Administrative Director
Strategic planning, marketing, communications, fundraising, grant writing, sponsorship & operations management; significant growth over tenure: audience (30%+) membership (50%+) fundraising (75%+)RECOMMENDATIONby: David Ambrose, MFC Artistic Director Sept. 2016“Susan Ritchie has brought many skills and gifts to MFC as Administrative Director. She joined us at a pivotal time, when funding was being withdrawn and group morale was low. Within weeks, Susan had helped facilitate reinstatement of our funding and spearheaded a renewal project that has helped increase membership, audience and enthusiasm for the organization and its mission. She has led the organization through 2 strategic planning sessions, providing MFC with vision and direction. These plans have helped us double the number of choirs in the organization and significantly increase the audience and reach of the choir. "Susan’s exceptional skills in strategic communications have transformed how MFC communicates internally and externally. She has worked with our board and volunteers to create marketing and communication plans, and has been the lead on their successful implementation. Susan also led the rebranding process of the choir, which now has a highly professional appearance that has helped sell it to its audience, new and old. "Susan is both a leader and a collaborator. As the Artistic Director, it is my job to provide the organization’s artistic vision. Susan has always approached this vision with a “we will do it!” attitude, and has worked tirelessly to achieve it. This includes all manners of efforts, including finding tens of thousands of dollars in new funding through her grant writing skills. I can’t express how important this has been to the evolution of MFC."Susan has been exactly what our organization needed - a person with vision, purpose and the drive to get things done. She has brought substantial energy and excitement to our group, and helped us find our vision for the future.”
