Susannah Lawrence Email & Phone Number

New York, United States

New York, United States

Brooklyn, Ny

Responsibilities include: - Design and execute full-scale publicity and marketing campaigns for every title published by Akashic Books (approximately 35 per year), across all genres and imprints (literary fiction; nonfiction; lifestyle; young adult; children’s picture books; poetry). Oversee launch of each new book published by the company.- Manage ongoing publicity and marketing initiatives and author relations for 500+ backlist titles- Collate, draft, and submit weekly publicity… Show more Responsibilities include: - Design and execute full-scale publicity and marketing campaigns for every title published by Akashic Books (approximately 35 per year), across all genres and imprints (literary fiction; nonfiction; lifestyle; young adult; children’s picture books; poetry). Oversee launch of each new book published by the company.- Manage ongoing publicity and marketing initiatives and author relations for 500+ backlist titles- Collate, draft, and submit weekly publicity updates to distributor's sales and marketing team- Create and maintain marketing assets and collateral (press kits, press releases, sell sheets, digital content), as well as consumer-facing metadata and backend keywords/SEO- Develop and execute advertising campaigns across Meta and Amazon, tracking and refining budgets and KPIs as needed- Cultivate relationships with media, booksellers, and librarians by representing the company at trade shows and events - Assist with production and editorial tasks as needed - Through 2021, also Director of Social Media: conceived, executed, and oversaw digital marketing campaigns on company’s social media feeds Show less

Responsibilities include: - Evaluating submissions and scheduling online flash fiction series ("Mondays Are Murder," "Terrible Twosdays," Thursdaze")- Copyediting all new material for the company website- Creating and fulfilling certain publicity mailings- Handling aspects of event scheduling and organization (pitches, confirmations, author correspondence)- Copyediting, proofreading, and inputting corrections to manuscripts- Managing giveaways via LibraryThing and… Show more Responsibilities include: - Evaluating submissions and scheduling online flash fiction series ("Mondays Are Murder," "Terrible Twosdays," Thursdaze")- Copyediting all new material for the company website- Creating and fulfilling certain publicity mailings- Handling aspects of event scheduling and organization (pitches, confirmations, author correspondence)- Copyediting, proofreading, and inputting corrections to manuscripts- Managing giveaways via LibraryThing and Goodreads- Managing social media accounts (Twitter, Tumblr, Instagram, Facebook, Riffle, Goodreads, LibraryThing)- Handling postage log Show less

Handled promotional mailings; conducted research on behalf of authors; input copyedits and corrections; read incoming manuscripts; wrote reader’s reports; prepared manuscripts for electronic publication; helped create new company website.

Conducted research through academic databases (JSTOR, PubMed, etc.) and published write-ups of findings; wrote and published newsletter pieces on the behalf of the director; some PR work for Family Services of Westchester.

New York, New York

New York, New York

Ba, English And American Literature

summa cum laude, Phi Beta Kappa Minors: Music, Irish Studies Professional Certificate in Publishing – Editing, issued by NYU SCPS

Education record