Susanne Larsson Email & Phone Number

Stockholm

Ansvarar för att initiera och driva affärsutvecklingsinitativ som bygger värde för Trygg Hansas företagskunder och som leder till exekvering av företagsmarknads strategi- och affärsagenda. Verkar i det taktiska lagret mellan strategi och utförande.

Stockholm

Consulting and interim services that assist teams and leaders in sharpen-ing their business capabilities and realizing their ambitions in an economically sustainable manner. Engagements focus on leadership teams or within specialized areas such as marketing, sales and development. Provide support in identifying business opportunities and challenges, developing and implementing customer- and insight-driven growth strategies and scaling them. Aid in navigating through change, accelerating organizations to quickly adapt and proactively respond to changes. Foster cross-functional collaborations that support outcomes in the customer lifecycle and overall company objectives.

Stockholm, Stockholm County, Sweden

Responsible for delivery at a gazelle company, specializing in digital transformation within datadriven sales, customer care and marketing. Part of delivery team at clients.🔸 Profitability and customer satisfaction, responsibility for the company's total customer portfolio. Revenue 25-30 million SEK. Reports to CEO, part of the leadership team. 🔸 Responsible for building an efficient and scalable delivery organization in terms of structure, processes, roles, and competence. Mission to systematize and further develop the delivery model, methods and tools to ensure market relevance over time.🔸 Engaging in highlevel B2B sales of complex project setups. Actively involved development of company packaging, sales processes and entry-level products.

Stockholm, Stockholm County, Sweden

Responsible for positioning, marketing, sales and customer care for the business area. Successfully transformed the distribution strategy by coordinating and strengthening the ecosystem of customers, 23 regional insurance companies, intermediaries, partners. Established online channels. Increased business volume from 1.1 to 1.6 billion SEK and shifted the business from zero to nearly 30 percent of customers purchasing digitally. Re-gained the position as one of the market leaders and doubled the business volume. Improved customer satisfaction by over 20% according to the Net Promoter Score (NPS).🔸Business volume, financial, and budget responsibility. Reported to the Business Area Manager. Part of the Business Area's management team. Responsible for 15 employees. 🔸Established and developed digital capabilities. Created a scalable sales and customer care channel online/offline for partners and 23 local insurance companies. Increased the quantity of high-quality leads by several hundred percent and significantly reduced churn. Boosted the usage of digital services within the product by 217%. 🔸Initiated, led and implemented a strategy for the growth of personal risk business in the mediated channel. Went from being selectable by one intermediary to being selectable by four. Positioned the personal risk business internally in the regional insurance group and shifted interest and investment willingness for the business among 23 regional insurance companies. 🔸Initiated and led a successful change process by shifting culture and working methods. Built a secure and engaged team.

Stockholm, Sweden

Led a team of five senior specialists in digital marketing and sales with the mission to create scalable data-driven growth. Responsible for engaging business area and sales managers at partners/resellers. Piloted and implemented technical functionality, cross-functional processes and agile, data-driven ways of work within an ecosystem-like structure in collaboration with 23 regional insurance companies. Results, delivery, and reporting responsibilities to the Head of Marketing, management team, and steering group.

Stockholm, Sweden

Responsible for business and IT development projects for the private and corporate market within banking, life, and property insurance. Managed a development portfolio with over 40 projects, valued at 700+ million SEK, and a team of 30-50 employees. Reported to the department manager and actively participated in the management team. Led managers and senior staff.🔸Restructured ways of working and standards to increase efficiency. Coached and supported project managers in driving their projects according to a shared model to build a learning culture. Simultaneously ensured that each assignment was handled individually with a business-minded and customer-oriented approach.🔸Professionalized the project management role. Developed and introduced a new career model for project managers within the Länsförsäkringar Group, aiming to enhance professionalism and visibility of the project management role, clarify multiple career paths to increase motivation and engagement among project managers.🔸Led the business through a period of growth. Scaled and streamlined operations to meet the increased need for inhouse expertise. Actively worked on competence supply.

Stockholm, Sweden

Led business development and IT projects with a focus on customer and business benefits within banking, life, and property insurance. Responsible for results. Reporting to the group manager and steering committees. Motivated and coached a team of experienced and senior project managers. Had the responsibility for their professional development and ulti-mate accountability for their overall delivery. Actively engaged in navigating, coaching, and inspiring the team through change to achieve set goals. Simultaneously drove change, development, and operational projects from analysis to implementation.

Stockholm, Sweden

Responsible for initiating change, development and business projects with IT as a key component and enabler. From analysis, implementation and deployment to impact assessment. Focus on projects of varying size and scope that develop products, concepts, channels, processes, and tools. Concrete results linked to business, employees and end customers.

Stockholm, Sweden

Led and drove business and operational development projects with a focus on Länsförsäkringar's life and pension business in the digital customer interface. From the analysis phase and implementation to deployment, including collaboration with external providers of technical solutions and design of customer interfaces.

Stockholm, Sweden

Head of Unit at a full-service agency for media services, content marketing and advertising sales. One of the pioneers in the Nordic region in the production and distribution of native advertising and customer magazines. Responsible for financial results and reporting to the CEO, board of directors and part of the management team. Revenue of 30+ million SEK. Personnel responsibility. Scaling operations to the Norwegian market and establishing partnerships with media houses in Norway.

Stockholm, Sweden

Stockholm, Sweden

Stockholm, Sweden

Stockholm, Sweden

Business Administration For Managers - Value-Creating Business Development

Leadership Through Personal Development

Leadership Development Program For Younger Talents In The Länsförsäkringar Alliance

Business, Management, Marketing

Business, Management, Marketing

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