Suzanne Buchanan Email & Phone Number

Kirkland, Wa, Us

Redmond, Washington, Us

March 2024 - Promoted to higher Director levelLead change management strategy and execution for complex, cross-functional initiatives aligned to strategic customer experience priorities.

Redmond, Washington, Us

Led field landing strategy and change management across a global sales organization to drive intentional selling, enable sales excellence, and improve customer and business outcomes.Built and launched a programmatic landing framework to create consistent, predictable field landing experiences that drive awareness and adoption of business strategies, programs, and processes.Collaborated with stakeholders across Microsoft Consulting Services (now known as Industry Solutions Delivery), GSMO and MCAPS to assess field landing projects and consult on landing and change management tactics and assets.Defined comprehensive landing and change management plans, including building and coordinating communications, readiness, and enablement strategies and assets.Planned and managed MCS Sales & GTM leadership and sales readiness events to land fiscal year business strategies and sales motions to accelerate on-strategy execution.Established and managed a rhythm of business and governance model to prioritize landing requests, share insights, report outcomes, and gather feedback for continuous improvement.Engaged Region and Area Leaders to drive alignment, reinforce field adoption, and gather feedback.Led virtual teams and manage execution of multiple landing priorities, often simultaneously.Developed and evolved the Sales and GTM Maturity Framework used to assess MCS field capabilities and to identify enablement priorities to help improve Area business performance worldwide.

Redmond, Washington, Us

Led field landing strategy and change management across a global sales organization to drive intentional selling, enable sales excellence, and improve customer and business outcomes. Promoted to Director, effective September 2020.

Redmond, Washington, Us

Managed and developed field landing and execution excellence strategies and programs, monitored role performance, and gathered field insights to improve capabilities and maximize business impact.Led and orchestrated planning for the US On-Strategy Selling Workshop, enabling 300+ US Services OU leaders and sellers to align on fiscal year Go-to-Market sales plays. The event contributed to a 27% growth in total FY19 Qualified Pipeline within two weeks of the event.Managed field communications, field landing programs and events, and role evangelism for a community of 80+ Solutions Strategy Leaders and Managers to drive worldwide alignment, evolve capabilities, and enable execution excellence to achieve fiscal year metrics.Defined a Leadership and Community Engagement Strategy, including communication objectives, stakeholder mapping and altitudes, audience engagement and rhythm of connections.Led cross-functional planning and delivery of a worldwide virtual field business planning summit, attended by 300+ field and HQ Services leaders across Sales, Solution Strategy, Domain, Delivery and Business Management. Created and launched a WW Learning Site as a new platform to promote fiscal year planning priorities and guidance, with a reach of 300+ unique users and 800+ page views.

Glendale, Ca, Us

Consulted and led multi-dimensional projects with high-tech clients to plan, develop, and implement cohesive business, marketing, and channel partner strategies. Simplified complex product or program strategies into structured, easy-to-understand marketing deliverables, sales tools, and training resources to help improve sales and marketing effectiveness and create valued customer experiences.Projects included:• Fiscal year business planning framework and process management• Rhythm of business framework development • Sales performance metric definition and dashboard reporting tool development• Public sector business-to-business marketing campaign messaging and collateral development• Partner enablement strategy and readiness execution plan • Customer segment field and partner execution guides and distributor training content development• Retail channel partner training and readiness content development for product launches