Susan Kuo Email & Phone Number

Tel Aviv, IL

Singular is the premier Marketing Intelligence Platform. In short, we simplify marketing data. Growth teams from Lyft, Amazon, Airbnb, LinkedIn, Nike, Rovio, Warby Parker, and more choose Singular to unify their siloed data, apply attribution, and expose insights to accelerate growth. With thousands of integrations, we’re the single marketing dashboard.

Palo Alto, CA, US

• Oversee all revenue and business development opportunities for Onavo and responsible for building out our business model and GTM strategy for Onavo Insights (B2B mobile analytics division) from the ground up into.
• Established Onavo Insights as the leader in mobile app measurement within 6 months of launch, with close to zero marketing support. Built entire book of business across various verticals including, Gaming, Social.
• Built entire Sales, BD and Client Services team from the ground up.
• Key leader in defining Onavo’s product roadmap prioritization, global expansion and PR strategy
• Oversee relationships with all strategic partners, including resellers and distribution channels.

Singapore, SG

• Oversee all marketing functions for the North America region of the largest independent mobile ad network, including PR, events, lead generation, branding, research and thought leadership.
• Oversee the GTM marketing strategy against 4 main audience segments: Advertisers, Agencies, Publishers and Developers.
• Successfully supported company’s corporate communication and brand positioning through a massive $200 million Series C funding in addition to two acquisitions
• Launched InMobi’s Creative Roadshow spanning across 4 major US cities, responsible for securing speakers from key industry influencers including brands, agencies, reporters and VCs.
• Secured PR coverage on CNBC, Bloomberg, AdAge, AdWeek, MediaPost, WSJ, NY Times.

San Francisco, California, US

• Oversee entire ad sales team and led the development of our in-game advertising solutions and strategic partnership deals for the fastest growing location-based social game, MyTown and NightClub City.
• Built entire book of business from ground up and secured key F500 clients in verticals spanning Entertainment, CPG, Retail, Auto, Consumer Electronics and QSRs.
• Led sales development and digital monetization strategy across both our online and mobile products
• Manage all deals with strategic partners including ad networks, mediators and reseller partners
• Built Sales & BD team from the ground up, led and managed a team of 5, with 3 direct reports.
• Represent Booyah in all sales & marketing related industry conferences & speaking engagements

San Jose, California, US

• Oversee and lead sponsorship revenue opportunities for the 2nd largest teen social network for the entire West Coast region, across F500 companies in Entertainment, CPG and Auto.
• Established relationships with key brands and agencies in Entertainment, Auto, CPG and Retail.
• Promoted to Director of Northwest Sales after successfully building out Gaia’s ad sales solutions & team
• Promoted to VP, West Coast Sales after consistently exceeding revenue goals in Northwest Territory

San Jose, California, US

• Oversee the national sales development & account management team, growing from a $500K business to a $10 million business in less than one year. Built and trained both teams from the ground up.
• Developed integrated in-game sponsorship deals for key advertisers that spans from CPG, Entertainment, Auto, Consumer Electronics, Education and Telcom.
• Built Gaia’s advertising business model and created complete portfolio of ad solutions, from branded virtual items, home page takeovers to customized first-to-market integration opportunities.
• Work closely with engineering and product teams to build out program requirements and processes
• Lead trade-marketing efforts in driving sales & marketing messaging in industry panel discussions

Redwood City, CA, US

• Led the National Sales Development team in creating strategic sponsorship programs and first-to-market advertising solutions for Pogo, the largest gaming site, targeting females 25+. Drive new business & marketing.
• Developed strategic sales packages and generated new business for F500 brands and all major ad agencies.
• Successfully introduced the Pogo ad business-model to untapped EA online properties.
• Drive first-to-market cross marketing programs leading to the biggest deal closed in EA Pogo’s history.
• Work closely with Product & Engineering teams to build out program requirements and roadmap.
• Awarded 2005 Annual “Rising Star” Award for exceeding division roadmap goals in first 6 months