I am an amalgamation of sorts; environmentalist by education, marketer by choice, with lessons in practical entrepreneurship honed by experiences growing up in a family of seasoned entrepreneurs. For as long as I can remember, I have been fascinated by what drives decisions. What is it that converts a passive observer to an active buyer? Identifying this, is the heart of marketing. And this is what I help brands do. As a marketer, every day presents me with an opportunity to solve my clients’ marketing challenges. As an entrepreneur, I empower these very clients to perfect their digital skills so that they may grow independently, to achieve their best potential. In fact, the knowledge that I can make a genuine difference in improving their business in terms of deliverables, profits, and customer satisfaction is what drives me every single day!Outside of work, I love travelling, blogging, and embracing all of life’s adventures. When I am not working, you’ll probably find me sipping coffee at a mountainside cafe somewhere! I also help a lot of NGO’s connect with corporates for fundraising and project implementation activities.If you are someone who also believes that strategic marketing is the way ahead for business growth and is interested in creating a genuine impact in the world, feel free to drop a connection request.