Susanna Garza, Ms Email & Phone Number

• Managed a portfolio of 5 e-commerce accounts across 4 manufacturing lines––driving $25M+ in annual revenue across the US
• Accomplished +20% annual revenue growth since 2015 as a result of consistent curated promotions and marketing campaigns to drive sales
• Expanded market share +25% and increased brand awareness by leveraging PPC campaigns to promote brands and products
• Developed and managed relationships with all customers & lines, and led line management activities for customers and product lines
• Executed the marketing calendar, and managed a $100K+ annual marketing and promotions budget
• Conducted gap analysis, competitor reviews and created product development strategies to maximize sales

Irvine, California

• Led a sales and graphics team of 5 for a growing manufacturer of houseware products––driving $10M+ in annual revenue
• Managed a portfolio of 10+ key accounts including clubs, national retailers, and distributors
• Supported all facets of sales life cycle, by working cross functionally with internal and external stakeholders
• Delivered customer presentations to secure product placement at mass retailers in the US and CA
• Negotiated new vendor agreements, oversaw order processing, new item builds and sample coordination for QA testing
• Supported the outside sales team and a national network of outside sales representation groups with marketing and sales collateral

True Innovations

• Led a sales team of 7––driving $170M+ in annual revenue for a global furniture manufacturing company
• Supported end to end operations including, customized pricing, customer presentation, marketing materials and product delivery to DC
• Collaborated directly with Office Super Store Merchants in weekly conference calls for all tactical & strategic planning
• Project manager with budgetary responsibility for 4 trade shows per year in High Point, NC and Las Vegas, NV
• Worked cross functionally with, product development, replenishment and planning teams on new products, transitions and supply chain requirements for big box retailers, clubs, office superstores and OEM accounts in the.
• Created and executed annualized sales budgets

• Led an R & D team of 8 - comprised of 4 prototype sample makers and 4 designers to support new product development
• A category expert in office seating, supporting growth of the product life cycle, by researching trends, analyzing churn rates, customer feedback and competitor analysis to develop new innovative products to drive.
• Liaise between Sales and R&D teams to develop new products to support account specific product transitions
• Channel Management to ensure the right products are at the right retailers to drive maximum sell through
• Strategic planning to manage the 6 – 18-month product development roadmap
• Managed the process for creating variations of top selling designs for tier 2 and tier 3 customers

Master Of Science - Ms, Marketing, Social Media, 4.0

Bachelor Of Arts (Ba), Sociology

Seo Certification