Suzy Thomas Email & Phone Number

Denbigh, GB

United Kingdom

Chester, United Kingdom

Chester, United Kingdom

• This role has involved developing the strategic marketing plan and the tactical lead generation plan in-line with the business vision, objectives and strategy. This has included brand awareness raising, customer.
• Successful pitch process bringing on board a new agency to transform GBG into a Global Business solution provider
• Planning and executing integrated campaign plans to deliver a step-change in pipeline and revenues
• Successful PR stunt to generate unprecedented levels of brand awareness, followers on social media and PR coverage
• Reporting to the Head of Sales, Marketing and Managing Directors of the business

Chester, United Kingdom

• Responsible for Marketing GBGroup's Marketing Services and Tracing propositions to many sectors including: Financial Services, Travel & Leisure, Retail/eCommerce, Insurance, Debt and Public Sector. This position.
• Increased levels of lead generation
• Introduction of new content marketing strategy including: thought leadership, white papers, top tips, blogs, vlogs etc
• Growth in number of social media followers and interactions
• Improved digital media including podcasts and webinars

Chester, United Kingdom

• Responsible for delivering a programme of customer engagement and retention for both the UK and international clients from initial “welcome” through to regular satisfaction surveys and cross sell campaigns. Engaged.
• Uplift in customer value from cross sell campaigns adding an extra £100,000 turnover in just 3 months
• Generated new client announcement press releases, case studies and testimonials helping to increase brand awareness, secure new clients and strengthen existing client relationships
• Wrote award entries for GBGroup and nominated clients for award programmes. Won over 16 prestigious industry awards between 2012 and 2014
• Set up a client welcome programme to improve the customer journey, making GBGroup easier to do business with and improving customer value and engagement
• Developed and managed the CustomerFirst programme improving the companies NetPromoter scores across the group

United Kingdom

Establish the CitizenSafe brand into the UK consumer identity checking services market linked with the GOV.UK Verify program.Responsible for all customer facing brand communications including www.citizensafe.co.uk, call centre support and user experience of the identity checking service.

Llay, Wrexham

• At Sharp I was responsible for the marketing activities of the solar, microwave and refurbishment departments.This included research, pricing, segmentation, collateral, copy writing, packaging, website development.
• Set up formal processes to improve customer communication, track leads and report progress via sales progress logs, weekly meeting reports and action lists.
• Developed and maintained website www.sharpmanufacturing.co.uk alongside European web development team. Undertook copy writing, organised photography and designed literature.
• Worked alongside PR agency for launch of Renewable Energy Academy. Created and managed on-line competition, managed press during opening ceremony, organising filming, photo shoots and interviews.
• Organised local exhibitions including Carbon Trust and worked in conjunction with European subsidiary to organise national exhibitions including Ecobuild where in 2011 we attracted more than 4500 visitors onto our.
• Established relationships with distributors and large corporations including Major Government departments. Organised product trials, case studies and roll out campaigns

East Kilbride, Glasgow, Scotland

• Brought in to increase customer base and remove dependency on 1 key client. Successfully re-branded company, planned and organised all marketing activity helping to secure five new key customers, totalling over £1.5.
• Helped with client presentations – securing business with a leading UK supermarket.
• Successfully briefed external agencies on creating a new corporate identity. Branded products (involving trademark applications), designed and wrote copy for promotional literature.
• Redesigned all external customer communication ensuring brand consistency including quotations, company literature, case studies, advertising, email newsletters, invoicing.
• Planned and organised our presence at the InStore Show exhibition at Earls Court and coordinated follow up.
• Revised website including data capture to build database, set up Google Analytics to plan effective campaigns to help drive traffic to site including pay-per-click campaigns.

Diploma In Management, Business, Management, Marketing, And Related Support Services

Currently undertaking management diploma as part of GBGroup’s Management Development Programme. Completed three out of four modules.

Chartered Institute Of Marketing Professional Certificate, Marketing

I was awarded the Lloyds TSB Marketing Award for the best Scottish CIM Marketing student in 2007

Bachelor Of Arts (Ba) Hons, Marketing & Entrepreneurship

BA Hons in Marketing & Entrepreneurship (2:1)