Susan Feigenbaum

Susan Feigenbaum Email and Phone Number

Managing Director, Events @ DataIQ
New York, NY, US
Susan Feigenbaum's Location
New York City Metropolitan Area, United States, United States
About Susan Feigenbaum

Over the last 20 years, I have found myself constantly challenged, always learning, and never bored. Early in my career, I directed sales and marketing for RCA Victor, Arista, and Interscope, Geffen, & A&M Records. For the following 15 years, I focused on sponsorship sales in the conference and event industry, first driving revenue as a top-performing sales rep, then developing high-performing sales teams as a Head of Sales, and more recently developing and overseeing overall revenue growth strategy as a Chief Revenue Officer. Through Fig Tree Advisors, I consulted and offered my services as a fractional CRO. I've recently taken on my most exciting adventure to date - leading the North American business for DataIQ - the leading global collaboration and intelligence platform for data leaders. I'm also a writer, singer, and mother of twins.

Susan Feigenbaum's Current Company Details
DataIQ

Dataiq

View
Managing Director, Events
New York, NY, US
Website:
dataiq.co.uk
Employees:
56
Susan Feigenbaum Work Experience Details
  • Dataiq
    Managing Director, Events
    Dataiq
    New York, Ny, Us
  • Dataiq
    Svp Of Global Partnerships
    Dataiq Oct 2023 - Present
    London, England, Gb
  • Pavilion
    Member
    Pavilion Jan 2023 - Present
    New York, Ny, Us
  • Fig Tree Advisors
    Chief Sales Officer (Cso) / Consultant
    Fig Tree Advisors Feb 2023 - Oct 2023
    I help companies identify, develop, and implement the sales processes and tools necessary to build a sustainable and powerful sales structure that delivers revenue, profit, and predictable growth.
  • Corinium Global Intelligence
    Chief Revenue Officer (Cro)
    Corinium Global Intelligence Mar 2021 - Jan 2023
    London, Gb
    • Oversaw and grew global sponsorship revenue on data, analytics & AI conferences, content, and custom events. Achieved 67% revenue growth during tenure as CRO. Achieved 350% growth during entire tenure at Corinium (since 2016).• Swiftly re-imagined, re-built, scaled, and launched products to meet business and customer needs during global pandemic (2020-2021). Delivered highest revenue and profits in company’s history.• Scaled global sponsorship team to 15 Sales Reps and 4 Sales Leaders to support massive growth. • Hired, trained, and developed policies & processes for sponsorship sales team. • Developed and executed sponsorship sales strategy for newly acquired company, RE·WORK (acquired 09/2021). Exceeded 650% YoY growth. • Oversaw all aspects of go-to-market approach including account management processes & procedures, and overall sales operations efficiency.
  • Corinium Global Intelligence
    Head Of Sales
    Corinium Global Intelligence Jan 2020 - Mar 2021
    London, Gb
    • Managed sales team responsible for selling sponsorship of B2B conferences, reports, and custom events. Achieved 52% revenue growth during 2020 and 2021. • Swiftly re-imagined, re-built, scaled, and launched products to meet business and customer needs during global pandemic (2020-2021). Delivered highest revenue and profits in company’s history. • Managed 12 Sales Representatives. • Hired, trained, and developed policies & processes for sponsorship sales team. • Oversaw all aspects of go-to-market approach including account management processes & procedures, and overall sales operations efficiency. • Top individual sales contributor (2020 and 2021)
  • Corinium Global Intelligence
    Managing Director, Corinium Access
    Corinium Global Intelligence May 2019 - Jan 2020
    London, Gb
    • Successfully built, launched, sold, and managed a new custom event division, Corinium Access (2019). Sold $1.5mm in the first year, 50% above quota.
  • Corinium Global Intelligence
    Head Of Sales
    Corinium Global Intelligence Oct 2016 - Oct 2018
    London, Gb
    • Oversaw sponsorship of Corinium’s conferences in the Americas and Europe. • Top individual sales contributor exceeding sales quota from 2016-2018. • Grew sponsorship sales team from two sales representatives to seven sales representatives. Hired, trained, and managed team.• Oversaw business-wide changes to modernize procedures and organization – including company's first CRM. • Worked within Senior Management Team to develop new conferences, new revenue streams, and strategies across the organization. • Created and implemented sales strategies and long-term programs that ensured profitable growth.
  • Worldwide Business Research
    Sponsorship Director
    Worldwide Business Research May 2012 - Mar 2016
    New York, New York, Us
    • Sold conference sponsorships for events focused on cross-industry customer experience, eCommerce, omni-channel retail marketing, and in-store technology.• Clients included consultants, enterprise software providers, and technology vendors.• Sold over $1.6mm in 2014, and $2.0mm in 2015. Ranked 5th highest performing salesperson each year, out of 52 salespeople globally.• Collaborated with event team to manage resources, execute post-sales transition, and deliver first rate events.• Identified customer base, researched prospects, determined influencers and qualified leads to grow pipeline for each unique event.• Nurtured existing relationships and sold across portfolio to increase share of wallet with customer to understand specific needs, budgets, and areas of opportunity in order to customize a sponsorship package that provided value and a return on their investment.
  • Aden & Anais, Inc.
    Sales Director
    Aden & Anais, Inc. Oct 2010 - May 2012
    • Managed North American sales for the leading boutique brand in the baby accessory industry.• Met and exceeded North American sales budget of $5.3mm in 2011.• Was responsible for performance and development of 7 Sales Managers and a Canada-based distributor.• Developed business plans and sales strategies for the market to ensure attainment of company sales goals and profitability.• Initiated and coordinated development of action plans to penetrate new channels and markets.• Assisted in development and implementation of marketing plans.• Provided weekly/monthly/yearly sales analysis to senior management.• Controlled expenses to meet budget guidelines.
  • Worldwide Business Research (Wbr)
    Sponsorship Director
    Worldwide Business Research (Wbr) Mar 2010 - Oct 2010
    New York, New York, Us
    • Sold conference sponsorships for events focused on Logistics and e-Commerce to consultants, enterprise software providers, and technology vendors. • Sold over $500k in sponsorships in the first 8 months.• Collaborated with event team to manage resources, execute post-sales transition, and deliver first rate events.
  • Iir
    Business Development Manager
    Iir Jan 2008 - Mar 2010
    London, England, Gb
    • Sold conference and tradeshow sponsorships in multiple verticals including Finance, Real Estate, Pharmaceuticals, Healthcare and Technology.• Identified customer base, researched prospects, determined influencers and qualified leads to grow pipeline for each unique event.• Demonstrated knowledge of event content through consistent monitoring of developments in various industries and industry sectors• Spearheaded and officiated “Sales 2.0” training sessions to drive marketing and sales through social media channels resulting in new and effective strategy adoption.• One of five employees selected to participate in the “IIR Future Leaders” program.
  • Interscope| Geffen| A&M Records
    East Coast Sales Director
    Interscope| Geffen| A&M Records Feb 2005 - Dec 2006
    Us
    • Sold and marketed albums by established and new recording artists into the east coast retail music market. Artists included U2, Gwen Stefani, 50 Cent, Eminem, Mary J Blige, and The Black Eyed Peas.• Set priorities for national field staff, for sales and distribution of new releases.• Negotiated and implemented marketing plans with retail partners, including digital download promotions and POS programs.• Planned and managed special events and artists' appearances to launch new albums, working closely with artist management, location management, retail stores, and press.• Created reactive regional marketing campaigns to maximize impact of local airplay, tours, and breakout opportunities.• Managed supply chain, assuring inventory availability.
  • Bmg Entertainment
    Various
    Bmg Entertainment Feb 1999 - Jan 2005
    London, Gb
    National Sales Director, RCA Victor Catalog Group/BMG Classics, 01/2002 - 01/2005Sales Director, BMG Distributed Label – Wind-up Records, 02/2001 - 01/2002National Sales Manager, BMG Special Markets, 03/2000 – 02/2001 Sales Coordinator, BMG Special Products, 02/1999 - 03/2000 • Directed sales of RCA Victor, Arista Associated Labels, and BMG Classics new releases, re-issues, compilations, and new Broadway cast recordings into US retail music outlets. (RCA Victor Catalog Group)• Sold albums of established and developing Wind-up artists, including Creed and Drowning Pool to retail stores and distributors. (Wind-up Records)• Sold retail custom music compilations and premium custom music compilations to private label outlets. (BMG Special Products)• Managed sales of BMG products to non-traditional wholesalers, retailers, and mail-order houses. (BMG Special Markets)• Designed and executed targeted marketing strategies for print, radio, and television media.• Collaborated with independent retail coalitions to develop effective marketing promotions for developing artists.• Negotiated volume sales and cooperative advertising budgets with retail music buyers to assure maximum visibility, product coverage, and fulfillment of shipping goals.• Served as label contact for BMG Distribution national staff and generated weekly artist/project updates for field staff to set sales priorities.• Utilized strategic forecasting plans to meet annual sales quotas for new releases.
  • Jennison Associates
    Associate Supervisor - Compliance
    Jennison Associates Aug 1996 - Jan 1999
    New York, Ny, Us

Susan Feigenbaum Skills

Lead Generation Marketing Sales Business Development New Business Development Management Online Advertising Strategic Partnerships Trade Shows Event Management Selling Social Media Market Planning Consultative Selling Strategic Planning Strategy Account Management Crm B2b Sales Management Supply Chain Management Social Networking Market Research Data Analysis Retail

Susan Feigenbaum Education Details

  • University Of Pennsylvania
    University Of Pennsylvania
    American History

Frequently Asked Questions about Susan Feigenbaum

What company does Susan Feigenbaum work for?

Susan Feigenbaum works for Dataiq

What is Susan Feigenbaum's role at the current company?

Susan Feigenbaum's current role is Managing Director, Events.

What is Susan Feigenbaum's email address?

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What is Susan Feigenbaum's direct phone number?

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What schools did Susan Feigenbaum attend?

Susan Feigenbaum attended University Of Pennsylvania.

What skills is Susan Feigenbaum known for?

Susan Feigenbaum has skills like Lead Generation, Marketing, Sales, Business Development, New Business Development, Management, Online Advertising, Strategic Partnerships, Trade Shows, Event Management, Selling, Social Media.

Who are Susan Feigenbaum's colleagues?

Susan Feigenbaum's colleagues are Laura Goodband, Nitzayé Hernández, Chanelle Danquah, David Reed, Karen De Luca, Rachael Pimblett, Alex Roberts.

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