Susan Kong-Giffin

Susan Kong-Giffin Email and Phone Number

Marketing Manager, Consumer Segment at Rogers Communications @ Rogers Communications
Susan Kong-Giffin's Location
Toronto, Ontario, Canada, Canada
Susan Kong-Giffin's Contact Details

Susan Kong-Giffin work email

Susan Kong-Giffin personal email

About Susan Kong-Giffin

With over 10 years proven experience, Susan is a dynamic, enthusiastic, and consumer focused Marketing Manager with a passion for building customer loyalty through the use of strategic and creative thinking, quantitative and qualitative information and analysis, marketing campaigns and media while engaging consumers to drive business results. Susan enjoys developing programs utilizing consumer and market insights to bring value to customers and drive business results.Specialties: - Customer Relationship Marketing- Loyalty & Consumer Engagement- Customer Analytics- Direct Marketing- Marketing Communications- Consulting- Project Management- Telecommunications, Luxury, Retail & Banking Industries

Susan Kong-Giffin's Current Company Details
Rogers Communications

Rogers Communications

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Marketing Manager, Consumer Segment at Rogers Communications
Susan Kong-Giffin Work Experience Details
  • Rogers Communications
    Marketing Manager, Consumer Segment
    Rogers Communications May 2013 - Present
    Toronto, Ontario, Ca
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  • Rogers Communications
    Manager, Regional Marketing
    Rogers Communications Aug 2011 - May 2013
    Toronto, Ontario, Ca
    Developed integrated marketing programs, across all sales channels, managing internal & external partners/agencies – from ideation to execution of mass (media & advertising), direct marketing & interactive campaigns for Ontario.
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  • Holt Renfrew
    Manager, Loyalty & Card Marketing
    Holt Renfrew Nov 2008 - Mar 2010
    Toronto, Ontario, Ca
    Managed, planned and implemented all marketing programs/campaigns for the Holt Renfrew American Express co-brand loyalty credit card and Holt Renfrew Gift Card programs utilizing all partners & media channels – direct mail, interactive/online, advertising, contests and promotions – maximizing opportunities, driving acquisition, rebalancing channel opportunities, stimulating spend and profitable growth, while retaining Cardmember loyalty.
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  • Holt Renfrew
    Manager, Customer Analytics, Crm
    Holt Renfrew Jun 2004 - Nov 2008
    Toronto, Ontario, Ca
    Developed and implemented strategic and tactical customer and campaign analytics and insights for all marketing campaigns, promotions and events, corporate initiatives, Holts/AMEX initiatives, and market research – cross-functionally with store operations, IT, merchandising and buying teams, as well as managing all vendor relationships.
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  • Cibc
    Business Consultant, Retail And Small Business Lending
    Cibc Mar 2000 - Jun 2004
    Toronto, Ontario, Ca
    Provided specialized consulting as the business lead for marketing campaigns and specialized projects; performing analysis, gathered business requirements, and liaised between business clients and the Business Intelligence development team.
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Susan Kong-Giffin Skills

Crm Direct Marketing Market Research Marketing Communications Strategy Project Management Strategic Planning Integrated Marketing Marketing Relationship Marketing Segmentation Analytics Management Consulting Retail Leadership Customer Analysis Advertising Loyalty Programs Analysis Sales Business Development

Susan Kong-Giffin Education Details

  • Ivey Business School At Western University
    Ivey Business School At Western University
    Mba
  • York University
    York University
    Psychology

Frequently Asked Questions about Susan Kong-Giffin

What company does Susan Kong-Giffin work for?

Susan Kong-Giffin works for Rogers Communications

What is Susan Kong-Giffin's role at the current company?

Susan Kong-Giffin's current role is Marketing Manager, Consumer Segment at Rogers Communications.

What is Susan Kong-Giffin's email address?

Susan Kong-Giffin's email address is su****@****hoo.com

What schools did Susan Kong-Giffin attend?

Susan Kong-Giffin attended Ivey Business School At Western University, York University.

What skills is Susan Kong-Giffin known for?

Susan Kong-Giffin has skills like Crm, Direct Marketing, Market Research, Marketing Communications, Strategy, Project Management, Strategic Planning, Integrated Marketing, Marketing, Relationship Marketing, Segmentation, Analytics.

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