Suvi Lindstrom-Olker Email & Phone Number

North Carolina, United States

Managing multiple national eCommerce brands' Email and SMS programs including strategy and roadmap, A/B testing, design, copy, build, QA, deployment, reporting, and insights. Each client is in a different stage of their digital journey. I grow and optimize customer engagement with sign-up forms, campaigns, newsletters, automated messages and flows, website ads/banners, surveys, and more, and provide Email platforming consultation. Assisting Sales with estimates and contracts. Reporting to SVP.Programs I use: Sketch, Photoshop, Dreamweaver, Slack, Basecamp, Jira, Salesforce Marketing Cloud, Listrak, Klaviyo, Pardot, Epsilon, Google Analytics, Facebook and Instagram, and Ms. Office programs.

Boynton Beach, Florida, United States

Developed email marketing campaigns, automated messages, and programs for eCommerce brands in fitness, home goods, apparel, and automotive. Areas of expertise: strategy, project management, design, HTML code, deployment, and reporting. Sign-up forms, surveys, website banners and slides, and organic social ads. A client-facing role reporting to Manager, Email Marketing.Programs: Sketch, Photoshop, Dreamweaver, Sublime Text, Slack, Basecamp, Jira, Salesforce Marketing Cloud, Zoho Campaigns, MailChimp, Klaviyo, Acoustic, Google Analytics, Facebook and Instagram.

Lantana, Florida, United States

Assisted in a electrical / home maintenance business as it relates to marketing, accounting and CRM.

Boca Raton, Fl

Deluxe Rewards provides loyalty and engagement solutions with their patented zero-liability tech-platform that is based upon an expansive merchant network for discounted retail goods and services. DEVELOPED, EXECUTED, ANALYZED & OPTIMIZED marketing plans and communications, created content throughout the customer journey, and managed the execution of multi-channel campaigns inc. email, online, mobile app, social, and traditional media. MANAGED recommendations and approvals for Travel marketing with 100+ hotels, 6 cruises, 2 car rentals, and 400K+ local deal brands in all programs.CREATED SOLUTIONS that increased revenue, customer engagement, brand awareness, positive customer experiences, and referrals.Key accounts: AARP, Allstate, Answer Financial, TGI Fridays, TVC Pro Drivers & VerizonDay-to-day functions:- Coordinated communications for accurate and timely execution, working closely with internal teams, vendors and multiple clients simultaneously- Drafted creative briefs detailing campaign objectives, content, copy, images, layout & design in accordance with branding guidelines and digital marketing best practices- Maintained calendars utilizing campaign data and seasonal trends- Optimized campaigns with A/B testing & segmentation- Tracked KPIs with reporting and analysis- QA tested campaignsKey accomplishments:- Created emails in all customer touch points with an average 32% open rate- Coordinated acquisition and on-boarding campaigns for the company’s biggest client reaching 1 million target sooner than expected- Managed full program re-brand project updating all branded assets- Managed launch of site media for the company’s most strategic client with multiple segments, increasing page views and redemptions- Transformed email templates to support ADA compliance standards- Enhanced acquisition email campaign resulting registrations to jump up over 300% in 90 days

Boca Raton, Florida, United States

DEVELOPED AND CREATED email, online and print marketing campaigns highlighting the best eCommerce catalog offers (merchandise, gift cards, magazines, local deals and travel) that would engage members to visit programs and redeem their incentives (rewards points) for the company’s 4 incentive programs Discount Dining Dollars, Discount Shopping Dollars, Hotel Savings Bucks and Entertainment Hotel Bucks, with 400K+ opt-ins. Provided recommendations and proofed program sales and promotional materials provided by clients and partners.Key accomplishment: Enhanced all program registration cards improving user experience and decreasing calls to the call center.

Boca Raton, Fl

PROVIDED SUPPORT to the Travel Manager in daily assistance of all aspects of the Travel development processes as it relates to planning, operations, website enhancements, reporting and analysis.Key accomplishments:- Maintained and improved Travel product (hotel, rental cars, activities, cruise) web content supported by third party vendors, including weekly Top Travel Deals promotions content set up and reporting- Managed supplier contracts, including summaries of each with contact, content, and performance data- Analyzed and summarized reports in Excel related to the Travel products supporting strategic planning for each category- Worked with Marketing to promote Travel in various communications increasing eCommerce transactions YOY by 15%- Researched and recommended content and product for website enhancement to customer's experience, site navigation and web bookings increasing unique visitor counts and eCommerce transactions- Assisted with research and development of new suppliers for hotel category working closely with Data Services teamClients: Citi Bank, Coca Cola, Experian, TGI Fridays

Lake Worth, Fl

EuroUSA Travel is an incoming tour operator & destination management specialist for North America, the Caribbean, Europe and Seva Service destinations in Asia, South America and the Middle East. MANAGED AND COORDINATED full travel, tour programs, events and site visits for corporate and higher-end foreign leisure groups, including requesting quotes from vendors, preparing proposals with pricing and product/tour descriptions, managing reservations and supplier contracts, processing client billing and internal payment requests, drafting detailed tour itineraries and travel vouchers, etc.Key accomplishments:• Increased sales by $300K+ in profit, receiving sales goal bonuses several times • Attended industry trade shows and built new business relationships with hotel, transportation and leisure vendors in the U.S.• Designed promo materials for EuroUSA and its subsidiary Aimotravel such as brochures, business cards, flyers and post cards, increasing brand exposure and sales• Trained 4 new employees in business processes, building stronger teams• Delivered 20+ tour guiding services for leisure and business groups in south Florida, increasing customer satisfaction

Lake Worth, Florida, United States

Finlandia Weekly is a weekly published newspaper which delivers news from Finland and Finnish-American communities across the U.S. and Canada. As a Marketing and Advertising Coordinator, I sold, coordinated and designed advertisement to the newspaper, proofread articles, attended events and took photos for publishing, and assisted with general office duties including mailing and customer service.

Jyväskylä, West And Inner Finland, Finland

Tietoykkönen Oy is a full service market research house. They focus on maximizing the customer's benefit from research. I conducted various customer surveys via telephone in Finnish.

Master Of Science - Ms, Business Management And Leadership, Marketing

Activities and Societies: Social Club

Associate Of Science (A.S.), Graphic Design Technology