Swaminathan Balu

Swaminathan Balu Email and Phone Number

Associate Director - Product and Strategic Partnerships @ Avidestal Technologies
Bengaluru, KA, IN
Swaminathan Balu's Location
Bengaluru, Karnataka, India, India
Swaminathan Balu's Contact Details

Swaminathan Balu work email

Swaminathan Balu personal email

About Swaminathan Balu

A seasoned professional with 15+ years of work experience in the Online Market Research Industry. Broad experience in all aspects of Data collection / Processing / Reporting and Panel management. Handled the entire life cycle of Online MR projects starting from Questionnaire Analysis, Survey Programming, Sampling, Data Delivery, Panel builds, and API integrations.# Experienced Product Owner managing agile scrum teams, with a demonstrated history in building customer-centric SaaS solutions. #Areas of Expertise- Product Strategy & Vision- Product Roadmap Definition- Product Backlog Management & Refinement- UX & Design analysis- Agile Methodology (Scrum)# Skilled in providing leadership, direction, strategy, and vision in areas of technology/Productdevelopment to facilitate and enable growth and business agility.# An enterprising individual with good analytical, problem solving & organizational abilities and perform varied tasks at the same time with shifting priorities, deadlines and focus. Possess good interpersonal skills. Ensure project schedules and outcomes are achieved on time and with high quality.# Proven strengths in identifying business problems, mapping strategic plans, driving change, and launching new processes in a complex environment.# Sufficient experience in leading & managing entire research process operations with an aim to accomplish corporate plans & goals successfully. [ITDM, B2B, Entertainment, B2C]# An out-of-box thinker with a flair for identifying & adopting emerging trends and addressingindustry requirements to achieve organizational objectives and profitability norms.# Core Competence: Product roadmap, Strategic Planning, Project Management, Quality assurance, Process Improvement, Brand management, Cost control, Product Development C, C++, Java, J2EE.

Swaminathan Balu's Current Company Details
Avidestal Technologies

Avidestal Technologies

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Associate Director - Product and Strategic Partnerships
Bengaluru, KA, IN
Website:
avidestal.com
Employees:
15
Swaminathan Balu Work Experience Details
  • Avidestal Technologies
    Associate Director - Product And Strategic Partnerships
    Avidestal Technologies
    Bengaluru, Ka, In
  • Avidestal Technologies
    Associate Director - Product & Strategic Partnerships
    Avidestal Technologies Sep 2022 - Present
  • Markelytics Solutions
    Director - Panel Partnerships And Supply
    Markelytics Solutions Jun 2015 - Present
    Bengaluru Area, India
    Product Management:* Playing an integral role in building a SaaS based customer engagement solution/Insight exchange platform. * Product Ownership (Mobile App, Web application, Website) - Conceptualization of product features, assistance and support product development team in developing of new and existing products from scratch till LIVE. Liaise with the UX and Visual Design teams to define and build great guest experiences across multiple platforms. * Build the product strategy and roadmap in line with our goals and customer problem statements. Preparing business case with value propositions / product releases that includes pricing, product features, implementation roll out, etc. * Defining wireframes and functional requirement, breakdown requirements into EPICs, Features and user stories, write definition of readiness (DoR), definition of done (DoD) and functional & non-functional (technical, system), acceptance criteria for features and PBIs and delivering MVP as part of Program Increment.* Managing the full roll out of products includes supporting with training and liaising with our Operations, Product development and Marketing departments. Panel Management:* Build and maintaining highly responsive online panels across the globe. * Drive high impact strategic content partnerships across several verticals and geographies (APAC, MENA, and Europe).* Development and implementation of strategies, generate, share and action data-driven Insights to drive conversions and panel engagement. Define creative, digital and campaign briefs/ pitches. Liaise with the social media strategist to develop both creative and strategic ideas to boost up panel engagement/retention.* Evaluate partnership performance, identify ROI and continued optimization. Develop appropriate metrics and reports to assess and communicate corporate and community partnerships effectiveness.
  • Krea
    Senior Manager - Panel Partnerships And Supply
    Krea Nov 2010 - May 2015
    Chennai Area, India
  • Cint
    Senior Manager - Panel Partnerships And Supply
    Cint Nov 2010 - May 2015
    Chennai Area, India
  • Dexterity Business Analysts
    Senior Analyst
    Dexterity Business Analysts May 2006 - Nov 2010
    Chennai Area, India
    Survey Management and handling below responsibilities.# Providing Leadership and Supervision for the entire team# Manage highly complex (survey programming) projects for largest clients.# Coordinate internal and external teams to manage programming, quality assurance, data collection and advanced processes.# Ensure project schedules and outcomes are achieved on time and with high quality#Design and evaluate trainee subject matter.
  • Tvs Sundram Fastners Ltd
    System Analyst
    Tvs Sundram Fastners Ltd Jan 2004 - May 2006
    Implementation of SAP - R/3 Version 4.7

Swaminathan Balu Skills

Java Html Market Research Web Technologies Confirmit Templates Management Primary Research Data Collection Customer Insight Marketing Research Testing Data Analysis Analytics Segmentation Quantitative Research Analysis Secondary Research Team Management Online Research Project Management

Swaminathan Balu Education Details

  • University Of Madrass
    University Of Madrass
    It

Frequently Asked Questions about Swaminathan Balu

What company does Swaminathan Balu work for?

Swaminathan Balu works for Avidestal Technologies

What is Swaminathan Balu's role at the current company?

Swaminathan Balu's current role is Associate Director - Product and Strategic Partnerships.

What is Swaminathan Balu's email address?

Swaminathan Balu's email address is bs****@****ail.com

What schools did Swaminathan Balu attend?

Swaminathan Balu attended University Of Madrass.

What skills is Swaminathan Balu known for?

Swaminathan Balu has skills like Java, Html, Market Research, Web Technologies, Confirmit, Templates, Management, Primary Research, Data Collection, Customer Insight, Marketing Research, Testing.

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