Suzanne Brown

Suzanne Brown Email and Phone Number

Ally | Author | 14 Years Marketing & Advertising @ Virginia Media
norfolk, virginia, united states
Suzanne Brown's Location
Hampton, Virginia, United States, United States
Suzanne Brown's Contact Details

Suzanne Brown personal email

n/a
About Suzanne Brown

Creative and motivated business professional with over 14 years of marketing, business development, operations and strategic communication experience. Resolves complex business challenges by quickly assessing business conditions, identifying marketing priorities, and aligning resources to ensure market success. Recognized for translating corporate objectives into actionable plans, overseeing multi-faceted organizational development strategies and leading teams to optimized performance goals. Creates and implements impactful communication strategies reaching targeted audiences, generating business growth, and building community engagement. Proficient in monitoring campaign analytics, developing advertising tactics, and driving transformational change.

Suzanne Brown's Current Company Details
Virginia Media

Virginia Media

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Ally | Author | 14 Years Marketing & Advertising
norfolk, virginia, united states
Employees:
37
Suzanne Brown Work Experience Details
  • Virginia Media
    Media Sales Representative
    Virginia Media Sep 2019 - Present
    Norfolk, Virginia Area
    - Sales & Business Development: Managed new business development on a regional scale, informing prospective company decision-makers of value in results-driven media solutions including print, digital, and research campaigns.- Relationship Building: Cultivated and maintained professional relationships with prospects, existing clients, and community influencers.- Identified and targeted ideal company types and secured meetings to introduce stakeholders to service plans; executed sales strategies throughout entire process from prospecting calls through close of sales. - Consistently met or exceeded quarterly sales goals by maintaining active pipeline and converting sales leads.- Earned Rookie of the Year 2019, Digital Sales.
  • Sentara Health
    Customer Development Consultant
    Sentara Health Jun 2022 - Dec 2023
    Virginia Beach, Virginia, United States
    - Marketing Strategy & Leadership: Provided strategic direction, development, and implementation of marketing campaigns for targeted audiences across multiple lines of healthcare businesses including Medicaid team, Member Communications, Sentara Corporate, and senior leadership team. - Conceptualized and produced engaging content and drove design direction for direct mailings, transit, billboard, television, digital media, and social media platforms.- Key contributor vetting and implementing systems to streamline business and customer engagement operations.- Planned and oversaw annual budget of $4 million with focus on reducing costs.- Effectively managed 10+ vendor relationships to ensure proper alignment with departmental goals.- Performance Management: Analyzed and monitored marketing campaign data analytics, reported performance metrics to executive teams, and suggested continuous improvement initiatives.- Increased customer loyalty by over 25% month over month by launching innovative advertising and growth strategies.- Public Speaking & Meeting Facilitation: Prepared and facilitated 5-hour conference including PowerPoint campaign presentation to senior leadership garnering approval.- Led business development efforts and business process mapping improving regional recognition and brand awareness. Established business relationships with insurance representatives and influential community leaders.
  • Town Point Club
    Director Of Member Experience
    Town Point Club Nov 2021 - May 2022
    Norfolk, Virginia, United States
    - Leadership: Directed and implemented creative planning initiatives enhancing member experience yielding increased participation and engagement across multiple programs, events, and experiences.-Managed and professionally developed guest experience team of 3 ensuring adherence of best practices and delivery of world-class customer service.- Developed, coordinated, and executed up to 9 diverse calendar events monthly resulting in member retention and referral source increase.- Member Experience: Personally met and welcomed each new Club member, provided tours, and promoted membership benefits creating memorable experiences.- Gathered and reviewed member surveys designed to implement continuous improvements for future events. - Measured and tracked success and overall key performance indicators (KPIs) of all membership activities, satisfaction rates, and budget allocations.- Liaison between Club management and members. Resolved grievances, listened attentively to suggestions, recommendations and complaints and reported concerns to management with proactive recommendations.- Marketing: Created engaging social media images and content; designed flyers, web content, and event-oriented mailers.- Relationship Building: Cultivated positive relations and built strategic partnerships optimizing market reach development.
  • Hampton Roads Chamber
    Member Development Manager
    Hampton Roads Chamber Jun 2021 - Nov 2021
    Norfolk, Virginia, United States
    - Membership Development: Successfully organized and hosted monthly events focused on growing and retaining membership, improving communication and participation outcomes.- Engaged with members and guests during chamber activities, networking events, and professional development initiatives.- Championed monthly chapter revenue goals and new member retention goals. - Supervised and directed staff while facilitating events and Chamber activities. - Maintained continual follow-up with prospects utilizing various methods of contact (calls, email, mail, meetings, texts, LinkedIn, social media, networking, etc.) to gain optimal exposure with targeted prospects.
  • Bud'S Plumbing, Heating & Air Conditioning
    Marketing Director
    Bud'S Plumbing, Heating & Air Conditioning Oct 2014 - Mar 2019
    Yorktown
    - Strategic Sales & Marketing Oversight: Provided thought leadership and direct management of marketing and sales operations for small business focusing on long-term planning and market expansion opportunities. - Conceptualized all marketing collateral including Print, Direct Mail, Digital, and Out-of-Home to both internal and external client bases.- Spearheaded marketing campaign resulting in 20% sales growth in Southside region by clearly identifying and targeting core audience profile.- Managed design and launch of new website in 2016 including content writing and webpage functionality.Reduced operating costs by eliminating noneffective marketing strategies and outsourcing of website maintenance expenses.- Named Office Team Member of the Year, 2017.
  • Peninsula Town Center
    Marketing Director
    Peninsula Town Center Jul 2012 - Sep 2014
    Hampton, Virginia
    - Sales & Marketing Leadership: Guided and monitored daily marketing operations and efficiency by reviewing performance reports of Town Center activities, and designing strategic sales development initiatives. - Managed 4 direct reports; team of 3 in Guest Relations and 1 admin.- Provided long-term solutions to complex business challenges by introducing new social media and digital marketing initiatives targeting specific shopper demographics yielding increased ROI. - Integrated community feedback and integrated clear-cut objectives.- Brand Awareness: Planned and implemented key sales and traffic-driving events for annual calendar increasing region awareness of diverse dining, shopping, and business services experiences. - Partnered with community organizations and city ambassadors as public relations liaison. - Instrumental to reimagining Change for Charity program increasing program exposure and improving brand continuity with sponsors.- Media Expertise: Entrusted with media buying and enhancing value for TV, Radio, Print, Magazine, and Digital channels.
  • United Way Of South Hampton Roads
    Manager Of Marketing, Media & Special Events
    United Way Of South Hampton Roads Jun 2010 - Jul 2012
    - Instrumental in establishing and developing long-term relationships with key stakeholders, industry representatives, and community business groups while aligning nonprofit goals with mission objectives. - Collaborated with vendors to produce ads, radio spots, television and other mediums resulting in optimal branding exposure.- Planned and implemented Annual Communication Plan and Marketing and Communication Guidelines.- Created and maintained all online media including eNewsletters, eBlasts, social media management, and website content.

Suzanne Brown Skills

Leadership Direct Marketing Social Media Public Speaking Online Marketing Sales Graphic Design Trade Shows Press Releases Market Planning Event Planning Media Relations Community Relations Blogging Corporate Communications Advertising Integrated Marketing Fundraising Community Development Seo Strategy Strategic Planning Creative Writing New Media Facebook Online Advertising Program Management Marketing Internal Communications Nonprofits Social Networking Event Management Editing Time Management Customer Service Journalism Social Media Marketing Email Marketing Budgets Newsletters Non Profits Public Relations Marketing Communications Strategic Communications Research Television Marketing Strategy Adobe Creative Suite Copywriting Publicity

Suzanne Brown Education Details

Frequently Asked Questions about Suzanne Brown

What company does Suzanne Brown work for?

Suzanne Brown works for Virginia Media

What is Suzanne Brown's role at the current company?

Suzanne Brown's current role is Ally | Author | 14 Years Marketing & Advertising.

What is Suzanne Brown's email address?

Suzanne Brown's email address is shiggs@vt.edu

What schools did Suzanne Brown attend?

Suzanne Brown attended Virginia Tech.

What skills is Suzanne Brown known for?

Suzanne Brown has skills like Leadership, Direct Marketing, Social Media, Public Speaking, Online Marketing, Sales, Graphic Design, Trade Shows, Press Releases, Market Planning, Event Planning, Media Relations.

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