Jason Swanson Email and Phone Number
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With over 21 years of experience in experiential and promotional marketing, I am a seasoned leader and strategist who delivers impactful and innovative solutions for my clients. As the SVP, Group Account Director at Jack Morton Worldwide, I manage the strategic development and tactical execution of promotional programs for General Motors' South Central Region, one of the largest and most diverse markets in the US.I work closely with the client's marketing, advertising, communications, and digital teams, as well as other key agency stakeholders, to ensure seamless integration of both national and regional programs. I also identify and execute opportunities for vertical integration of programs from the corporate level to the field, regardless of the source or direction. My success is based on my ability to forge positive working relationships with all key stakeholders, and to leverage my strong background in fully integrated promotional, digital, and media platforms, sponsorship evaluation and contract negotiation, and meeting planning. My mission is to create engaging and memorable experiences that drive brand awareness, loyalty, and sales for GM and its dealers.
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Svp, Group Account DirectorJack Morton WorldwideBoston, Massachusetts, Us
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Vp, Senior Account DirectorJack Morton Worldwide Jan 2003 - PresentBoston, Massachusetts, Us• Responsible for strategic development of promotional programs and managing the tactical execution for General Motor's South Central Region.• Facilitate seamless integration of both national and regional programs and working closely with the client's Marketing teams, Advertising and Sales Promotion staff, Communications, Digital teams, other key agency stakeholders and the agency's national and regional teams. • Identify and execute programs that may effectively be vertically integrated from the corporate level to the field regardless of whether those programs are sourced from the "top-down" or the "bottom-up".• Responsible for facilitating the acquisition of experiential marketing business from GM Dealer Marketing Groups.• Provide leadership and direction for a team of resources to ensure collaboration and teamwork (team and across organization), provides ongoing feedback to retain, develop and motivate staff.
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Director Of The Buick ScrambleGm Eventworks Jan 1997 - Dec 2002
Jason Swanson Skills
Jason Swanson Education Details
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Ferris State UniversityGolf Management
Frequently Asked Questions about Jason Swanson
What company does Jason Swanson work for?
Jason Swanson works for Jack Morton Worldwide
What is Jason Swanson's role at the current company?
Jason Swanson's current role is Group Account Director @ Jack Morton | Strategic Planning, Execution.
What is Jason Swanson's email address?
Jason Swanson's email address is ja****@****rks.com
What is Jason Swanson's direct phone number?
Jason Swanson's direct phone number is +133130*****
What schools did Jason Swanson attend?
Jason Swanson attended Ferris State University.
What are some of Jason Swanson's interests?
Jason Swanson has interest in Politics, Children, Environment, Economic Empowerment.
What skills is Jason Swanson known for?
Jason Swanson has skills like Relationship Marketing, Integrated Marketing, Advertising, Digital Marketing, Marketing Strategy, Sponsorship, Social Media Marketing, Marketing, Event Management, Direct Marketing, Marketing Communications, Mobile Marketing.
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