Susmita Bose

Susmita Bose Email and Phone Number

Lead : Omnichannel Outreach | Digital Transformation @ Cipla
Mumbai, MH, IN
Susmita Bose's Location
Bengaluru, Karnataka, India, India
Susmita Bose's Contact Details

Susmita Bose personal email

About Susmita Bose

Susmita Bose is a Lead : Omnichannel Outreach | Digital Transformation at Cipla. They possess expertise in market research, marketing communications, marketing strategy, marketing, public relations and 44 more skills. They is proficient in Bengali and English. Colleagues describe them as "Submitted is an absolute delight to work with. She starts projects without delays and does absolutely fantastic work and provides valuable content. Time management skills are amazing and projects are done in a timely fashion.", "To Whom It May Concern, I am writing to wholeheartedly recommend Susmita Bose for any role that pertains to brand strategy and content. I have had the pleasure of working closely with Susmita during her tenure as the Manager of Global Tail Brand Strategy & Content at Viatris, collaborating on various projects centered around Viatris' Tail brands portfolio. Working closely with her on various projects within Viatris' Tail brands portfolio has been an absolute pleasure. Susmita consistently delivers exceptional results and displays remarkable cooperation in every endeavor. Her dedication to achieving goals and her collaborative approach make her an invaluable asset to any team. Her expertise in driving brand strategies has significantly contributed to the success and growth of our projects, showcasing her outstanding capabilities in this field. Susmita's commitment to excellence and her cooperative spirit are truly commendable. Her ability to navigate challenges while fostering a positive and productive environment speaks volumes about her professionalism. Her contributions have consistently exceeded expectations, and I am confident that she will continue to bring immense value wherever her career takes her. Susmita Bose is an outstanding professional in brand strategy and content, and I highly recommend her for any role within this realm. Minko Zyumbilski Therapeutic Area Manager Viatris / Mylan EOOD 48, Sitnyakovo Blvd. 7th floor, Serdika Offices 1505 Sofia, Bulgaria", and "Susmita is a very helpful person who comes up with creative solutions and delivers on time. I can wholeheartedly recommend her."

Susmita Bose's Current Company Details
Cipla

Cipla

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Lead : Omnichannel Outreach | Digital Transformation
Mumbai, MH, IN
Website:
cipla.com
Employees:
48518
Susmita Bose Work Experience Details
  • Cipla
    Lead : Omnichannel Outreach | Digital Transformation
    Cipla
    Mumbai, Mh, In
  • Viatris
    Senior Manager - Global Marketing (Tail Brands Strategy & Content)
    Viatris Oct 2024 - Present
    Pittsburgh, Pennsylvania, Us
  • Viatris
    Manager - Global Marketing (Tail Brands Strategy & Content)
    Viatris Jul 2021 - Sep 2024
    Pittsburgh, Pennsylvania, Us
    Handling Omnichannel Digital Marketing projects for the UK and other global projects for the tail (legacy) brands in Ophthalmology, Psychiatry & Dermatology segments
  • Intas Pharmaceuticals
    Product Manager
    Intas Pharmaceuticals Oct 2018 - Jun 2021
    Ahmedabad, Gujarat, In
    Handled a brand portfolio of Neuropathic Pain Market Therapy in CNS Segment- Pregabid group (73Cr): Have been able to drive the brand from rank 4 (in 2018) to rank 1 (2021) [in IMS ORG data on MAT basis] in the Pregabalin market. Launched Pregabid CR successfully (first time in India formulation) which became a 3.3 Cr brand in less than a year even during widespread pandemic.
  • Alkem Laboratories Ltd.
    Product Manager
    Alkem Laboratories Ltd. Feb 2018 - Sep 2018
    Mumbai, In
    Brand portfolio in dermatology segment (anti-acne, sunscreens & emollients)
  • Yash Pharma Laboratories Pvt Ltd
    Product Executive
    Yash Pharma Laboratories Pvt Ltd Jan 2016 - Jan 2018
    Brand portfolio in dermatology therapy area (demelanizing & antifungal shampoo)Handled brand, Eukroma (demelanizing cream) which was in the mature stage in the product life cycle. Also launched Eukroma KJ (Hydroquinone 2%, Kojic Acid, glycolic acid combination) which was well accepted by the dermatologists. Revamped KTC (ketoconazole) shampoo with packaging changes & doubled up promotional campaigns.
  • Bajaj Electricals Ltd
    Sales Management Associate
    Bajaj Electricals Ltd May 2015 - Dec 2015
    Mumbai, Maharashtra, In
    To develop the virgin market & build strategies on better penetration of domestic appliances in all the income segments of the market
  • Amul (Gcmmf)
    Mba Summer Intern In Marketing
    Amul (Gcmmf) Apr 2014 - Jun 2014
    Anand, Gujarat, In
    Market Research to find out the "contribution of the APOs (Amul Preferred Outlets) in the impulsive brands".Tap the reasons that trigger impulse buying among the end consumers from the APOs.Find out the stock availability of the Amul products in the APOs.Interact with the retailers and distributors to find the existing problems in the market related to the APOs.Find out the competitors of the Amul and their marketing strategies.
  • Bennett Coleman And Co. Ltd. (Times Group)
    Mba Marketing Intern
    Bennett Coleman And Co. Ltd. (Times Group) Dec 2013 - Dec 2013
    Mumbai, Mumbai, In
    Market Research to find out the "consumer buying behavior in electronic products".To find out the impact of advertisement on consumers' buying behavior.Find out the top electronic products they buy.To find out the top five brands in their mind of consumer durable products they are loyal towards.

Susmita Bose Skills

Market Research Marketing Communications Marketing Strategy Marketing Public Relations Team Management Corporate Communications Business Development Management Social Media Advertising Teamwork English Event Management Competitive Analysis Social Media Marketing Crm Business Strategy Entertainment New Business Development Brand Management Marketing Management Media Relations Internal Communications Marketing Research Strategic Planning Strategic Communications Storytelling Proofreading Press Releases Microsoft Office Lead Generation Good Communication Skills Editing Team Leadership Digital Marketing Powerpoint Command Over English Language Playing Guitar Writing Writing Skills Guitar Seo Media Planning Facebook Photoshop Email Marketing Social Networking Research

Susmita Bose Education Details

  • Indian Institute Of Management, Indore
    Indian Institute Of Management, Indore
    Digital Marketing
  • Indian Institute Of Management Bangalore
    Indian Institute Of Management Bangalore
    Management Development Programme
  • Xavier Institute Of Social Service
    Xavier Institute Of Social Service
    Marketing And Advertising
  • Indian Institute Of Management Rohtak
    Indian Institute Of Management Rohtak
    Data Analytics
  • Vinoba Bhave University
    Vinoba Bhave University
    Zoology Honours
  • De Nobili School
    De Nobili School
    Science

Frequently Asked Questions about Susmita Bose

What company does Susmita Bose work for?

Susmita Bose works for Cipla

What is Susmita Bose's role at the current company?

Susmita Bose's current role is Lead : Omnichannel Outreach | Digital Transformation.

What is Susmita Bose's email address?

Susmita Bose's email address is ma****@****ail.com

What schools did Susmita Bose attend?

Susmita Bose attended Indian Institute Of Management, Indore, Indian Institute Of Management Bangalore, Xavier Institute Of Social Service, Indian Institute Of Management Rohtak, Vinoba Bhave University, De Nobili School.

What are some of Susmita Bose's interests?

Susmita Bose has interest in Networking, Social Services, Writing Articles And Poems, Travelling, Yoga, Strumming Guitar.

What skills is Susmita Bose known for?

Susmita Bose has skills like Market Research, Marketing Communications, Marketing Strategy, Marketing, Public Relations, Team Management, Corporate Communications, Business Development, Management, Social Media, Advertising, Teamwork.

Who are Susmita Bose's colleagues?

Susmita Bose's colleagues are Vijay Divecha, Gaurav Sir, Abdul Wahid, Sidharth Bargotra, Abhijit Mungekar, Bikash Bhowmick, Veera Puthiran.

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