Hello! I'm Suzi, and I thrive in collaborative, innovative, and human-centric product businesses making a positive impact on the world.With over ten years of experience in Content Strategy and Content Design, I love to empower all Word people in B2B and B2C product and marketing teams with useful and usable standards, processes, and frameworks that reduce redundancy and increase quality, efficiency, consistency and scalability of our work. I’ve worked on a vast range of foundational documentation for product and marketing teams in Australia and the US, from high-level brand voice and tone kits to micro-copy guidelines for standard components in product flows. Recently, I spent eight months as a Content Lead for Microba, a gut health scale-up incepted at the University of Queensland. There, I established the foundations of a content design practice and implemented new content models, templates, and processes to scale content efforts in support of a new product.Working in a cross-functional team with Product Marketers, Managers, and Designers, we traversed every touchpoint in the customer experience, from user research and customer journey mapping to information architecture and UX writing.Tools: Figma, Notion, Trello, Jira, Loom, Google Analytics, Social Analytics, Canva, Pitch, Ahrefs, SEMRush, Various CMS, and Various CRMs, Later, Monday, Loomly, MailChimp.My portfolio can be found at http://www.suzimuller.com/

Josephmark is a global design and technology studio that works with early-stage ventures, startups and scaleups to evolve venture strategies, develop brands, and design and engineer digital products.As a senior member of the Content discipline at JM, I worked in cross-functional teams to research, conceive and craft cut-through brand, content, and marketing strategies that translated into impactful, accessible, and intentional brand, marketing, and product copy across SaaS, websites, social media, email marketing and video.Project Highlights: VentureCrowd, CoLab, Momentous Institute, Caylent, Pyn, ReGen and Aigen.Awards: 2022 AGDA Awards - Merit - Brand Expression - Digital - Pyn 2022 AGDA Awards - Distinction for Brand Identity - Small Business - PynTools: Figma, Notion, Trello, Jira, Loom, Webflow, WordPress, Canva, Hubspot, Google Analytics, Social Analytics, Canva, Pitch, Ahrefs, and SEMRush.

In 2020, I worked as the Content Lead at Genie Solutions - a practice management SaaS provider for medical specialists. Genie was acquired by Magentus Healthcare in 2021.Working closely with Product Marketers, PMs, Product Designers and Developers, I developed and executed Content Strategies for the Genie and Gentu products and Genie Solutions brand.Tools: WordPress, Jira, Loom, Ahrefs, SEMRush, Salesforce CRM, Pardot (Salesforce eDM), Monday, Google Slides, Powerpoint, and Trello.

In 2020, my Sister and I launched an Instagram account with an intersectional feminist agenda (and a sense of humour). With a community of 4k followers, we launched an ethical merch store where we donate 100% of revenue to intersectional women’s organisations in Australia (over AU$5k so far).Merch is still available for purchase, but we're currently on an Instagram hiatus, planning to return in late 2024. @wethewomen.life | wethewomen.storeTools: Monday, Later, Loomly, Google Analytics, Social Analytics, Canva, and Squarespace.

In 2016, I started work as an independent consultant across various creative digital content initiatives, including editorial planning, content curation, UX writing, content writing, copywriting, and content management.Project Highlights: - 1.5 years founding and managing the Marketing and Content function at med-tech startup Seer Medical- Working in a collaborative, cross-functional team to transform the LaunchVic website from its new Information Architecture and UX writing to editing and publishing all long-form content- Transforming the user experience of the ANZ website with fresh Information Architecture, UX writing, and Content WritingTools: Jira, Trello, Adobe Experience Manager (AEM), Google Analytics, Squarespace, and Canva.

Reactive was acquired by Fjord in 2014, where my role and responsibilities expanded, and I managed a small team of two Content Creators. Here, I worked with clients like the National Farmers' Federation, Thomas Jewellers, ANZ, Flybuys, Vic Health, BHP Billiton and Weight Watchers to develop, implement and manage end-to-end digital content and marketing initiatives. My responsibilities spanned cross-platform content strategy, content curation and editing, creative ideation, copywriting, content writing and content marketing/SEO.

My role involved working with clients including Thomas Jewellers, ANZ, Flybuys and Weight Watchers to develop, implement and manage end-to-end digital content and marketing solutions. My responsibilities spanned cross-platform content strategy, content curation and editing, creative ideation, copywriting, content writing and content marketing/SEO.

I spent two years travelling through England, Ireland, Scotland, Wales, Italy, The Netherlands, Norway, Denmark, Germany, The Czech Republic, Croatia, Greece, Turkey and Thailand (yay!). I subsidised my travel with freelance digital content and copywriting work and a casual waitressing job at The Tokenhouse bar and restaurant in central London.

I took this position shortly after landing in London for a two-year working holiday. I was responsible for writing and editing eDM newsletter content, website content, and social media content, and curating and maintaining the Home’s photographic library and website image bank.

At Sony Music, I worked in the Digital team to develop and execute the bandit.fm digital content strategy, write and edit editorial content for bandit.fm artist pages including news, reviews, blog posts and biographies, liaise regularly with internal and external stakeholders to negotiate and implement artist priorities and features, and write, edit and monitor the impact of the weekly bandit.fm eDM newsletter.