Susan Johnson

Susan Johnson Email and Phone Number

Senior Marketing Manager Supporting Drilling and Evaluation @ Halliburton
Houston, TX, US
Susan Johnson's Location
Greater Houston, United States, United States
Susan Johnson's Contact Details
About Susan Johnson

Accomplished goal-driven Communications, Marketing and Brand Strategist Professional with strong expertise in planning, developing and implementing marketing communication projects. Proven ability to implement and direct marketing, advertising and communications initiatives for Global Oil Field Services Companies, as well as, Global Automotive Company. Outstanding Brand Management, media/press relations, creative services and organizational liaison skills. Strength in leveraging corporate assets to develop strategic plans allowing the organization to deliver business model objectives. Ability to build and motivate teams in dynamic environments. Experience in Crisis Communications planning, managing and responding.

Susan Johnson's Current Company Details
Halliburton

Halliburton

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Senior Marketing Manager Supporting Drilling and Evaluation
Houston, TX, US
Website:
halliburton.com
Employees:
58637
Susan Johnson Work Experience Details
  • Halliburton
    Senior Marketing Manager Supporting Drilling And Evaluation
    Halliburton
    Houston, Tx, Us
  • Parker Wellbore
    Director Marketing And Communications
    Parker Wellbore Feb 2023 - Present
    Houston, Texas, Us
  • Parker Wellbore
    Sr. Marketing And Communications Mgr
    Parker Wellbore Sep 2020 - Mar 2023
    Houston, Texas, Us
    Global Marketing and Communications Manager responsible for developing and managing brand strategy, social media, advertising, and Executive Thought Leadership opportunities. Rebranded the company with strong heritage, brand recognition and reputation into a modern energy business poised to take on the new energy landscape. Modernized social media strategy, website rebranding and advertising to introduce the brand to customers, the industry, and the public. Responsible for implementing marketing initiatives globally including the U.S., Middle East, Latin America, and Europe.
  • Parker Drilling
    Sr. Marketing And Communications Manager
    Parker Drilling Sep 2020 - Sep 2021
    Parker Drilling is now Parker Wellbore
  • Bechtel Oil, Gas, & Chemicals
    Marketing Communications Manager
    Bechtel Oil, Gas, & Chemicals Nov 2019 - Jul 2020
    Global Marketing and Communications lead, managing Branding and Messaging for 6 Business Lines across the Oil, Gas & Chemical Business Unit. Responsible for marketing initiatives deployed globally including the U.S., Middle East, Taiwan and Australia. Oversaw the Business Lines to ensure consistent messaging across the Enterprise and increase Bechtel’s Public Profile in key markets
  • Apergy
    Global Communications And Marketing Manager
    Apergy Jan 2016 - Nov 2019
    The Woodlands, Texas, Us
    Marketing Lead for Divisional Spin off from Parent Corporation into Public Company aligning 4 divisions and 18 brands. Responsible for Internal and External Communications, naming and brand guidelines, website development, re-branding of marketing collateral, product launches and event management, globally. Additionally, serving as Brand Manager with responsibility for directing media and public relations for Apergy Artificial Lift Technologies, as well as, previous Dover Artificial Lift division.
  • Baker Hughes
    North American Region Marketing Manager - Us Land
    Baker Hughes Jun 2010 - Jan 2016
    Houston, Texas, Us
    North American Region Marketing Manager for all US Land markets developing regional marketing programs and increasing brand awareness and value for Baker Hughes; its products and services. Strengths in developing GTM strategies, new product launches, event management and project managememt Transitioned 8 individual product lines, along with new acquisition to a united One Baker Hughes market approach,Strengths in advertising, media relations, marketing communications, large scale customer event execution and field operations engagement over 8 product lines and 7 area offices. Experience in Crisis Communications Management.
  • Shell Oil Company
    Us Marketing Manager
    Shell Oil Company Jul 2007 - Jun 2010
    London, England, Gb
    Developed and executed national sales and marketing programs for Shell Lubricants. Responsible for collaboration with global team to develop strategic marketing initiatives for the channel increasing volume and bottom line profits. Developed Communication and Media Plans to support business goals and objectives. Worked as liaison with key industry officials and Shell management. • Executed strategies utilizing internal and external tactics including:o Traditional Media outlets including live media interviewso Internet and Intranet website campaignso Viral Advertising Campaignso Product Fact Sheet development and releaseo Publication placemento Consumer events• Managed an annual multi million dollar marketing and advertising budget featuring Pennzoil, Quaker State and Shell Rotella T motor oil. • Directed initiatives, including comprehensive coordination with the media buyer, as well as, creative advertising agency, resulting in increasing sales• Developed Media Plans which included print, radio, television and trade publication initiatives targeted at delivery of key product messaging.
  • Ford Motor Company
    National Account Manager
    Ford Motor Company Jun 1985 - Jun 2007
    Dearborn, Michigan, Us
    Implemented Southwest Regional strategic National Account Management program for a Global Automotive Company. Implemented various global programs coordinating US customers and subsidiaries in Russia, Germany, United Kingdom and South America with Ford North American Business Group.• Program Management:o Developed strategic business plan for 110 corporate client base exceeding departmental sales and profit objectives. o Conducted Customer product training events, showing product benefits to increase sales.o Designed product comparison fact sheets, highlighting competitive advantages. Southwest Regional Marketing Manager, 1992 – 1994 Promoted to oversee marketing programs and advertising campaigns in the largest truck market in the US encompassing 346 franchised dealers. Developed and implemented new product launch plans, communications and training programs for internal and external stakeholders. Managed an annual operating budget of $15 million dollars. • Marketing Communications: o Oversaw the development, coordination, and management of product portfolio informationo Developed training information for field sales force and dealerso Developed and implemented Hispanic Salute community support program.o Print media interface in the Southwest Region.• New Product Launches: Launched the national unveiling of the redesigned Mustang comprising of National and International Media, top Ford corporate executives, consumer showcase events and industry expert, product exposure programs.
  • Ford Motor Company
    Various District And Regional Department Jobs
    Ford Motor Company 1985 - 1995
    Dearborn, Michigan, Us
    Car Marketing Mgr for the Southwest Region - Ford Motor CompanyTruck Marketing Mgr for the Southwest Region - Ford Motor CompanyNational Account Manager - Fleet, Ford Motor CompanyDealer Franchising Manager

Susan Johnson Skills

Marketing Strategy Marketing Communications Management Account Management Sales Advertising Strategic Planning Brand Management Marketing Strategy Business Planning Product Development Business Development Business Strategy Sales Management Direct Marketing Competitive Analysis Negotiation Cross Functional Team Leadership Sales Operations Mangement Branding

Susan Johnson Education Details

  • University Of Colorado Boulder
    University Of Colorado Boulder
    International Affairs And Economics

Frequently Asked Questions about Susan Johnson

What company does Susan Johnson work for?

Susan Johnson works for Halliburton

What is Susan Johnson's role at the current company?

Susan Johnson's current role is Senior Marketing Manager Supporting Drilling and Evaluation.

What is Susan Johnson's email address?

Susan Johnson's email address is su****@****aol.com

What is Susan Johnson's direct phone number?

Susan Johnson's direct phone number is +128130*****

What schools did Susan Johnson attend?

Susan Johnson attended University Of Colorado Boulder.

What are some of Susan Johnson's interests?

Susan Johnson has interest in Skiing And Travel, Golf, American Saddlebred Horses, Passionate About Good Wine.

What skills is Susan Johnson known for?

Susan Johnson has skills like Marketing, Strategy, Marketing Communications, Management, Account Management, Sales, Advertising, Strategic Planning, Brand Management, Marketing Strategy, Business Planning, Product Development.

Who are Susan Johnson's colleagues?

Susan Johnson's colleagues are Manuel Alejandro Ferreira Diaz, Omar Belabbes, Elvin Aliyev, Tony Lie, Scott Gillespie, Murdo Macpherson, Kelli Bennett.

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