Manage Singapore Airlines' corporate communications to stakeholder, media, industry and government relationships.

This role was responsible for developing from inception a new weekly magazine, Drive Life, for the Herald which appealed to a broader readership and restored advertising revenue to the Herald's Friday motor market. This was achieved through good, entertaining and informative writing on buying, owning and driving cars. The product was innovative in Australian motoring journalism and was responsible for revitalising both readership and advertising. My responsibilities included:… Show more This role was responsible for developing from inception a new weekly magazine, Drive Life, for the Herald which appealed to a broader readership and restored advertising revenue to the Herald's Friday motor market. This was achieved through good, entertaining and informative writing on buying, owning and driving cars. The product was innovative in Australian motoring journalism and was responsible for revitalising both readership and advertising. My responsibilities included: Commissioning columns and stories for a weekly publication which were pertinent to driving and the lifestyle afforded by motor vehicles that were able to be understood and appreciated by most readers.As well as the week to week commissioning and production of the magazine, I wrote a weekly column on life behind the wheel. Manage and work to tight budget guidelines.Balance the ongoing competing priorities of commercial demands and journalistic independence. Show less

1997-2007Special Projects Editor, Herald Publications In this position I was responsible for the development, growth and maintenance of special features and reports across the Sydney Morning Herald and the Sun Herald, and to identify new opportunities for The Age and Sunday Age. Each year, I oversaw production of more than 100 special features and reports in the publications worth $4.5 million annually in revenue. These varied from one-offs on major events to regular tabloid and… Show more 1997-2007Special Projects Editor, Herald Publications In this position I was responsible for the development, growth and maintenance of special features and reports across the Sydney Morning Herald and the Sun Herald, and to identify new opportunities for The Age and Sunday Age. Each year, I oversaw production of more than 100 special features and reports in the publications worth $4.5 million annually in revenue. These varied from one-offs on major events to regular tabloid and magazine publications such as Enterprise, The Arts Guide, The Movie Guide, Forum, Student Survival Guide, with an array of business, education, travel, real estate, health, arts, and employment features in between. The breadth of the role was all encompassing, demanding skills in managing a number of projects at any one time from concept to finished product. When I moved from this role to Drive Life, the job had grown so large, three people were employed to replace me. My responsibilities included: Work fluently across all departments of Fairfax.Develop concepts, improve content and grow scope of features and reports.Work in harmony with existing sections, particularly in the areas of employment, entertainment, travel, real estate, business, motoring and education.Develop and launch new editorial products including Corporate Responsibility Index, The Arts Guide, The Movie Guide, Enterprise, Forum, Student Survival Guide, FIT, and O-News.Deal with clients on all levels both internally and externally (including advertisers, St James Ethics Centre, SOCOG, corporate and government organisations, educational institutions).Time and people management skills. Manage creative teams: designers, sub-editors, illustrators, photographers and writers, while simultaneously evolving and initiating new projects with business units.Manage and work with a large, strictly monitored budget. Show less

I ran my own corporate communications business, FYI Communications, which specialised in newsletters, annual reports, brochures, company identity documents, and video productions for clients including GIO Financial Planning Services, Caltex, Pioneer, Canon, Goodman Fielder, and KONE Elevators. Significant achievements included:Develop and edit Assets newsletter for GIO's Financial Services customersWrite and produce monthly video communication for financial planners at… Show more I ran my own corporate communications business, FYI Communications, which specialised in newsletters, annual reports, brochures, company identity documents, and video productions for clients including GIO Financial Planning Services, Caltex, Pioneer, Canon, Goodman Fielder, and KONE Elevators. Significant achievements included:Develop and edit Assets newsletter for GIO's Financial Services customersWrite and produce monthly video communication for financial planners at GIOCoordinate activities for 20th anniversary of Sydney to Newcastle pipeline for CaltexResearch and write history of Leiner Davis Gelatine for Goodman Fielder Show less

Responsible for production of the annual report, company profiles and newsletters. This role involved extensive networking with senior management and sensitivity to the management of external communications.Significant work includes:Manage media visits to sensitive Esso sites including offshore.Write speeches and presentations for CEO John Schubert, now Chairman of the Commonwealth Bank.Management of media relations during a fire and explosion on the Bass Strait oil platform… Show more Responsible for production of the annual report, company profiles and newsletters. This role involved extensive networking with senior management and sensitivity to the management of external communications.Significant work includes:Manage media visits to sensitive Esso sites including offshore.Write speeches and presentations for CEO John Schubert, now Chairman of the Commonwealth Bank.Management of media relations during a fire and explosion on the Bass Strait oil platform Tuna. Public Relations Institute of Australia award for company identity document on Esso and its operations. Show less

My contribution to the success of the arts pages in The Australian lead to my promotion to fill this new position on the Telegraph.