Suzanne Mason Email & Phone Number

Seattle, Wa, Us

Bellevue, Washington, United States

• Serve our internal clients as the communication and marketing subject matter expert, in support of their department goals in working with donor families.• Develop and maintain in-hospital Family Support resources to aid in the authorization of donation, and to support and inform families about the donation process and the inspirational opportunity and hope that donation offers in a time of despair.• Establish and serve our external partnerships with religious, spiritual, cultural, and civic community leaders throughout our service area to promote donation awareness and to learn how best to support families in a traumatic hospital setting with end-of-life circumstances. • Develop internal enrichment or training resources to raise awareness with our staff on communities we serve in our service area by establishing programs with educational webinars, speaking engagements, etc.

Seattle, Wa

• Developed campaign strategy and communication plans for organization-wide and targeted initiatives across 15 ministry areas in consultation with department leads• Managed all creative ideation, graphic design, copywriting, and execution across communications channels: social media, weekly E-News, quarterly newsletter, annual report, push notifications (app), and website as well as promotional materials (flyers, posters, banners, etc.)• Administered the church website, mobile app, and intranet portal, including complete redesign of all three platforms resulting in increased traffic and engagement• Conducted regular analyses of campaign performance data to optimize communication strategy and execution• Created clear pathways and guidelines for staff, lay leaders, and community members to access communications resources and services

Seattle, Wa

• Oversaw planning and execution of all musical aspects of UPC’s contemporary worship services• Collaborated with media services team and other personnel to ensure excellent production values of contemporary services (sound, lighting, video, set design, creative arts, etc.)• Partnered with communications team to increase community engagement, especially for special events and seasonal services• Recruited, trained, and mentored rotating volunteer team of 40+ musicians; managed scheduling and led weekly band rehearsals

Seattle, Wa

• Provided programmatic and communications support to Community Life and Congregational Care departments • Participated as a member of the Creative Team, brainstormed and envisioned ways to communicate best with our community, maintained the Communications calendar, ensured projects were executed on schedule• Organized and facilitated quarterly New Members class, developed all related materials, partnered with Connections coordinator to provide entry points for new members in community life

Redmond, Wa

• Managed consumer research programs to inform development of advertising strategy and creative ideation• Monitored advertising campaign performance through qualitative and quantitative research to track success against consumer perception and motivations• Internal consultant to advertising team in pursuit of continual campaign refinement, and regular presenter of findings to senior management

Paramus, Nj

• Led research efforts in development of a new communications platform and positioning strategy for AWS• Partnered with advertising agency to oversee creative development, production, and launch of $80MM omnibus brand campaign• Managed the introductions of strategic products and initiatives into the marketplace, including production of TV, print, and radio ads• Led ongoing advertising support for Youth and Hispanic segment programs, including research exploratory and management of creative development and execution

Seattle, Wa

• Responsible for marketing communications in ten markets, including market overviews, promotion execution/analysis, grand openings, budgets. • Presented quarterly marketing plans to Franchisee Association, worked with creative team on TV, radio and print projects, managed account team training, evaluation and growth• Launched local advertising programs under national “Yo Quiero Taco Bell” campaign

Seattle, Wa

• Managed tactical advertising program execution in four markets, evaluating and presenting marketing proposals, creating grand opening plans on a local store marketing basis.

Costa Mesa, Ca

Bachelor'S Degree, Marketing

International Marketing Internship Program - London, England