Suvojit Basu Email & Phone Number

Vaughan, On, Ca

Mississauga, Ontario

- Leveraging 10+ years of CPG sales/catman experience and data visualization skills in Tableau to help clients see their data better and draw meaningful, actionable insights.- Manage and build client relationships covering both technical and commercial aspects.- Create and maintain reporting solutions customized for clients' needs using Nielsen, POS and other data sources.- Conduct JAD and training sessions to develop user capability on the SpringBoard portal.- Consult with clients on category management projects to help drive their business.- "Go To" person for all client queries and their day-to-day analytical needs.

- Provided Data Visualization consulting to several clients in the CPGG space. Built several interactive dashboards in Tableau for internal stakeholders as well as companies such as Procter & Gamble & Henkel to monitor sales and other retail merchandising KPIs, leading the entire process from requirements gathering, data preparation, development and implementation.- Category management consulting across all aspects of the function (assortment analysis, pricing and promotion analysis, shelving & planogramming) to help drive sales based on fact based insights.www.datastudiosolutions.com

Canada

- Led the Business Intelligence & Insights team to deliver analytics across all business areas in Canada.- Developed processes and tools to drive actionable insights and reporting, including acquisition of new BI tools, team training and people development.

Canada

- Led analytics and category management across multiple categories for all key customers.- Catman projects resulted in strong traction with customers and led to securing category captaincy across multiple categories, directly impacting business performance and share gains.- Winner of the "President's Award", the highest accolade in the organization. Promoted to a leadership role within 1 year of joining the organization.

Mississauga On

SpringBoard is a sales/category management consulting company that helps CPG manufacturers see and understand their data better via customized analytic tools, reports and dashboards.- Develop, manage and deliver reporting tools and dashboards for major CPG manufacturers using multiple data sources.- Sales and category management analysis on special/ad hoc projects.

Toronto

- Delivered insights and actionable recommendations across key categories that helped achieve tactical objectives.- Used multiple data sources (Market Track, Answers, POS data, Adtrack) for deep dive analysis.- Led insights development for a key category and was recognized as the 'go to' resource for the sales organization.

- Led the development of sales execution plan by working in close coordination with Sales & Brand teams.- Built the trade support plan and ensured best implementation of initiatives per brand in the designated channels.- Provided category and customer insights for sales strategy development and preparation of annual budget.- Developed and owned the annual initiative calendar with budgetary responsibility.

- Led the sales operations and business development of the traditional trade (DSD channel) and key accounts.

- Led the field operations of the traditional trade unit (DSD channel).

- Managed 50% of the modern trade business including the largest key account.

Post Graduate Diploma

Post Graduate Diploma

Bachelor Of Commerce

Education record