Drives customer growth through a combination of outbound prospecting and inbound lead conversion, managing the entire sales cycle from start to finish.

▪ Developed a recommendation for an innovation strategy grounded in marketing intelligence from secondary data sources and conducted ethnographic research. Deliverable included customer analysis, consumer experience journey, competitive analysis, summary of major themes and basis for recommendations

Strategic Branding Consultant Academic consulting project▪ Created, for the CEO, a comprehensive branding framework, and strategic plan that delivered measurable brand exposure and roughly 15,000 new media engagements and click throughs▪ Implemented and championed a renewed branding strategy and social media campaign that effectively generated an additional social media reach of nearly 30,000 and 8% YOY sales growth.

▪ Developed, for the CEO, a comprehensive strategic marketing and implementation plan to expand their company offerings to new products and/or services in the telehealth, dermatology, and/or beauty industry.▪ Discovered $3.7B market channel opportunity and developed a product launch strategy estimated to achieve $40M in revenue growth over 3 years.

▪ Led the development and implementation of a comprehensive Spanish language program, resulting in a 30% increase in student enrollment and a 15% improvement in student retention rates. Coordinated with faculty to develop and revise curriculum, as well as organize professional development opportunities to enhance teaching and learning outcomes.▪ Conducted comprehensive workshops on educational software to facilitate onboarding, best practices, and troubleshooting for classroom instruction and distance learning. Demonstrated effective use of the software for both in-person and virtual teaching environments, resulting in increased teacher confidence and student engagement.▪ Designed and implemented a student-centered Spanish curriculum, utilizing a variety of instructional strategies and technologies to engage and support diverse learners. Created and delivered lessons aligned with state and national standards, resulting in a 25% improvement in student proficiency scores. Provided individualized support to students, including tutoring and mentoring, to promote academic success and personal growth.