Managing relationships and providing strategic guidance on successful influencer marketing campaigns with brand partners.Managing the execution of influencer marketing campaigns on social media and beyond from start to finish, ensuring all deliverables are met to brand partner's expectations.Maintaining and nurturing influencer relationships on behalf of brand partners and Creator Deck.Project managing both influencers and client throughout marketing campaigns, providing clear timelines and expectations, while also navigating any roadblocks that may impact campaign success.Researching and negotiating with influencers for client brand campaigns.QAing photo, video, and copy for marketing campaigns before and during campaign launch to ensure content meets brand standards.Reporting on data and results from multiple campaigns in a clear and compelling manner.Identifying social, fashion, and tech trends to enhance brand campaign support process.Providing key insights and thought leadership to clients and internal in the realm of influencer and social media marketing.Staying up to date within the influencer and social media space.

MARKETING:Monitor key online marketing metrics to track successAnalyze digital data to draw key recommendations around website optimizationEnsure that the brand message is consistentWork closely with Management to develop and continuously drive marketing strategy.Liaise with external vendors such as technical SEO, designers or brand agency.*Coordinate with sales team to create marketing campaigns and create marketing materialPrepare emails to send out to customers and drive email campaignsPR:Create and manage PR strategyReach out to different media sources (websites, magazines, newspaper, industry blogs)Write articles for publishingCOPYWRITING:Create original website copy, blogs, marketing copy and ad copy that is accurate, well-researched, and meets client/company needs and deadlines.SOCIAL MEDIA:Manage social media accountsConduct social media audits to ensure best practices are being usedManage ad campaigns on social media (LinkedIn)

Create a congruent digital brand that reflects the companies core values and effectively communicates our visionPosting, interacting and identifying growth opportunities within Instagram, Facebook, LinkedIn, Youtube, and future social/digital media platformsDevelop and manage a website with a strong foundation to build SEOCurating monthly newsletters, market activity reports, and buyer/seller presentationsContent creation coordination and management with our photographer, videographer, and editing partnersCreative content creation implementation and influencer marketing collaboration to drive traffic to our pagesTracking applicable analytics, including, but not limited to our reach, impressions, shares, etc.