Aligning the market’s and customer’s voice to Sirius’ portfolio of streaming services and solutions whilemaintaining responsibility for shaping, defining, and articulating the Product vision, I successfully:♦ Define the enterprise product strategy and culture of iterative mobile and flagship product developmentto ensure seamless customer-level adoption.♦ Align internal media, content, business development and engineering teams to a uniform vision ofproduct design and launch excellence.♦ Establish project frameworks and OKRs, spearheading collaborative rationalization and roadmapplanning efforts to refine and future-proof development efforts and product features.♦ Strategize and advocate for robust App development to support increased omni-channel delivery apptrials and paid subscription rates.♦ Explore models to increase download capabilities across mobile, web, and TV channels.♦ Advocate for the inclusion of AI and Machine Learning into the product development thought process toexpand Search capabilities and energize the User Experience.♦ Lead periodic scrum, sprint planning and retrospective sessions to align enterprise developmentactivities with end-state expectations and deliverables.♦ Shape the product strategy and roadmap focusing on elevating the UX, assessing and reviewingmarket user stories while overseeing feature development and upgrades to existing functionalities.♦ Steer the user-centric digital content strategy and scale content creation in complex productspaces driving an increased CTR of over 30%

With broad responsibility for executing MLB’s streaming strategy, curating feedback and insights to inform the global product vision and uncover opportunities for improvement and increased product release success, I was responsible for:♦ Providing leadership to a matrixed Product Manager, Design, and User Research team, guiding and coaching on product roadmap development.♦ Collating requirements to create detailed technical and business specifications, designing business cases and User Stories to improve product responsiveness.♦ Maintaining responsibility for the structuring and oversight of multiple device teams providing product solutions: including quality, consistency, methodology, team leadership, and customer success.♦ Partnering with Business Development to measure customer and business outcomes and product effectiveness to inform the prioritization of future partner integration and initiatives ♦ Collaborating with the Design team to add features that increased the new user base by 12% and minutes watched in-app by over 300%.

♦ Promoting Video on Demand content offering to increase daily active users by over 250%♦ Driving a re-engineering of Partner Integrations to enable in-app purchasing and increase MLB Subscriptions and User Accounts.♦ Deploying Scrum and Agile methodologies to energize product launches, focusing on the overall fan experience.♦ Creating a new onboarding experience to increase conversion into the MLB App, increasing conversions and MLB.TV subscription purchases by more than 6%. ♦ Expanding streaming services through Xbox, Roku, PlayStation, tvOS/iOS, Android TV/Android Mobile, FireTV, and Chromecast by championing a major app redesign

A global leader in Salesforce consulting and application development serving over 1800 enterprise clients. Key accountabilities and impact, working with clients including Clear Channel Outdoor, Alterra Mountain Co., Marriott International, Caterpillar, Amaysim and RCPAQAP revolved around:♦ Working with enterprise sales managers to develop strong customer and partner relationships and drive demand generation.♦ Formulating the Product and UX Strategy; building an offshore team; growing the Agile Business ♦ Analyst and UX headcount from two to nine based on project demand.♦ Overseeing the global implementation process, from spearheading client relations, requirements definition, solution design, configuration, unit and integration testing, training, and full deployment.♦ Liaising with customers and key stakeholders to create strategic product road-maps and customer renewals which reached 100%.♦ Project managing the design of API integrations with third-party systems.

♦ Lead a team through the creation, launch, and ongoing upgrades of a first-class e-commerce site for Alterra Moutain Co. that captured a 40% increase in single day sales revenues, and continues to deliver exceptional results. ♦ Implemented more effective UX user testing to improve UX team product designs, and created a new online account component that increased product sales by 86%.♦ Lead the team to implement the Ikon Pass ecommerce site, one of the most profitable products of Alterra Mountain company, analyzing customer reviews, engagement, and retention data to inform product roadmaps.

Conducted research and analysis, crafted product specifications, created schedules, and led teams through each sprint cycle to keep projects on track. Acted as chief liaison between Engineering and Product Management teams.

Mentored a team of three junior Project Managers and numerous colleagues and defined a framework for development, and designed operational plans and processes for Cloud Architects that aided development and implementation of new features, products, and services.

♦ Championed and supported snow reporting and stake camera implementation across 13 mountains.♦ Collaborated with the Marketing team to optimize customer relationship management (CRM) system performance, and integrate a core CRM system across company data analysis tools, campaign management systems, and sales & reservation databases.

♦ Coordinated the activities of a diverse cross-functional team of engineers, quality assurance testers, and other roles, ensuring that projects were completed on time and within budget. Reduced costs by ensuring proper business cases from portfolio approach to through project selection.♦ Delivered a broad range of innovative technology solutions and projects that ranged in size from small to learge; from web design and Internet applications to content management, e-commerce, and data collection.♦ Developed client relationships, working with representatives of small and large companies to understand their needs. Effectively directed client projects within established parameters.♦ Managed an established structured change control process, coordinating the implementation of new policies and procedures in order to improve outcomes and profitability.

♦ Built, developed, and maintained client relationships for a software-as-a-service company, providing a broad range of clients with web-based business management platforms to meet their needs.♦ Maintained 2000+ downstream business accounts representing more than $1.2M in annual recurring revenue.♦ Directed internal engineering and quality assurance teams throughout both initial release processes and ongoing customer support using monthly updates based on Agile methodology.♦ Defined, created, and implemented client-specific customizations to the baseline software suite, ensuring that each client’s unique needs were met.

♦ Directed the activities of highly effective cross-functional team, providing leadership and coaching to improve employee performance and satisfaction. Managed budgets totaling $2.3M, maintaining efficiency and eliminating redundancies.♦ Worked closely with key stakeholders to identify and establish an effective set of project management tools and workflows. Continually improve established methods and templates.♦ Developed and maintained beneficial relationships with vendors and third-party partners.♦ Drafted and negotiated statements of work, proposals, RFPs, milestone invoices, installations, and revenue recognition. Proactively managed highly effective client relationships.

Plan and perform instructional workshops, work with students and professors on a daily basis, provide grammatical and structural instruction to students, perform specific tasks upon the instructor’s request.

Wrote policies and procedures for the IT department, was responsible for managing software compliance, helped implement and launch a new software program, and other miscellaneous jobs. for technical writing, documentation and compliance.