I have a BA in Liberal Arts and Sciences from Flagler College and am currently the Member Experience Manager at Capital City Club - Columbia, a premier private club in South Carolina. My core competencies include event planning, marketing, member engagement, and retention.In my current role, I have developed and executed more than 150 relevant and purposeful member events in 2023, with the help of an online survey and a Member engagement plan. I have also increased the Club's social media reach and e-mail open rate by using QR codes, online order forms, and various forms of digital communication. I have contributed to the Club's profitability and guest satisfaction by working with all departments and providing continuous training to the Member Services team. I am passionate about creating memorable experiences for our Members and fostering a sense of community and belonging. I bring diverse perspectives and experiences to the team, as I have previously worked as a Member Relations Director and a Private Events Coordinator at Invited clubs in New Jersey and Florida. I have also acquired skills in Adobe Illustrator, Microsoft Office, and Canva, which I use to create appealing and effective marketing collateral.
University Club Of Alabama
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Member Experience DirectorUniversity Club Of Alabama Feb 2024 - PresentTuscaloosa, Alabama, United States
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Member Experience DirectorUniversity Club Of Alabama Feb 2024 - Mar 2024Tuscaloosa, Alabama, United States
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Member Experience ManagerCapital City Club Columbia Nov 2020 - Mar 2024Developed and ensured execution of relevant Member events specific to Club demographicsEffectively developed and managed the Member engagement plan and retention strategyCreated an online survey to collect Members' demographics and interests to ensure purposeful programmingImplemented the use of QR codes and online order forms to maximize food and beverage salesPlanned, promoted, and executed more than 150 Member events in 2023Increased social media reach by 80% in 2021 versus prior yearIncreased e-mail open rate by 150% in 2021 versus prior year -
Member Relations DirectorCherry Valley Country Club Jan 2019 - Mar 2020Skillman, New Jersey, United StatesWorked with all departments to improve membership retention and to provide for the onboarding of new MembersCommunicated information through e-mail blasts, text messages, social media posts, push notifications, and various forms of print and digital signageCreated an app utilizing membership directory, portraits, and profiles to improve name and preference recognition amongst employee-partnersDirected and provided for the continued training of the Club's reception/Member Services teamProcessed membership upgrades, downgrades, and resignations -
Member Relations Coordinator/Private Events CoordinatorMarsh Creek Country Club Jan 2016 - Nov 2018St Augustine, Florida, United StatesExceeded private event sales plan by 37% in Q1 - 2 (2018) Planned and coordinated Member events and private eventsImplemented and authored bi-monthly newsletterWorked with the Chef and Food & Beverage Director to establish profitable and competitive private event menus and marketing collateral
Suzanne Ward Education Details
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Liberal Arts And Sciences/Liberal Studies
Frequently Asked Questions about Suzanne Ward
What company does Suzanne Ward work for?
Suzanne Ward works for University Club Of Alabama
What is Suzanne Ward's role at the current company?
Suzanne Ward's current role is Member Experience Manager at University Club - Alabama.
What schools did Suzanne Ward attend?
Suzanne Ward attended Flagler College.
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Suzanne Ward
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Suzanne Ward
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