apr 2021
    Barcelona, Spain
    — End-to-end redesign of the promotional section, defined interactions, and specified technical requirements based on user interviews and guerilla tests.— Analyzed usability issues (information architecture, content, navigation, UX writing, use of icons) for the dealer websites. — Spearheaded data visualization for a content journey project based on tremendous amounts of data.— Enhanced usability and optimized conversion rates by working hand in hand with the data analyst.— Evaluated existing user flows, uncovering pain points and user needs for +40 sites.— Client presentations._________________💼 Client— AudiMethods— Benchmarking— Guerrilla interviews and usability tests— Data interpretationOutput— User flows— Wireframes— PresentationsAreas— UX Research— UX Design— Information Architecture— Interaction Design— Data AnalysisTools— Sketch— Mouseflow
  • Interactius_Ux
    Ux Researcher And Designer
    Interactius_Ux Oct 2019 - Feb 2020
    Barcelona, Spain
    — Heuristic analysis: Analyzed existing websites, identified usability problems, and proposed redesigns aligned with the business goals.— Qualitative research: Performed as notetaker and facilitator of user interviews and usability tests with participants.— Mobile app: Assessed and improved 9 user flows, designed +150 wireframes, and defined interactions._________________💼 Clients— Oysho— FC Barcelona— RecastMethods— User Research— User Interviews as both facilitator and note-taker— Usability Tests with eye-tracking— Card Sorting— Heuristic AnalysisOutput— User flows— Wireframes— Prototypes— Mobile app and web designAreas— UX Research— UX Design— Information Architecture— Interaction DesignTools— Sketch— Invision— Zeplin— Morae— Tobii— LifeCam
  • Ddb Spain
    Ux Designer For Volkswagen
    Ddb Spain May 2019 - Oct 2019
    Barcelona
    6-month project— Collaborated across the team with UI designers, copywriters, and content managers to achieve intuitive and user-friendly navigation while keeping business, brand strategy, and marketing goals aligned.— Reviewed and updated 27 sitemaps, and created 237 wireframes, user flows, and user journeys.— Devised consistent information architecture and hierarchy, and examined trends and competition.— Ensured style coherence throughout the entire website.— Guerrilla Research_________________💼 Client— Volkswagen SpainProject— Migrate the complete content of 2 working websites (www.volkswagen.es - www.volkswagen-comerciales.es), adapting it to reflect the new brand identityDuration— 6 monthsActivities— Prototyping— Usability testing— Prepare keynote presentations as supporting and pitch material during the design process— Proactivity and leadershipTools— Sketch app for wireframing, modeling, and UI— Miro for flows and visually communicating UX research insights— Google Suite — Slack— Jira
  • Medical Exercise
    Design & Business Consultancy
    Medical Exercise Jan 2018 - Dec 2018
    — Streamlined internal business processes, reduced friction in the customer journey, and created more satisfying services and experiences.— Advised on the website redesign, and designed supporting graphic material.Tools— Adobe InDesign, PhotoShop, Illustrator, Keynote
  • Squadone Studio / Creative Affairs
    Studio Manager & Designer
    Squadone Studio / Creative Affairs Oct 2016 - Jun 2017
    Barcelona
    Coordinated daily studio activities, while evaluating and implementing productivity tools.Researched, benchmarked, and developed concepts, narratives, and stories for clients' brands. Brand identity— concept development, narrative & storytellingDigital— Website design, information architecture, content creationTools— Illustrator, Photoshop, InDesign, Keynote, WordPress
  • Medical Exercise
    Business And Service Consultant
    Medical Exercise Oct 2011 - Dec 2015
    Valencia, Spain
    — Consulted on business strategy and tactics.— Overhauled internal processes and patient-client journeys by assessing as-is status and projecting to-be scenarios.— Spearheaded the websites re-design, establishing information architecture, pinpointing user needs and creating content.— Managed Social Media.— Negotiated partnership contracts.
  • Medical Exercise
    General Manager
    Medical Exercise Dec 2004 - Sep 2011
    Valencia
    Main tasks— internal procedures, customer experience, project management, HRWebsite re-design— information architecture, content management, use cases
  • Traduxo
    Officially Accredited Tanslator And Interpreter By The Ministry Of Foreign Affairs (German-Spanish)
    Traduxo Sep 2005 - Dec 2015
    Performed translations and interpretations from and to German as an officially accredited translator-interpreter by the Spanish Ministry of Foreign Affairs.
  • Fisio Activa, Coop. V
    Co-Founder Of Business Spin-Off
    Fisio Activa, Coop. V Jan 2013 - Jun 2014
    Valencia, Spain
    Executed a structural rebuild of the company, outsourcing one of the three main areas of activity.This simplified internal structures as well as workflows, ultimately leading to cost reductions.Activities— Business idea— Change management— Branding— Service design— Website design
  • Saarland University
    Research Assistant To Prof. Dr. Torsten Stein, Chair For European Law
    Saarland University Nov 2003 - Dec 2004
    UniversitäT Des Saarlandes, Europa-Institut
    Collaborated during the scientific research phase for the textbook "Völkerrecht" (Public International Law) while serving as liaison between students and the professor.
  • Uimp - Universidad Internacional Menéndez Pelayo
    Administrative Assistant In The Programming And Coordination Department
    Uimp - Universidad Internacional Menéndez Pelayo May 2001 - Dec 2002
    Plaza Del Carmen, 4 - 46003 Valencia
    Actively programmed and coordinated extracurricular university courses for a complete academic year, including its practical carrying out.
  • Mascotech Engineering Europe Ltd
    Ford K Launch Team Assistant
    Mascotech Engineering Europe Ltd Jun 1995 - Aug 1996
    Planta Ford, Almussafes (Valencia)
    I provided administrative support to up to 100 engineers (administration of timesheets and expense accounts, worldwide travel arrangements, organisation of leisure activities, amongst others).

🕵️‍♀️ Susana Binder Skills

Design Strategy Design Research User Experience User Interface Design Wireframing Invision Information Architecture Sketch App Presentation Skills Design Thinking User Research Graphic Design Content Strategy Team Work Systems Design Prototyping Usability Testing Public Speaking Team Management Public Relations Event Management Business Strategy User Centered Design Concept Development Project Management Social Media Microsoft Office Adobe Creative Suite Adobe Photoshop Adobe Illustrator Spanish German Adobe Indesign Cc User Experience Design Competitive Analysis Team Leadership Storytelling English Service Design User Experience Testing Ux Writing Heuristic Analysis Site Maps User Flows French Nonprofits Change Management Pregnancy And Motherhood Lobbying Translation Intercultural Communication Redes Sociales Oratoria

🕵️‍♀️ Susana Binder Education Details

Frequently Asked Questions about 🕵️‍♀️ Susana Binder

What company does 🕵️‍♀️ Susana Binder work for?

🕵️‍♀️ Susana Binder works for Profesional Independiente

What is 🕵️‍♀️ Susana Binder's role at the current company?

🕵️‍♀️ Susana Binder's current role is International UX and CX Consultancy, Strategy, Research, Service Design.

What is 🕵️‍♀️ Susana Binder's email address?

🕵️‍♀️ Susana Binder's email address is su****@****duxo.eu

What schools did 🕵️‍♀️ Susana Binder attend?

🕵️‍♀️ Susana Binder attended Dharma Coaching Institute (Dci), The Behavioral School, Ironhack, Oneyoga Thailand, Uxer School, Ied Barcelona, Ied Barcelona, Eae Business School, Startup Weekend With 4yfn And Techstars, Universidad De Alicante, Ministry Of Foreign Affairs (Spain), Europa-Institut, Saarland University, Universitat De València, Universität Konstanz, Escuela Internacional De Protocolo.

What skills is 🕵️‍♀️ Susana Binder known for?

🕵️‍♀️ Susana Binder has skills like Design Strategy, Design Research, User Experience, User Interface Design, Wireframing, Invision, Information Architecture, Sketch App, Presentation Skills, Design Thinking, User Research, Graphic Design.

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