Susannah Orsuga

Susannah Orsuga Email and Phone Number

VP of Revenue and Partnerships @ Trainual
Scottsdale, AZ, US
Susannah Orsuga's Location
Scottsdale, Arizona, United States, United States
Susannah Orsuga's Contact Details
About Susannah Orsuga

I am a results-driven Senior Revenue & Growth Executive with extensive experience in scaling technology and software businesses through innovative sales strategies and go-to-market execution. Throughout my career, I’ve consistently helped organizations increase revenue, optimize sales operations, and drive long-term growth.𝐒𝐨𝐦𝐞 𝐨𝐟 𝐦𝐲 𝐫𝐞𝐜𝐞𝐧𝐭 𝐚𝐜𝐡𝐢𝐞𝐯𝐞𝐦𝐞𝐧𝐭𝐬 𝐢𝐧𝐜𝐥𝐮𝐝𝐞: ✪ Spearheaded significant revenue growth at Bitwerx, driving a 3.5x increase in active partners and achieving 6x growth in market footprint through targeted go-to-market strategies and successful partner engagement initiatives.✪ Led a 100-person sales team for a $350M business unit at Vetsource, driving 20%+ YoY growth and exceeding new acquisition goals.✪ Commercializing IDEXX’s syndicated data services, contributing to a 4x revenue growth in their Practice Intelligence business.𝐂𝐨𝐫𝐞 𝐂𝐨𝐦𝐩𝐞𝐭𝐞𝐧𝐜𝐢𝐞𝐬: ✪ Revenue Growth & Sales Leadership✪ Sales Strategy & Execution✪ Enterprise Partner Negotiations✪ Go-To-Market Strategy✪ Cross-Functional Team Leadership✪P&L Management & Talent Development✪ Investor Relations & Board PresentationsI’m passionate about working with forward-thinking organizations that are looking to scale their business operations and drive revenue growth. Let’s connect and discuss how we can collaborate to achieve remarkable business growth!

Susannah Orsuga's Current Company Details
Trainual

Trainual

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VP of Revenue and Partnerships
Scottsdale, AZ, US
Website:
trainual.com
Employees:
135
Susannah Orsuga Work Experience Details
  • Trainual
    Vp Of Revenue And Partnerships
    Trainual
    Scottsdale, Az, Us
  • Bitwerx, Inc.
    Chief Revenue Officer (Cro)
    Bitwerx, Inc. Dec 2022 - Present
    Lexington, Ky, Us
    • Spearheaded the creation and execution of commercial strategy and go-to-market (GTM) development, driving product commercialization and revenue diversification for software and data services.• Delivered 15% overall revenue growth in 2022–2023, with subscription revenue surging over • 70% and integration subscriptions for veterinary and dental sectors increasing by 140%.• Expanded the partner portfolio by 3.5x, growing from 9 to 32 partners in 18 months, resulting in a 6x increase in overall market footprint.• Developed product differentiation strategies, built a scalable portfolio, and established frameworks for pricing, partner engagement, and customer success.• Led the creation of sales materials, including pitch decks, agreement templates, and negotiation strategies, to streamline onboarding and improve partner acquisition, growth, and engagement.
  • Vetsource
    Vice President Of Sales - Pharmacy Home Delivery
    Vetsource Jan 2022 - Nov 2022
    Portland, Or, Us
    • Led a 100-person sales organization, including national account managers, technical product specialists, and senior sales leaders, responsible for a $350M Home Delivery & Online Pharmacy business unit.• Drove over 20% year-over-year (YoY) revenue growth by developing and executing a sales strategy focused on customer acquisition, territory and segmentation optimizations, and aligning goals with strategic portfolio items to drive differentiation and existing customer growth.• Achieved quarterly new practice acquisition goals for three consecutive quarters, after prior underperformance in the previous year.• Served as executive sponsor for the annual sales and growth meeting, overseeing budget management, strategic planning, and collaboration with C-suite executives to align business objectives and optimize sales team performance.• Oversaw the sales department budget, collaborating with marketing, finance, and legal teams to align key strategic initiatives.
  • Vetsource
    Senior Director, National Accounts
    Vetsource Mar 2020 - Dec 2021
    Portland, Or, Us
    • Led a team of up to 14, driving enterprise partnerships with major logos and significantly expanding market share through strategic relationship building and business development.• Secured additional budget to expand the team, enhancing focus and execution, which exceeded growth targets and led to a second investment to further scale operations and drive accelerated business growth.
  • Idexx
    Senior Leader, Enterprise Partners - Idexx Data Services & Platforms
    Idexx Jan 2013 - Mar 2020
    Westbrook, Maine, Us
    • Led enterprise partner development and commercialization of IDEXX’s data-driven solutions, including syndicated data reporting, direct-to-consumer campaigns, and business intelligence services.• Achieved 4x revenue growth for the Practice Intelligence business by leveraging machine learning and Big Data technologies to drive high-value business impact and partner growth.• Managed a 35-person cross-functional team across operations and marketing, ensuring alignment with R&D and technical teams to successfully execute business objectives.• Spearheaded solution selling to pharmaceutical and nutrition companies with revenues between $2–4B, fostering strong executive relationships to drive industry-specific growth.
  • Idexx
    Alliance Partner Manager
    Idexx Jan 2011 - Dec 2012
    Westbrook, Maine, Us
    • Led IDEXX’s Alliance Partner initiatives by developing strategic relationships with third-party software providers to integrate IDEXX diagnostic data into external platforms, enhancing customer experience and loyalty.• Negotiated agreements with major software companies for volume licensing, resulting in improved customer retention and competitive advantage.• Facilitated the successful rollout of IDEXX’s InterLink integration, working closely with sales leadership and technical teams to ensure commercial readiness.
  • Idexx
    Corporate Accounts & Strategic Partnerships Manager
    Idexx Jan 2008 - Dec 2010
    Westbrook, Maine, Us
    • Managed a $20M portfolio of multi-site corporate accounts, achieving compounded revenue growth of 20% over two years through targeted sales and marketing strategies.• Secured multiple agreements with corporate customers by identifying client needs, developing profitability models, and executing effective negotiations with IDEXX business units and legal teams.• Conducted diagnostic gap analyses, identifying $2M+ in revenue opportunities by increasing hospital testing procedures.
  • Idexx
    Manager - Inside Sales
    Idexx Apr 2006 - Dec 2007
    Westbrook, Maine, Us
    • Led a 15-person sales team, creating compensation plans, setting sales goals, and fostering cross-functional collaboration to exceed performance targets.• Consistently exceeded sales targets, boosting customer satisfaction and revenue growth.• Contributed to the development of the CRM system and implemented the Action Selling sales model for the Inside Sales team.
  • Idexx
    Diagnostic Practice Consultant
    Idexx Sep 2003 - Apr 2006
    Westbrook, Maine, Us
    • Drove sales of in-clinic diagnostic products to veterinary hospitals, increasing utilization and market penetration across the Arizona territory.• Earned President’s Club status in 2004 and 2005 for top sales performance.• Awarded the Rapid Assay Award for exceptional sales growth.

Susannah Orsuga Skills

Cross Functional Team Leadership Strategy Sales Sales Operations Business Development Crm Account Management Business Intelligence Management Marketing Program Management Sales Process Negotiation P&l Management Direct Sales Sales Management Recruiting Budgets Cold Calling Project Planning Mergers And Acquisitions Selling

Susannah Orsuga Education Details

  • University Of Arizona, Eller College Of Management
    University Of Arizona, Eller College Of Management
    Marketing/ Minor In Spanish
  • University Of Southern Maine
    University Of Southern Maine
    Masters Business Administration

Frequently Asked Questions about Susannah Orsuga

What company does Susannah Orsuga work for?

Susannah Orsuga works for Trainual

What is Susannah Orsuga's role at the current company?

Susannah Orsuga's current role is VP of Revenue and Partnerships.

What is Susannah Orsuga's email address?

Susannah Orsuga's email address is su****@****exx.com

What schools did Susannah Orsuga attend?

Susannah Orsuga attended University Of Arizona, Eller College Of Management, University Of Southern Maine.

What skills is Susannah Orsuga known for?

Susannah Orsuga has skills like Cross Functional Team Leadership, Strategy, Sales, Sales Operations, Business Development, Crm, Account Management, Business Intelligence, Management, Marketing, Program Management, Sales Process.

Who are Susannah Orsuga's colleagues?

Susannah Orsuga's colleagues are 🌿 Autumn Neal, Chris Roehl, Megan Snader, Ruslan Oliinyk, Marelena Price Cruz ✔, Gennaro Anzalone, Genesis Madrid.

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