As a mission-driven and brand-centric Marketing and Communications Leader, I excel at overseeing teams, collaborating with stakeholders, creating strategic alignment, and advancing organizational objectives.My background demonstrates a successful history of delivering impact for organizations of all shapes and sizes, including Fortune 500 companies, startups, and nonprofits. As a former Edelman and Ogilvy leader, I bring a track record of driving strategic communications, building powerful brands, and leading high-impact campaigns that deliver measurable results.Brands I’ve worked with include Brita, Taste of the NFL, Vegan Strong, Switch4Good, Better Food Foundation, Korbel Champagne, Quaker, GE Lighting, Bush’s Beans, General Mills, ACT, and more. My industry experience runs the gamut, and I am most passionate about food, wellness, sustainability, education, and social justice.My professional philosophy is built around helping brands and organizations thrive by focusing on the four Ps—People, Planet, Profit, and Purpose. As the owner of Susan Peters Public Relations, I trademarked the Return on Good® method for delivering business solutions that focus on solving societal problems while delivering profit, visibility, and brand loyalty. That's real ROI.- CORE COMPETENCIES -• Multichannel Marketing Strategy• Team Leadership and Development• Reputation Management• Integrated Brand Strategy• Content Development and Management• Brand Equity and Positioning• PR and Corporate Communications• Environmental, Social, and Governance• Consulting and Brand Advocacy• Budgeting and Resource Allocation• Fundraising and Event Management• Social Impact Marketing