@beawara.com Im Sushmita Kejriwal, founder of Be Awara and I am from Pune. Be Awara is a 8 year old, D2C ( Direct to Cuteness) brand that specializes in kidswear. The brand's name itself, "Be Awara," signifies a spirit of adventure, playfulness, and individuality. Be Awara is known for its unique designs, vibrant colors, and high-quality fabrics, all carefully curated to reflect the essence of childhood and cater to the needs and desires of young fashion enthusiasts.We are omni-present online and you can find us on our website(www.BeAwara.com) as well as all major marketplaces. I am committed to shaping the landscape of kidswear, leaving an indelible mark on the industry while making a positive impact on the lives of children and their families.