Sushil Rai Email and Phone Number
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Hi, I’m Sushil Rai—a proud father of a beautiful son and husband to a superwoman who has been my unwavering support through life’s ups and downs. With over 17 years of experience, as a strategy consultant and growth enabler, I’ve helped businesses navigate challenges and seize opportunities by optimizing processes and enhancing operational efficiency. Even as a non-certified Six Sigma expert, I’ve spent the past 12 years delivering impactful process governance solutions. My mission is to transform potential into sustainable growth through a structured yet flexible approach. Outside of work, I find joy and calm in cooking, especially experimenting with Indian delicacies during my free time.Discover, Design, DeliverDiscover: I begin by immersing myself in your business ecosystem—analyzing market trends, customer behaviors, competitive dynamics, and operational efficiencies. My goal is to identify the critical factors that influence your growth journey.Design: Together, we develop strategies that are tailored to your organization's unique needs and aspirations. It’s about crafting solutions that resonate with your values, align with your objectives, and adapt to market realities.Deliver: Strategy gains value only through effective execution. I focus on creating actionable plans with measurable outcomes, enabling teams to implement changes seamlessly and track progress with clarity.Over the years, I’ve partnered with organizations to streamline operations, unlock new markets, and drive meaningful transformation. My approach blends analytical precision with practical insights to create strategies that deliver tangible results.I work closely with emerging leaders and stakeholders to help them achieve their vision, goals, and missions while fostering a culture of innovation and adaptability.If you’re looking to bring fresh perspectives or unlock new possibilities, I could be the right person to understand your vision and aspirations. Together, we can chart a path to success that’s both meaningful and measurable.Specialties: Strategic Planning, Business Transformation, Market Entry Strategies, Operational Efficiency, Growth Enablement, Data-Driven Decision Making, Competitive Intelligence, Strategic Execution, Process Optimization, New Business Initiatives, Organizational Alignment, Innovation Management, Stakeholder Collaboration, Visionary Leadership Support, Market Trend Analysis, Customer-Centric Strategy, Long-Term Business Sustainability, Open for Consultation (Contractual)
New Business
View- Website:
- newbusiness.gr
- Employees:
- 22
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Group Strategic AdvisorNew BusinessIndia
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Strategic AdvisorNew Business Aug 2024 - Present
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Head Of Market ResearchSelect Brands International Pvt. Ltd. Jun 2023 - Jul 2024Indore, Madhya Pradesh, IndiaAs Head of Market Research, I drive consumer insights, analyze market trends, and turn data into strategic actions for product innovation. My expertise in competitive analysis reveals market opportunities, while my focus on rigorous research ensures data-driven decisions that fuel organizational growth.1. Consumer Insights: Lead the development and execution of comprehensive consumer research projects. Analyze market trends, consumer behavior, and feedback to generate actionable insights. Integrate consumer insights into product development, marketing, and decision-making processes.2. Competitive Analysis: Manage a team responsible for conducting competitive analyses. Provide strategic insights on competitors' pricing, marketing, product launches, and differentiation. Identify and communicate the brand's competitive advantage.3. New Market Opportunities: Proactively identify and evaluate new market opportunities and untapped customer segments. Conduct research to assess market potential and develop expansion plans. Collaborate with stakeholders on go-to-market strategies.4. Consumer Buying Patterns: Analyze consumer buying patterns and decision-making processes. Identify key factors influencing purchase decisions. Provide strategic recommendations for targeting, positioning, and messaging.5. Consumer Preferences and Motivations: Oversee research initiatives to understand consumer preferences, motivations, and barriers to purchase6. Research Methodology and Data Quality: Ensure the use of robust research methodologies. Establish standards for data collection, analysis, and reporting. 7. Governance: Collaborate with stakeholders to define and establish governance frameworks for market research activities8. New Product Development: Leverage insights, validate ideas, collaborate cross-functionally, and optimize product-market fit for unparalleled organizational success.9. Unit Economics: Price new products competitively. -
Founder'S OfficeKyari (A Brand Of Select) Jun 2023 - Jul 20241) Daily Operations and Strategic Planning:Participate in daily scrums to review performance, identify gaps, implement stop-loss measures, and recommend solutions.2) Stakeholder Management: a) HR: Identify critical roles, expedite screening, allocate budgets, update job descriptions, and assess candidate fit. b) Marketing: Analyze daily numbers, address issues affecting ROAS and conversion rates, and propose competitive strategies. c) Sales: Monitor weekly sales figures, manage potential clients and prospects, and enhance the sales pipeline. d) Customer Support: Track case volumes, assess complaint resolution efficiency, analyze top concerns, minimize issues, manage costs for replacements and refunds, and enhance support processes. e) Operations & Quality: Address customer concerns, optimize warehouse processes, improve packaging, resolve technical issues, and liaise with suppliers to enhance product quality. f) Finance: Handle escalations, reconcile monthly expenses, manage payments, oversee collections, and ensure timely payments. g) Investor Relations: Participate in funding processes, ensure timely communication with investors, resolve issues with agencies, and handle documentation. h) New Product Development: Propose and develop strategies for new products in existing categories or new brands. i) Adhoc Projects: Address critical, time-sensitive projects as directed by the CEO.3) Training and Development:Introduce new team members to business models, processes, and company culture, ensuring understanding of goals and internal processes.4) Management Activities:Attend weekly meetings with the CEO and support critical projects, resolving issues in the CEO’s absence.5) SOP Development:Create and implement SOPs to streamline activities, identify gaps, and improve efficiency. -
Senior Manager Marketing Operations & InsightsQx Global Group Jul 2018 - Jun 2023Ahmedabad Area, IndiaAchievement - Propelled 5X Revenue Growth by Boosting Marketing Qualified Leads by 150%.I held the pivotal role of leading the dynamic Research & Insights function, a paramount endeavor aimed at unveiling transformative business prospects, gaining profound insights into rival enterprises, staying vigilant on ever-evolving market trends, and strategically identifying prime opportunities for expansive growth.1) Develop and maintain key business reports in order to increase the level of insight and data-based decision making within the team2) As a strategic advisor to the multi-functional sector teams, Design, manage and execute the sector learning plan, based on business priorities, to ensure key decisions are informed with the appropriate level of behavioral insight.3) Taking the lead on key initiatives and delegating to other specialists in the business to support the delivery where required.4) Using insights, data and research to understand the needs, wants and behaviours of QX's diverse customers to develop, improve and bring to market customer propositions.5) Reviewing competitor offerings and horizon scanning for new trends or innovations to enable proposition development or mitigation strategies as appropriate, in order to grow market share.6) Inbound Lead Management to analyse the qualified leads through online form submission and analysis on the inbound lead follow up for bet conversion rate7) Proactively prospect in the territory to create opportunities & interact with the SLT members. Map out the key players for potential new business initiatives and determine /document an appropriate marketing and sales strategy8) Presenting to the Leadership Team and the business on proposition development and delivery plans / insights / results.9) Marketing Governance - Manage, Scale, and Monitor the relevant marketing policies, standards, and SOPs, covering topics such as content marketing, research & insights, digital & branding & communications. -
Market Research ManagerGlobal Growth Ioc Oct 2014 - Jun 2018Delhi Area, IndiaAchievement - Propelled 10X Revenue Growth by Boosting Marketing Qualified Leads by 300%.Reporting to The Coding Institute, USA & managing 2 brands - TCI & Supercoder( now merged with AAPC)1) Coordinating and updating the sales & marketing team with accurate leads by identifying & analyzing data as per the established standard & procedures.2) Monitoring vendor management by hiring & finalizing several external research partners/ vendors for data procurement on the basis of company requirements from list brokers/ vendors3) Managing enterprise sales activities through identifying prospective customers & developing customer case studies which guides sales team in enhancing customer life cycle4) Identifying research survey companies to enhance brand positioning through competitor insights and marketing trends analysis. Managing central delivery organization processes to ensure all projects meet quality standards and comply with procedures and policies.5) Designing several performance operational tools, controls, processes & frameworks for lead generation, project management and enhancing the existing methods in the organization which helps in maximizing revenues6) Developing business tie-ups with the national & state associations andgetting their members list in exchange of datasets/sales & marketing materials which is further used by sales& marketing teams in converting these members into company customers7) Keeping an eye on the business functionality, products launched & changes made to the existing products by the competitor for guiding the marketing team for further improving the business8) Guiding & mentoring staff members by organizing several training programs for enhancing their skills in market research techniques.9) Support & participate in the Cross Functional Team sessions to drive the Strategic initiatives and update the Management on strategic initiatives through data analysis and alert on major developments. -
Assistant Manager - Database OperationsCheers Interactive May 2009 - Oct 2014Navi Mumbai1) Conducting market research to study consumer behavior and expectations, compiling an effective consumer database for marketers.2) Verifying the consumer database to categorize consumers into non-potential, potential, and highly potential segments.3) Evaluating database effectiveness by assessing the percentage of closed sales deals, expected deals, and dead transactions.4) Monitoring demographic, social, political, and behavioral variables affecting marketing strategies, and delivering data projects on-time and to specifications.5) Providing core researched databases to meet the needs of a diverse team of researchers, ensuring timely delivery to meet multiple research topics and project deadlines.6) Understanding research objectives, designing research strategies, and interpreting and analyzing client data for accuracy, completeness, and applicability to resolve research problems. -
Executive OperationsAdvance Technology Solutions Jan 2008 - Apr 20091) Completing the joining formalities for new hires and inducting them at various client sites.2) Coordinating with department heads for daily operations.3) Handling and coordinating various HR issues with the Head of HR, ensuring that employee concerns are addressed within the time limit.4) Managing general administrative tasks such as security, housekeeping, canteen, transport, and housing.5) Overseeing daily departmental operations and compiling statistical reports and MIS.6) Providing logistical support and arrangements.7) Coordinating with the Head of Training Department for training sessions, seminars, and conferences.8) Collaborating closely with the Accounts Department for billing, invoicing, and salary administration.9) Ensuring accurate timekeeping and daily staff attendance records.10) Performing any other duties as assigned by management.11) Coordinating with general vendors, managing AMCs, and arranging meetings. -
Service Delivery ExecutiveCaliber Point Jun 2007 - Jan 2008Maintained & updated database by downloading data received from the client & entering data in the system, analysed consumer database & identified features to be utilized within the quality strategy, conducted periodic reviews of the database and performed data extraction using storage & analysis techniques in the absence of team leader.
Sushil Rai Skills
Sushil Rai Education Details
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Srbs Gujarati College, M.G University, KeralaCommerce
Frequently Asked Questions about Sushil Rai
What company does Sushil Rai work for?
Sushil Rai works for New Business
What is Sushil Rai's role at the current company?
Sushil Rai's current role is Group Strategic Advisor.
What is Sushil Rai's email address?
Sushil Rai's email address is ra****@****o.co.in
What schools did Sushil Rai attend?
Sushil Rai attended Southern New Hampshire University, Srbs Gujarati College, M.g University, Kerala.
What skills is Sushil Rai known for?
Sushil Rai has skills like Market Research, Data Analysis, Management, Analysis, Leadership, Team Management, Online Research, Databases, Team Leadership, Mis, Project Management, Business Process.
Who are Sushil Rai's colleagues?
Sushil Rai's colleagues are Capital Gestión, Nancy Elizabeth Caballero Olmedo, Oleg Golovyk, Dave Williams, Dehan Sadman, Elizabeth Johnson, Michael Redding.
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Sushil Rai
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