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I’ve been a product manager for almost 20 years, creating and managing product management teams since 2010. I created an entire training course for Productside and trained hundreds of PMs. I sometimes take on selected advisory clients of my own who:✅ Have been told “Be more strategic”✅ Want to excel and move up in their organizations✅ Need to sort a roadmap out of a long list of ideas✅ Know they need product management help - but aren’t QUITE ready to hire a VP / CPOWHAT OTHERS SAY..."Susannah has helped me drive results for my company, and also helped me get promoted!"Christopher Gomes, Principal Product Manager, Aptible"Susannah's expertise and experience have been of great value to me. I've been able to build confidence, navigate this often ambiguous space and could see tangible improvements after only a few sessions - it's been a fantastic journey!"Art Khlobystin, Product Manager Lead, Microsoft Azure HOW DO I GET STARTED?Drop me a message and we'll arrange a 15-min call to see if I can help. Or we can just chat about your situation. If I can't help right now, I probably know someone else who can. :)susannah@paradigmproduct.com
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FounderParadigm Product ManagementPortland, Or, Us
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Strategic AdvisorProductside Feb 2020 - PresentDover, Delaware, UsLead consultant for Digital Product Management, transforming product management practices from startups to large multinationals in industries from manufacturing to banking.Co-creator of flagship Digital Product Management course.Consulting partner working with executives to re-engineer PM departments and processes.Promoted to Strategic Advisor in Dec. 2020 -
PresidentParadigm Product Management Oct 2019 - PresentFractional product leadership, consulting and mentorship for PMs, new product leaders and entrepreneurs.
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Vp Product Management And UxStacklet May 2022 - May 2024Everywhere, OoHands-on as I lead PM and UX, in charge of product strategy, execution and all core producty things for this cloud governance startup. Formulated a revenue-centric product vision and roadmap based on customer and market research, ensuring alignment with market needs and emerging trends such as AI and FinOps. Implemented Objectives and Key Results (OKRs) framework, aligning the executive team and company to drive new customer acquisition. -
Vp Product And UxSauce Labs Apr 2021 - Apr 2022San Francisco, California, UsLed a diverse, global team of ~40 PMs, UX professionals and data analysts to help our customers ship software with confidence. Balancing strategy and continuous discovery throughout our product, design and development organizations to achieve our business goals. -
Vp ProductNpm, Inc. Feb 2019 - Sep 2019Oakland, Ca, UsAcquired by GitHubCreated the product management function and achieved goals for hiring, customer engagement and product wins. Developed npm’s security-focused product strategy by working with users and potential enterprise customers across financial services, technology and other markets. Devised the product portfolio roadmap and organized agile teams around roadmap objectives. Launched npm Enterprise and supported go-to-market activities to exceed sales goals in our first quarter. -
Vp Product ManagementVerizon Connect Jul 2017 - Jan 2019Atlanta, Ga, UsB2B SaaS software and solutions for companies using drones (Skyward, acquired by Verizon). Led the product management and UX teams, establishing a roadmap and repeatable planning processes. Bookings doubled year-over-year in 2018.Collaborated with founder to refine commercial strategy and define the multi-quarter roadmap. Partnered with Engineering to build an agile organization based on delivery teams, increasing release velocity, quality, scalability and reliability. Built out a 9-person product team, including 4 UX designers, hiring and coaching both functions. Fostered deep customer engagement, including founding and leading a customer advisory board. -
Director Of Product ManagementPuppet, Inc. 2013 - 2017Minneapolis, Minnesota, UsBuilt the product management organization at this startup with more than 30K open-source users. Company doubled revenue year-over-year. Established and prioritized commercial product roadmap, leading 10 high-profile releases.Grew the product management team from 2 junior PMs to 8 product professionals - hiring, training and mentoring all PMs.Presided over agile transformation, collaborating with engineering, UX and project management to evolve team structure, process and deliverables across the software development lifecycle.Defined and launched product usage analytics to inform decisions and measure success. -
Director Of Product ManagementThomson Reuters 2010 - 2012Toronto, On, CaBuilt and managed a team of 4 product managers using Pragmatic Marketing approaches to focus on market problems, personas, and opportunities in both the customer base and potential market segments. Developed a profit-focused, multi-year product roadmap and release strategy. Sales increased 16% during the first year. Identified revenue and customer satisfaction opportunities by introducing direct data collection activities into Product Management and driving research findings into product definition and marketing activities. -
Product Line ManagerIntuit 2005 - 2009Mountain View, California, UsGuided a new Intuit QuickBooks product from concept to launch using iterative, agile development. Following the Sage Software acquisition of the division, managed a financial software business (Master Builder) with more than 7,000 active customers. Promoted from Sr. Product Manager.Revived a mature product to exceed new sales targets and achieve >90% renewals despite a significant market downturn. Raised customer Net Promoter scores by 50%. Revised pricing based on modeling and forecasting techniques. -
Staff Product Marketing ManagerIntel Corp 2001 - 2005Santa Clara, California, UsManaged all aspects of product, marketing, and business development for the display market. Received the 2004 Intel Divisional Recognition Award for leadership. Promoted from Senior Product Marketing Manager.
Susannah Axelrod Skills
Susannah Axelrod Education Details
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The Wharton SchoolMarketing And Entrepreneurial Mgmt. -
University Of ChicagoEnglish Language And Literature
Frequently Asked Questions about Susannah Axelrod
What company does Susannah Axelrod work for?
Susannah Axelrod works for Paradigm Product Management
What is Susannah Axelrod's role at the current company?
Susannah Axelrod's current role is Founder.
What is Susannah Axelrod's email address?
Susannah Axelrod's email address is su****@****oup.com
What is Susannah Axelrod's direct phone number?
Susannah Axelrod's direct phone number is +150357*****
What schools did Susannah Axelrod attend?
Susannah Axelrod attended The Wharton School, University Of Chicago.
What skills is Susannah Axelrod known for?
Susannah Axelrod has skills like Product Management, Product Marketing, Enterprise Software, Business Development, Cross Functional Team Leadership, Strategy, Start Ups, Business Strategy, Software Product Management, Management, Product Development, Saas.
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