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High-performance Marketing Operations, Integrated Campaign and Project Director with exceptional business acumen. Strategic leader with expertise in content marketing, business development and enhancing processes. Natural consensus builder, excellent communicator and talented point person able to orchestrate and manage multiple campaigns and expansive workflow while building constructive relationships with C-suite clients, vendors and coworkers. Specialties: Client relationship development and management, marketing campaign creation, content marketing program goal-setting, editorial planning, project management, integrated communication plan development, strategic content deployment, UX/UI review and recommendation, vendor management, unique branding ideas and fostering an enjoyable and collaborative work environment.
J & P Park Acquisitions, Inc
View- Employees:
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Brand And Content Marketing ManagerJ & P Park Acquisitions, Inc Nov 2021 - PresentGreenwood, South Carolina, United StatesPromote and expand the utilization of content marketing to enhance brand awareness, engagement, and perception. Work cross-functionally to further develop distinct brand voices, consistent aesthetics, and more intuitive user experience and interface. Lead the creation and utilization of expert and influencer storytelling to evolve the brands into repositories of knowledge and reliable information for our current and future customers.
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Group PublisherHungry Eye Media Oct 2017 - Dec 2021Greater Denver AreaWhile my role varies depending on the needs of the project, I direct full-spectrum print and digital content marketing programs for Xanterra Travel Collection, Kroger, The Broadmoor and Colorado Green. As a group publisher I work collaboratively with client’s C-level executives, directors and managers to envision, plan and implement strategic content campaigns. I oversee the development and deployment of print and digital marketing programs ensuring that brand identity, goals and mission are effectively communicated. I work closely and cooperatively with creative teams and vendors to ensure deliverables are on time and meet or exceed objectives.My years of experience have revealed a deep-seated passion for serving, supporting and cultivating professional relationships. My professional growth in creative approaches, digital campaign creation, ideation, supplementation and tracking is a source of professional pride. I continue to enjoy my Marketing Operations role for Kroger magazines Optimum Wellness and Live Naturally, The Broadmoor magazine and Bonanza and additional client projects. -
Director Of Marketing OperationsHungry Eye Media Oct 2017 - Dec 2021Denver, Colorado, United States
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Marketing Operations ManagerHungry Eye Media Oct 2013 - Oct 2017Denver, CoLead internal creative team and guide external client relationship through multiple communication campaigns throughout the year. Increasingly responsible role based on exceptional client and vendor care, professional management of content campaigns, strategic positioning and development of projects. Devise messaging for internal/external communications. Create and deploy enewsletters. Create development plans for content marketing. Post, format, SEO content for Wordpress websites. Relationship manager for c-suite clients.Oversee budgets, freelancers and vendor partners. Conceive advertising sales collateral. Manage the execution of print magazines.
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Project ManagerHungry Eye Media Oct 2011 - Oct 2013Denver, ColoradoProvide account leadership and client management for six magazines in digital and print. Oversee client relations, sales team, vendor relationships and content strategies. Develop ideas to nurture and grow audience to further program's impact. Devise schedules to launch programs within a prescribed time frame and budget. Establish exceptional relationships with internal and external team members. Review project effectiveness against goals.
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Project ManagerWiesnermedia Apr 2004 - Nov 2011I manage marketing communications programs for clients. As a marketing services division of a full spectrum publishing firm, we help clients create strategic content for email marketing, CMS and print. We build communications campaigns to retain, attract customers and generate ROI and lifetime value of customers for businesses. I create, edit and present proposals to clients and prospects; devise content strategy; write collaterol pieces; create content for enewsletters and websites; manage creative and editorial teams; oversee operational aspects of projects.
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Newsstand ManagerWiesner Publishing Sep 2002 - Apr 2004Managed retail sales for 5 regional shelter titles (Colorado Home & Lifestlyes, Mountain Living, Seattle Homes & Lifestyles, Atlanta Homes & Lifestyles, St. Louis Homes & Lifestyles) and one B-to-B (Colorado Biz). Improved sell-through percentages and sales through promotions, inventory control and superior wholesale relationships.
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Retail Operations ManagerTime Distribution Services Dec 1999 - Apr 2001The company represents magazines at retail outlets (newsstands). My role was to manage sales managers in a 14 state region. We were accountable to achieve sales objectives for magazine titles (People, Sports Illustrated, InStyle, etc) in the region. We managed the sales process from Publisher to store level in a very complex delivery system.
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District ManagerTime Distribution Services Feb 1998 - Dec 1999Managing Territory Managers and Key Account manager in district. Sales calls on key retailers (Basha's, Loews, Safeway Denver and Phoenix, etc) and sold promotional programs.
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Territory ManagerTime Warner Retail Sales And Marketing Nov 1995 - Feb 1998Responsible for retail sales in Colorado, Wyoming and western Nebraska. Sold retail initiative to regional accounts City Market, Loaf N Jug, etc. Managed part time merchandisers.
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Newsstand ManagerWiesner Publishing 1989 - 1996Responsible for retail sales of seven shelter magazines. Created sales contests for route drivers to improve sales, negotiated with retailers for checkout positions (unheard of at the time for local magazines). Managed distribution and logistics.
Susan Humphrey Skills
Susan Humphrey Education Details
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Marketing -
Marketing
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Marketing
Frequently Asked Questions about Susan Humphrey
What company does Susan Humphrey work for?
Susan Humphrey works for J & P Park Acquisitions, Inc
What is Susan Humphrey's role at the current company?
Susan Humphrey's current role is Brand and Content Marketing Manager.
What is Susan Humphrey's email address?
Susan Humphrey's email address is su****@****msn.com
What is Susan Humphrey's direct phone number?
Susan Humphrey's direct phone number is +172034*****
What schools did Susan Humphrey attend?
Susan Humphrey attended Arizona State University, Arizona State University, Arizona State University.
What are some of Susan Humphrey's interests?
Susan Humphrey has interest in Skiing, Bronco Fan, Kickball, Tennis, Swimming.
What skills is Susan Humphrey known for?
Susan Humphrey has skills like Content Management, Web Content Management, Email Marketing, Email Management, Strategic Communications, Strategic Planning, Project Planning, Project Implementation, Project Coordination, Creative Problem Solving, Content Strategy, Marketing Communications.
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