I work with companies and businesses. I help build promotion strategies in social networks, prepare content and analyze results.

As an SMM specialist at the Academy of Internet Marketing WebPromoExperts, I developed and implemented social media content strategies aimed at promoting the company’s educational products. I led campaigns to engage audiences, increase reach, and boost follower interaction, creating content for various platforms (Facebook, Instagram, LinkedIn). I collaborated with designers and copywriters to produce visual and textual materials. Additionally, I analyzed the results of ad campaigns and implemented innovative solutions to optimize performance metrics

Розробка та впровадження комунікаційної стратегії для міської ради в соціальних мережах, що охоплює інформування громадськості про рішення, проєкти та заходи, організовані міською владою.Створення контенту — написання текстів, підготовка фото- та відеоматеріалів, спрямованих на активне залучення громади та просування соціально важливих ініціатив.Робота із запитами громадян — обробка коментарів, відповідей на питання мешканців, розв'язання проблем, які висвітлюються через соцмережі.Кризові комунікації — управління негативними відгуками чи реакціями, пояснення спірних моментів, пов'язаних із діяльністю міської ради.Співпраця зі ЗМІ та іншими державними установами — забезпечення узгодженості між тим, як міська влада представлена в соцмережах і як її висвітлюють у медіа.Моніторинг громадської думки — аналіз настроїв у соцмережах для виявлення потенційних проблем або нових можливостей для розвитку міста.Відстеження ефективності — використання аналітичних інструментів для оцінки ефективності публікацій та соціальних кампаній.Це включає як роботу з контентом, так і стратегічне управління репутацією міської влади в онлайн-просторі.

This included creating a content plan, designing visual materials, managing the launch of the pages, and building an engaged audience from the ground up. I focused on promoting the company’s products, increasing brand awareness, and driving interaction with target customers through strategic social media campaigns.For example: https://instagram.com/agrobusiness_ua?igshid=YmMyMTA2M2Y=

https://www.instagram.com/carpantic_tm/

my work included not only ensuring interaction with the media, publishing press releases and organizing press conferences, but also active participation in the production of the company's internal newspaper. I was responsible for preparing materials for the newspaper, as well as for their publication on the company's website. my contribution consisted of writing news, articles and information materials on key events and achievements of the enterprise to ensure wide access to relevant information for stakeholders and the public.

In my work, I was engaged in searching for interesting topics, conducting interviews with key figures, writing news and analytical articles. My goal has always been not only to convey information, but to convey it in such a way that viewers or readers can understand its importance and meaning to them.In addition to the main duties, I have a wide range of professional skills. My skills include the ability to work under pressure of deadlines, a deep understanding of journalistic ethics and standards, editing and proofreading skills, and the ability to work with audio and video equipment to create quality multimedia content. I also have experience in managing social media and using analytics to improve engagement with audiences

In my work, I was engaged in searching for interesting topics, conducting interviews with key figures, writing news and analytical articles. My goal has always been not only to convey information, but to convey it in such a way that viewers or readers can understand its importance and meaning to them.In addition to the main duties, I have a wide range of professional skills. My skills include the ability to work under pressure of deadlines, a deep understanding of journalistic ethics and standards, editing and proofreading skills, and the ability to work with audio and video equipment to create quality multimedia content. I also have experience in managing social media and using analytics to improve engagement with audiences.

As the head of the press service of the city council, I was responsible for the strategic management of communication initiatives and programs. My responsibilities included the development and implementation of press releases, organization of press conferences and other events to ensure transparency and openness in the activities of the city government. I actively cooperated with the local mass media, establishing partnership relations and providing timely information to the public about important events and initiatives in the city. I also managed the official pages of the city council in social media, helping to increase its presence and interaction with residents. My efforts are aimed at increasing the level of trust and understanding between local government and the community through effective communication management.